Identifying the likenesses between animals in the wild and human beings, another humorous reflection of the ridiculous side of life pokes fun at nutrition, talk shows, childbirth, and more. 500,000 first printing. $300,000 ad/promo.

Get ready to be the best-dressed in the room! Personal styling and life coaching come together in this action-filled guide to curating a closet that supports your goals and takes the stress out of getting dressed. Hollywood stylist-turned-entrepreneur Lauren Messiah helps you identify and clear the roadblocks that hold you back from putting the best (and best-dressed) version of yourself out into the world. Style Therapy is your thirty-day action plan to define and build your style week by week. You'll learn how to: Shop like a stylist and make your shopping trips quick, easy, and efficient. Find clothes that actually fit you, and end dressing room frustration forever. Choose the perfect outfit from your closet in five minutes flat. Keep your look fresh and your style up-to-date from season to season, without having to reinvent the wheel every few months. Slipping back into bad habits is no longer an option. This guide breaks down the process into manageable, helpful, and encouraging steps to help you redefine your personal style!

Exploring the core principles that drive advertising, this book goes beyond academic theory. The authors present advertising as it is actually practiced and make the fundamentals accessible and relevant to the student's real life. Every chapter concludes with a learning exercise.

An all-purpose approach to strategic marketing management. Because strategic marketing is the essential marketing activity, Mooradian, Matzler, and Ring provide readers with a highly applied decision-making framework and exploration of the tools that can be used to solve marketing problems.

The hilarious #1 New York Times bestseller: Erma Bombeck’s take on marriage and family life is “fun from cover to cover” (Hartford Courant). Ever since she was a child, Er ma Bombeck has been an expert worrier, and married life has only honed that skill. She gets anxious about running out of ball bearings; about snakes sneaking in through the pipes; about making meaningful conversation on New Year’s Eve. Married life, she realizes, is an unpredictable saga even when you know exactly how loud your husband snores every night—and she wouldn’t have it any other way. In this crisp collection of essays, Bombeck shows off the irresistible style that made her one of America’s favorite humorists for more than three decades. When she sharpens her wit, no family member is sacred and no self-help fad is safe. This ebook features an illustrated biography of Erma Bombeck including rare images and never-before-seen documents from the author’s estate.

Three hilarious books in one from the #1 New York Times–bestselling author on marriage, motherhood, and the absurdities of suburban life. If Life Is a Bowl of Cherries, What Am I Doing in the Pits? is Erma Bombeck’s timelessly witty look at the hidden side of married life. Motherhood captures one of the toughest jobs on earth with humor and heart. The Grass Is Always Greener Over the Septic Tank is Bombeck’s take on the unforgiving frontier of American suburbia.