Learn from a former Amazonian how to create, manage and optimize book ads.Amazon Ads for Indie Authors is a former insider's breakdown of book advertising. This is the most authoritative author ads handbook available, exposing the interconnectivity of book ads in the Amazon ecosystem. This insight fuels a framework that declutters the ads dashboard allowing you to reach readers more effectively.You'll learn how to:? build your ads strategy? create basic ads? avoid costly mistakes? manage campaigns while driving spend efficiency? use advanced features tailored for your use case? scale your ads at the right time? detect key signals improving your chance of success? discern what Amazon recommends vs. what works for booksAmazon Ads can be complex to navigate, particularly for books. This guide will teach how you to simplify your approach, free up your headspace, and get back to writing.

Learn from a former Amazonian how to create, manage and optimize book ads. Amazon Ads for Indie Authors is a former insider's breakdown of book advertising. This is the most authoritative author ads handbook available, exposing the interconnectivity of book ads in the Amazon ecosystem. This insight fuels a framework that declutters the ads dashboard allowing you to reach readers more effectively. You’ll learn how to: ✓ build your ads strategy ✓ create basic ads ✓ avoid costly mistakes ✓ manage campaigns while driving spend efficiency ✓ use advanced features tailored for your use case ✓ scale your ads at the right time ✓ detect key signals improving your chance of success ✓ discern what Amazon recommends vs. what works for books Amazon Ads can be complex to navigate, particularly for books. This guide will teach how you to simplify your approach, free up your headspace, and get back to writing.

Have you been struggling to sell your books on Amazon? In theory, Amazon ads should be the most effective way to boost sales — a well-targeted ad can reach potential readers at the precise moment they’re looking for their next book. But in practice, authors often struggle to run profitable campaigns. After helping hundreds of authors run their Amazon Ads and managing over a million dollars in advertising spend in the process, Reedsy’s Co-founder Ricardo Fayet is sharing his best-kept secrets in this Amazon Ads book. In this second book of the popular Reedsy Marketing Guides series, you will learn: ✔️ The fundamental guiding principles of advertising books on Amazon, ✔️ How to build a comprehensive list of product and keyword targets, ✔️ What type of ad campaign will best suit your book, ✔️ How to optimize your click-through-rate to boost delivery, ✔️ How to optimize your campaigns for profit, and ✔️ How to scale and progressively grow your spend while keeping your profit levels. Each step is illustrated with examples and screenshots so that you can immediately apply the advice to your own campaigns. Whether you’re just starting with Amazon Advertising or have been running ads for years, this is the book to take your advertising game to the next level. Get your copy now and benefit from all the experience of a seasoned advertising professional.

Do you sell as many books as you want to? Amazon ads revolutionized publishing. But how do you get them to work? Have you bought books that promised answers, or paid hundreds of dollars for courses, yet still struggle to profit? Do you belong to a secret Facebook group . . . but fear being ripped off? Amazon ads are hard to master. But if you do, they'll reward you. They tap into an audience hungry for books, and willing to pay full price. The ads follow a standard pay per click advertising model. Marketers have had two decades to figure out how that model works. There's a skillset for the job. This book explains it. If you're tired of rumors, guesses and secret strategies, this book shows you: How to tap into a buying audience The neuroscience behind clicks that don't convert (and how to get more that do) The tactics of expert optimization Ad types to avoid (and why) Why scaling is so hard This book gives you the knowledge to advertise at profit. It'll surprise you, and bust the myths holding you back. You'll never look at advertising the same way again. Are you ready to unleash your Amazon ads?

Written for an author, by an author, this is an unofficial definitive guide to increasing your book sales at Amazon. It covers: The basics of Amazon’s complex publishing systems A complete breakdown of every aspect of Amazon’s algorithms in unprecedented detail Sales Rank vs. Popularity Rank, advanced search optimization secrets, and so much more Changes to Amazon’s categories, author pages, following, and the new AI policy KDP Select vs. Wide marketing strategies and why it matters so much (one doesn’t work for the other) Some Amazon ads strategies and resources you need to keep your sales stronger and more consistent on the platform

The publishing industry changes so fast it’s hard to keep up. On any given day there are at least dozens of news articles for authors. You could spend hours reading them all. Odds are, you could also be using that time to write your next book. News You Can Use—All in One Place. The Indie Author State of the Union is a roundup that covers the most important publishing industry news, books, podcasts, and courses of the year that you might have missed. It will help you make better business decisions and sell more books. Author business coach Michael La Ronn spends hours researching the news so you don’t have to. Every chapter is quick and actionable so you can apply it immediately to your writing business. What’s in This Year’s State of the Union? In this year’s edition you’ll discover: * What’s happening with Amazon, Nook, Kobo, Apple and more * A new YouTube channel for authors that will blow your mind * Why libraries are the next battleground for indies and how you can join the front lines * How to write 2 million words a year * 22 Marketing tools that will improve your book sales * Important business updates to help you avoid lost sales, fines, and lawsuits And much more! Are you ready to become a smarter authorpreneur? Buy the 2016 Indie Author State of the Union today and build your author platform.

Do you want to write and sell more books? Now you can. Learn how to go from idea to income with the ultimate indie author checklist. The Indie Author Checklist teaches you how to plan your books effectively, get them written and take control of your marketing and launch process with a simple six-stage checklist. In The Indie Author Checklist, you’ll discover: A step-by-step guide to take the smallest idea and turn it into a fully-fledged novel outlineTechniques for overcoming any roadblocks during your writing processHow to plan an effective launch and boost your day-one salesMethods for boosting sales of your backlist titlesHow to use paid advertising to maximise your book sales and find new readersAnd much, much more! Are you struggling to motivate yourself or get your book finished? Do you find it difficult to wade through the overwhelming tasks a self-published author has to complete? The Indie Author Checklist can help. Adam Croft has made getting organised his business — quite literally. As one of the world's most successful independently published authors, he's able to release 4-6 books a year, which earn him a solid six-figure annual income. And now he's showing you how he does it. Getting organised is difficult. But with The Indie Author Checklist by your side, you'll always know exactly which step to take next.