Globalization of Technology

Globalization of Technology
Title Globalization of Technology PDF eBook
Author Proceedings of the Sixth Convocation of The Council of Academies of Engineering and Technological Sciences
Publisher National Academies Press
Pages 224
Release 1988-02-01
Genre Political Science
ISBN 9780309038423

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The technological revolution has reached around the world, with important consequences for business, government, and the labor market. Computer-aided design, telecommunications, and other developments are allowing small players to compete with traditional giants in manufacturing and other fields. In this volume, 16 engineering and industrial experts representing eight countries discuss the growth of technological advances and their impact on specific industries and regions of the world. From various perspectives, these distinguished commentators describe the practical aspects of technology's reach into business and trade.

Advertising & Emerging Societies in a Technological & Global Economy

Advertising & Emerging Societies in a Technological & Global Economy
Title Advertising & Emerging Societies in a Technological & Global Economy PDF eBook
Author Erdener Kaynak
Publisher
Pages
Release 2008
Genre Advertising
ISBN 9780789001412

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Advertising in Developing and Emerging Countries

Advertising in Developing and Emerging Countries
Title Advertising in Developing and Emerging Countries PDF eBook
Author Emmanuel C. Alozie
Publisher CRC Press
Pages 418
Release 2016-03-23
Genre Business & Economics
ISBN 131718498X

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This indispensable study offers an in-depth analysis of advertising in developing and emerging economies as they join the global market and seek to improve the socio-economic condition of their citizens. Advertising in Developing and Emerging Countries illustrates the challenges and opportunities for advertising in these countries, and explores their critical relationship with developed economies with a multifaceted analysis of the role of advertising in an interdependent global economy. The contributors, academic and professional, with world wide experiences, examine the unique political, cultural and religious systems that affect advertising in a country, in both Western and non-Western contexts, and chart the consequences of its development from democratization to privatization to cultural hegemony. Emmanuel C. Alozie has put together an essential and unique book for scholars and students of public relations, advertising, marketing, media and international studies, as well as practitioners, those teaching and undertaking professional courses, and researchers in this critical field.

Global Trends 2040

Global Trends 2040
Title Global Trends 2040 PDF eBook
Author National Intelligence Council
Publisher Cosimo Reports
Pages 158
Release 2021-03
Genre
ISBN 9781646794973

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"The ongoing COVID-19 pandemic marks the most significant, singular global disruption since World War II, with health, economic, political, and security implications that will ripple for years to come." -Global Trends 2040 (2021) Global Trends 2040-A More Contested World (2021), released by the US National Intelligence Council, is the latest report in its series of reports starting in 1997 about megatrends and the world's future. This report, strongly influenced by the COVID-19 pandemic, paints a bleak picture of the future and describes a contested, fragmented and turbulent world. It specifically discusses the four main trends that will shape tomorrow's world: - Demographics-by 2040, 1.4 billion people will be added mostly in Africa and South Asia. - Economics-increased government debt and concentrated economic power will escalate problems for the poor and middleclass. - Climate-a hotter world will increase water, food, and health insecurity. - Technology-the emergence of new technologies could both solve and cause problems for human life. Students of trends, policymakers, entrepreneurs, academics, journalists and anyone eager for a glimpse into the next decades, will find this report, with colored graphs, essential reading.

Marketing in Developing Countries

Marketing in Developing Countries
Title Marketing in Developing Countries PDF eBook
Author Emmanuel C. Alozie
Publisher Routledge
Pages 255
Release 2009-06-01
Genre Business & Economics
ISBN 1135696934

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No prior studies have examined the role, relationship, and impact of advertising and information technologies on African societies. Critically exploring the dominant cultural values and symbols conveyed in Nigerian mass media advertising, and the impact of this advertising on the socioeconomic development of Nigeria and Sub-Saharan Africa, this volume examines the many facets of the African marketplace. Marketing in Developing Countries: Nigerian Advertising in a Global and Technological Economy will aid current and potential investors and businesses in interpreting the cultural, socioeconomic, and technological evolution underway in this emerging economy, assist in their understanding of the challenges as well as opportunities they may encounter in this region, and encourage the creation of culturally sensitive advertising messages – that may ultimately support rather than distort Nigeria’s economic development.

The Media and Globalization

The Media and Globalization
Title The Media and Globalization PDF eBook
Author Terhi Rantanen
Publisher SAGE
Pages 194
Release 2005
Genre Language Arts & Disciplines
ISBN 9780761973133

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In this provocative book Terhi Rantanen challenges conventional ways of thinking about globalization and shows how it cannot be understood without studying the role of the media. Rantanen begins with an accessible overview of globalization and the pivotal role of the media.

The Age of Surveillance Capitalism

The Age of Surveillance Capitalism
Title The Age of Surveillance Capitalism PDF eBook
Author Shoshana Zuboff
Publisher PublicAffairs
Pages 683
Release 2019-01-15
Genre Business & Economics
ISBN 1610395700

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The challenges to humanity posed by the digital future, the first detailed examination of the unprecedented form of power called "surveillance capitalism," and the quest by powerful corporations to predict and control our behavior. In this masterwork of original thinking and research, Shoshana Zuboff provides startling insights into the phenomenon that she has named surveillance capitalism. The stakes could not be higher: a global architecture of behavior modification threatens human nature in the twenty-first century just as industrial capitalism disfigured the natural world in the twentieth. Zuboff vividly brings to life the consequences as surveillance capitalism advances from Silicon Valley into every economic sector. Vast wealth and power are accumulated in ominous new "behavioral futures markets," where predictions about our behavior are bought and sold, and the production of goods and services is subordinated to a new "means of behavioral modification." The threat has shifted from a totalitarian Big Brother state to a ubiquitous digital architecture: a "Big Other" operating in the interests of surveillance capital. Here is the crucible of an unprecedented form of power marked by extreme concentrations of knowledge and free from democratic oversight. Zuboff's comprehensive and moving analysis lays bare the threats to twenty-first century society: a controlled "hive" of total connection that seduces with promises of total certainty for maximum profit -- at the expense of democracy, freedom, and our human future. With little resistance from law or society, surveillance capitalism is on the verge of dominating the social order and shaping the digital future -- if we let it.