Manage files, set up networks, and go online with UNIX! UNIX For Dummies has been the standard for beginning UNIX references for nearly ten years, and this latest edition continues that tradition of success. This unparalled resource is updated to cover the latest applications of UNIX technology, including Linux and Mac desktops as well as how UNIX works with Microsoft server software Thorough coverage of how to handle: UNIX installation file management software utilities networks Internet access ther basic tasks A great guide for the first-time UNIX desktop user growing accustomed to the ins and outs of the OS, as well as the beginning administrators who needs to get a handle on UNIX networking basics. Written by John Levine and Margaret Levine Young, longtime UNIX experts and highly experienced For Dummies authors.

E-mail seems like a terrific marketing tool — until you think about all that spam clogging up your own inbox. But of course YOUR message isn’t spam. So how do you use e-mail to market without becoming a spammer? Done properly, e-mail marketing is highly effective. E-Mail Marketing For Dummies can help you send your message to the inboxes of the world while observing professional standards, improving your deliverability, and executing your e-mail marketing strategy in line with current laws. You'll discover the secrets to creating professional and inviting e-mail messages, locating receptive respondents, tracking the results, and finding out whether your program is working. You’ll be able to: Combine e-mail with other marketing media Develop a winning strategy, build a quality e-mail list, and find success Comply with anti-spam laws Set reasonable objectives Decide whether to use an e-mail service provider Brand your e-mails Build relationships with your customers Increase your “open” rate and find out who’s actually opening your e-mails Use e-mail to improve search engine optimization And if you’re not a bona fide, pocket-protector-carrying geek, this book is perfect. It’s written for business people who need to get return on their time as well as their marketing efforts. Whether you read it straight through or dive right into the part you need most, E-Mail Marketing For Dummies is all about using e-mail to help your business prosper.

“AOL had found itself at the edge of disaster so frequently that one of its first executives, a brassy Vietnam veteran and restaurateur named Jim Kimsey, had taken the punch line of an old joke popularized by Ronald Reagan and made it into an unlikely mantra for the company. It concerned a very optimistic young boy who happened upon a huge pile of horse manure and began digging excitedly. When someone asked him what he was doing covered in muck, the foolish boy answered brightly, ‘There must be a pony in here somewhere!’” —From the Prologue If you’re wondering what happened after “a company without assets acquired a company without a clue,” as Kara Swisher wryly writes, it’s time to crack open this trenchant book about the doomed merger of America Online and Time Warner. On a quest to discover how the deal of the century became the messiest merger in history, Swisher delivers a rollicking narrative and a keen analysis of this debacle that is a must-read for anyone who wants to understand what it all means for the digital future. Packed with new revelations and on-the-record interviews with key players, it is the first detailed examination of the merger’s aftermath and also looks forward to what is coming next. It certainly has not been a pretty picture so far—with $100 billion in losses, a sinking stock price, employees in revolt, and lawsuits galore. As Swisher writes, “It is hard not to feel a bit queasy about the whole sorry mess. . . . It felt a bit like I was watching someone fall down a flight of stairs in slow motion, and every bump and thump made me wince. It made me reassess old ideas and wonder what I had gotten wrong. And it left me deeply confused as to what had happened and, more important, what was coming next.” For Swisher, finding the answers to what went awry is important because she remains a staunch believer in the digital future—maybe not in the AOL Time Warner merger, but in the essential idea at the heart of it that someday the distinction of old and new media will no longer exist. Borrowing from Winston Churchill, Swisher calls it “the end of the beginning” of the digital revolution. “By that, I mean that it is from the ashes of this bust that the really important companies of the next era will emerge. And that evolution will, I believe, be shaped by what happened—and what is happening now—at AOL Time Warner.” To figure it all out, Swisher takes her reader on a journey that begins with a portrait of two wildly different corporate cultures and businesses that somehow came to believe, in the crucible of the red-hot Internet era, that they could successfully join forces and achieve unprecedented growth and success. When the merger was announced in early 2000, the irresistible combination was hailed as the new paradigm and its executives—Steve Case, Jerry Levin, Bob Pittman—as popular icons of the future. But after the boom so spectacularly turned to bust and the visions of New Media Supremacy lay in ruins, Swisher searches for clues about where the merger went wrong and who is to blame. More important, she looks to the future of both AOL Time Warner and the Internet as she seeks to answer the key question that the noise of the disaster has all but drowned out. Will the demise of the AOL Time Warner merger be the final and inevitable chapter of the dot-com debacle or will it herald a new paradigm altogether? This book, then, is a primer for the time to come, using the story of the AOL Time Warner merger as the vehicle to show the troubled journey into the future.

The Internet has become so popular that it's now difficult to get through an entire day without hearing it mentioned on TV, reading about it in the newspapers, or going online yourself. Unfortunately, there is no "Internet Users Manual." The Internet All-in-One Desk Reference For Dummies can fill that void, however, by providing one-stop, quick guidance for the tasks and tools you'll need to experience the best of the Internet. This book is intended to be a reference for all the great things (and maybe a few not-so-great things) that you may need to know when you're browsing the Internet, writing e-mail, using newsgroups, creating your own Web pages, and so on. Rather than having to buy a book on each of these Internet-related topics, you can access them all conveniently packaged for you in one handy reference. This comprehensive book shows you how to get up and running fast so that you have more time to do the things that your really want to do. The Internet All-in-One Desk Reference For Dummies is a big book made up of several smaller books – minibooks, so to speak. Within them, you'll find easy-to-follow information on the following topics and more: Internet safety, security, and troubleshooting Composing e-mail with Outlook Express and other readers Browsing the Web with Internet Explorer or Netscape Navigator Chat and other online communication Using FTP to transfer files Getting started with Web publishing Creating Web pages with Microsoft FrontPage 2002 Going places with AOL Shopping online Investing online The back of the book contains a special Internet Directory section that points you toward some of the best sites that the Web has to offer. The sites listed here are organized by categories such as Internet and computer help, search engines and directories, news and information, research and education, sports and leisure, arts and entertainment, and fun and free stuff.

Tackle training and development the fun and easy way so you can share your specialized knowledge with others Millions of Americans train others as part of their jobs. Whether you're an employee training your co-workers on a new process or skill, a volunteer asked to train new volunteers, a chef training your staff, or a paramedic giving CPR training, it's just as important to know how to teach others as it is to know what you're talking about. It doesn't matter how much you know about your subject if you can't share it with others. And that's where Training For Dummies comes in—it offers all the nuts and bolts of training for anyone who has to educate others on any subject and in any field—and it's written in plain English. Covering all the modern, interactive instructional methods and dynamic training approaches available, this hands-on guide will help you inspire trainees and keep them engaged throughout the training program. You'll discover: How to master the jargon of training The keys to using audio and visual aids effectively How to prepare for the training certification process Helpful ways to evaluate your results and improve your tactics Tips, techniques, and tidbits for enhancing your training sessions Methods that improve trainee participation Alternatives to the traditional lecture method Tactics for gauging and managing group dynamics Strategies for addressing problems in the classroom Hints for understanding and adapting to different learning styles Resources and other extra material you can immediately use The book has a part dedicated to the training profession, so if you're interested in becoming a professional trainer, you'll learn how to upgrade your skills and knowledge and what the trainer certification process entails. You'll also gain a perspective on other aspects of the field of training. Additionally, Training For Dummies shows you ways to inject humor into your training sessions, ideas for saving time in the training room, and icebreakers that actually break the ice. Get your own copy to start flexing your training muscle today.

Contains instructions for timesaving techniques when using Microsoft Windows Vista, covering such topics as customizing the desktop, managing passwords, setting security, streamlining maintenance, working with multimedia, and setting up a home network.

Although the World Wide Web is enjoying enormous growth rates, many Web publishers have discovered that HTML is not up to the requirements of modern corporate communication. For them, Adobe Acrobat offers a wealth of design possibilities. The close integration of Acrobat in the World Wide Web unites the structural advantages of HTML with the comprehensive layout possibilities of Portable Document Format (PDF). On the basis of practical examples and numerous tricks, this book describes how to produce PDF documents efficiently. Numerous tips on integrating Acrobat into CGI, JavaScript, VBScript, Active Server Pages, search engines, and so on make the book a mine of information for all designers and administrators of Web sites.