THE PERCEPTION, UNDERSTANDING, AND USES OF COLOR—EXPANDED AND REFRESHED Understanding Color is an essential resource for those needing to become proficient in color for business applications. The peerless treatment of this critical subject is beautifully illustrated with real-world examples. Designers have turned to this guide for nearly a generation for its authoritative and accessible instruction. The knowledge contained in this book sets you apart from other designers by enabling you to: Contribute more effectively to discussions on color harmony, complete with a vocabulary that enables in-depth understanding of hue, value, and saturation Apply the most-up-to-date information on digital color to your projects Address issues involved when colors must be translated from one medium to another Troubleshoot and overcome today's most common challenges of working with color Full-color images showcase real design examples and a companion website features a digital workbook for reinforcing color concepts. From theory and practical implementation to the business and marketing aspects, Understanding Color helps you gain a deep and discriminating awareness of color.

Learn how to use color effectively and become a well-rounded artist with this easy-to-follow guide. A perfect resource for new artists and art hobbyists, Basic Color Theory demonstrates the color wheel at work and covers all the essentials, including complementary, primary, secondary, and tertiary colors; hue, saturation, and value; color mood, temperature, and schemes; and how to create a color chart. Each concept is clearly explained in easy-to-comprehend language so beginning artists can put their newfound knowledge to immediate use. Also included are step-by-step tutorials, as well as techniques for basic color mixing in different mediums. Designed for beginners, the How to Draw and Paint series offers an easy-to-follow guide that introduces artists to basic tools and materials and includes simple step-by-step lessons for a variety of projects suitable for the aspiring artist. Basic Color Theory allows artists to widen the scope of their abilities, demonstrating how to create color and value charts, basic color mixing techniques, and a comprehensive approach to understanding color relationships.

Colour imaging technology has become almost ubiquitous in modern life in the form of monitors, liquid crystal screens, colour printers, scanners, and digital cameras. This book is a comprehensive guide to the scientific and engineering principles of colour imaging. It covers the physics of light and colour, how the eye and physical devices capture colour images, how colour is measured and calibrated, and how images are processed. It stresses physical principles and includes a wealth of real-world examples. The book will be of value to scientists and engineers in the colour imaging industry and, with homework problems, can also be used as a text for graduate courses on colour imaging.

The one-stop reference to the essentials of color science and technology—now fully updated and revised The fully updated Third Edition of Color: An Introduction to Practice and Principles continues to provide a truly comprehensive, non-mathematical introduction to color science, complete with historical, philosophical, and art-related topics. Geared to non-specialists and experts alike, Color clearly explains key technical concepts concerning light, human vision, and color perception phenomena. It covers color order systems in depth, examines color reproduction technologies, and reviews the history of color science as well as its relationship to art and color harmony. Revised throughout to reflect the latest developments in the field, the Third Edition: Features many new color illustrations, now fully incorporated into the text Offers new perspectives on what color is all about, diverging from conventional thinking Includes new information on perception phenomena, color order, and technological advances Updates material on such topics as the CIE colorimetric system and optimal object colors Extends coverage of color reproduction to display systems, photography, and color management Contains a unique timetable of color in science and art, plus a glossary of important terms Praise for the previous editions: "A nice bridge to areas usually not covered in academic visual science programs . . . outstanding." —Joel Pokorny, visual scientist at The University of Chicago "A good addition to any library, this should be useful for the color interests of artists, designers, craftsmen, philosophers, psychologists, color technologies, and students in related fields." —CHOICE

This is a lengthy, but exciting novel of how a promising young boy becomes molded into a horrific individual. It explains about the person's life in such detail, that emotions literally explode into a wavering array of uninterruptible events. Leading to endless scenes of inhumane atrocities. Feeding on this individual's frail and developing psyche. ALLEN SHAW: "The chainsaw man," became what all people would come to fear the most. Something out of our darkest dreams. Driven solely by an incurable rage inflicted on him by a mixture of influences. Taking the reader directly into the mind of this gruesome monster of a man who carries a chainsaw. Dwelling in the famed "BIG THICKET" or Texas. This novel will take one literally back to a time in the 1960's 1970's; It's drastically differed ways of thinking, and ways of life. Where the great American landscapes were still fiercely ever in tact. It's values, and ways of conversing with all that is inside. It's ways of being. A literally terrifying novel where one is chased forever in this thick tangle of jungle-like Texas land. A blood encrusted warrior who does the unspeakable. It will undoubtedly frighten, but it will equally reveal a heartfelt pain that is very real among most of us. "The need to be loved and accepted." This torture survivor remembers a different place: a different time. It is told now in the long gone genré of a good old fashioned horror/slash thriller that WE of the 70's know and will fondly recall. I take the reader by the hand and lead him into "my" world. Where the realities that men do onto unsuspecting others. The horrific impact following. The literal mental state that thrives ever so fluently in the collective unconscious of modern man. Never forget that he is stalking you! "Don't go in the woods alone . . . The "CHAIN SAW MAN" is coming!!" For the chain saw man will forever live in infamy . . . In the back woods of us all.

Gray is back! And this time he's teaching readers about color theory in a new activity book for kids, THIS BOOK IS FOR COLORING! Join Gray and the rest of the colors to learn about the color wheel, color mixing, and color relationships in this fun, interactive companion book to THIS BOOK IS GRAY by Lindsay Ward. Perfect for ages 5+ Readers will learn and interact with... Primary Colors Secondary Colors Tertiary Colors Complimentary Colors Analogous Colors Monochromatic Colors Warm Colors Cool Colors Shades Tints and Tones! Includes 64 pages of... coloring color quizzes color mixing color theory handwriting practice color association Encourage and develop the following skills: Fine motor skills Hand-eye coordination Interest in color theory Bilateral coordination Sensory Processing Creativity! Praise for THIS BOOK IS GRAY "This book is a fun introduction to color theory that may inspire children to use more gray in their artwork and remind them to include friends who are left out." -Booklist "A colorful primer on relationships and how to complement one another."-School Library Journal