Sports are not what they used to be. New publicly funded stadiums resemble shopping malls. Fans compete for cash prizes in fantasy sports leagues. Sports video games are now marketing and public relations tools and team logos have become fashionable brands. The larger social meanings sports hold for fans are being eclipsed by their commercial function as a means to sell merchandise and connect corporate sponsors with consumers. This book examines how the American consumer culture affects professional and collegiate sports, reducing fans to consumers and trivializing sports themselves. Instructors considering this book for use in a course may request an examination copy here.

This volume offers the most comprehensive and incisive exploration of American consumer history to date, spanning the four centuries from the colonial era to the present.

This work examines American sport from its traditional roots to the influence of the 1960s-era counterculture and the rise of a post-Cold War ethos that reinterprets competition as a relic of a misbegotten past and anathema to American life.

A celebration of the fast, the strong, the agile, and the tricky throughout Chicago's storied sports history

American Sports offers a reflective, analytical history of American sports from the colonial era to the present. Readers will focus on the diverse relationships between sports and class, gender, race, ethnicity, religion and region, and understand how these interactions can bind diverse groups together. By considering the economic, social and cultural factors that have surrounded competitive sports, readers will understand how sports have reinforced or challenged the values and behaviors of society.

Much of the writing on the post-9/11 period in the United States has focused on the role of "official" Government rhetoric about 9/11. Those who have focused on the news media have suggested that they played a key role in (re)defining the nation, allowing the citizenry to come to terms with 9/11, in providing ‘official’ understandings and interpretations of the event, and setting the terms for a geo-political-military response (the war on terror). However, strikingly absent from post-9/11 writing has been discussion on the role of sport in this moment. This text provides the first, book-length account, of the ways in which the sport media, in conjunction with a number of interested parties – sporting, state, corporate, philanthropic and military – operated with a seeming collective affinity to conjure up nation, to define nation and its citizenry, and, to demonize others. Through analysis of a variety of cultural products – film, children’s baseball, the Super Bowl, the Olympics, reality television – the book reveals how, in the post-9/11 moment, the sporting popular operated as a powerful and highly visible pedagogic weapon in the armory of the Bush Administration, operating to define ways of being American and thus occlude other ways of being.

Revised to give more attention to continuities in the American sporting experience, this widely-acclaimed book offers an analytical history of American sports from the colonial era to the present. It emphasizes the historical relationship between sports and class, race, ethnicity, gender, and region, as well as the power of sports to bind diverse people together.