For the past 80 years, there has been disagreement about how to classify or define fascism. Through discourse analysis examples of fascism in Europe in the 20th century and through to today, this book reflects the range of these debates, and argues that a more context-sensitive approach is required.

Fascism is inherently duplicitous, claiming one thing whilst being committed to something else. In examining this dishonesty, it is essential to distinguish between the surface arguments in fascist discourse and the underlying ideological commitments. Analyzing contemporary fascism is particularly difficult, since no fascist party admits to being fascist. Drawing on the critical insights of historical and linguistic research, this book offers an original and discerning approach to the critical analysis of fascism. It demonstrates that any understanding of the continuing popularity of fascist political ideology requires interdisciplinary analysis which exposes the multiple layers of meanings within fascist texts and the ways they relate to social and historic context. It is only through contextualization we can demonstrate that when fascists echo concepts and arguments from mainstream political discourse (e.g. 'British jobs for British workers') they are not being used in the same way.

Far-right populist politics have arrived in the mainstream. We are now witnessing the shameless normalization of a political discourse built around nationalism, xenophobia, racism, sexism, antisemitism and Islamophobia. But what does this change mean? What caused it? And how does far-right populist discourse work? The Politics of Fear traces the trajectory of far-right politics from the margins of the political landscape to its very centre. It explores the social and historical mechanisms at play, and expertly ties these to the "micro-politics" of far-right language and discourse. From speeches to cartoons to social media posts, Ruth Wodak systematically analyzes the texts and images used by these groups, laying bare the strategies, rhetoric and half-truths the far-right employ. The revised second edition of this best-selling book includes: A range of vignettes analyzing specific instances of far-right discourse in detail. Expanded discussion of the "normalization" of far-right discourse. A new chapter exploring the challenges to liberal democracy. An updated glossary of far-right parties and movements. More discussion of the impact of social media on the rise of the far-right. Critical, analytical and impassioned, The Politics of Fear is essential reading for anyone looking to understand how far-right and populist politics have moved into the mainstream, and what we can do about it.

Winner of the Austrian Book Prize for the 2016 German translation, in the category of Humanities and Social Sciences. Populist right-wing politics is moving centre-stage, with some parties reaching the very top of the electoral ladder: but do we know why, and why now? In this book Ruth Wodak traces the trajectories of such parties from the margins of the political landscape to its centre, to understand and explain how they are transforming from fringe voices to persuasive political actors who set the agenda and frame media debates. Laying bare the normalization of nationalistic, xenophobic, racist and antisemitic rhetoric, she builds a new framework for this ‘politics of fear’ that is entrenching new social divides of nation, gender and body. The result reveals the micro-politics of right-wing populism: how discourses, genres, images and texts are performed and manipulated in both formal and also everyday contexts with profound consequences. This book is a must-read for scholars and students of linguistics, media and politics wishing to understand these dynamics that are re-shaping our political space.

Fascist Virilities exposes the relation between rhetoric and ideology. Barbara Spackman looks at Italian fascism as a matter of discourse, with "virility" as the master code that articulates and melds its disparate elements. In her analysis, rhetoric binds together the elements of ideology, with "virility" as the key. To reveal how this works, Spackman traces the circulation of "virility" in the discourse of the Italian regime and in the rhetorical practices of Mussolini himself. She tracks the appearance of virility in two of the sources of fascist rhetoric, Gabriele D'Annunzio and F.T. Marinetti, in the writings of the futurist Valentine de Saint Point and the fascist feminist Teresa Labriola, and in the speeches of Mussolini. A critical and timely contribution to the current reappraisal of fascist ideology, this book will interest anyone concerned with the relations between gender, sexuality, and fascist discourse.

′This volume is the most comprehensive overview to date of sociologically orientated approaches to text and discourse analysis and is worth reading even for those who are interested only in purely linguistiv approaches to text and discourse. Its main merit, I think, is that it intorduces approaches which up to now have hardley been admitted into the universe of scientific discourse′ - Discourse Studies Methods of Text and Discourse Analysis provides the most comprehensive overview currently available of linguistic and sociological approaches to text and discourse analysis. Among the 10 linguistic and sociological models surveyed in this book some of the more important are Grounded Theory, Content Analysis, Conversation Analysis and Critical Discourse Analysis. The book presents each approach according to a standardised format, which allows for direct systematic comparisons. The fully annotated lists of sources provide readers with an additional means of evaluation of the competing analytical methods. Interdisciplinary and international in its aims, Methods of Text and Discourse Analysis suggests the benefits both linguists and sociologists will derive from a more intimate knowledge of each others′ methods and procedures.