Stop wasting time! Let Larry Jordan’s Adobe Premiere Pro Power Tips power your editing. Whether you are migrating to Premiere Pro from other editing software, or you are a long-time Premiere editor, this must-have guide is packed with hundreds of bite-sized tips to get you up and running in no time. Written with humor and deep technical understanding, Jordan shows you the secrets, shortcuts, tips, and techniques you need to make the most of Premiere Pro. Like any professional production, the book starts with planning, then flows into scripting, shooting, logging, editing, audio mixing, and final output with hundreds of Power Tips covering Story, Prelude, Premiere, Audition and Adobe Media Encoder. These Power Tips will: * Speed your editing * Expand your knowledge * Wow your clients (and keep them coming back for more!) Visit the companion website (www.focalpress.com/9780415657075) to see video demonstrations that accompany this book.

Video project deadlines are brutal, budgets are tight, and everyone is stressed. Anything that saves time, simplifies life, or improves results is a good thing. This book is a great thing! Packed with tips, techniques, shortcuts, and hidden gems, this book turns you into an editing powerhouse. Renowned digital media innovator Larry Jordan delivers concise, well-tested techniques to make you more productive right now, without wasting time. These techniques are selected, organized, and illustrated to deliver maximum practical value directly to you. Edit faster. Edit better. Edit easier. These power tips solve problems—fast: Plan your projects to save time on deadlines Tweak your system and software to optimize performance Organize media to make it easier to find Wield the advanced, yet hidden, features unique to Final Cut Pro Make the most of Final Cut's audio tools, from edit to final mix Master video and computer technology to avoid problems Take control of the nearly infinite effects in Final Cut Pro An essential reference for Apple Final Cut Pro editors. Also by Larry Jordan: Techniques of Visual Persuasion shows you how to use images to grab the attention of the viewer long enough to powerfully share a message and move them to action. Available at Peachpit and major resellers today.

Final Cut Pro X has literally rocked the film and video-editing world by completely re-imagining the inherent concepts of nonlinear editing. For many editors and users of the previous versions of Final Cut Pro, it is like starting anew and learning a brand-new program. Those experienced with previous versions of Final Cut and other non-linear editors such as iMovie, Adobe Premiere Pro, and Avid Media Composer already understand the basic concepts of editing and are now looking for a quick guide to getting started. In this useful, cut-to-the-chase guide to the program, popular trainer and Final Cut guru Larry Jordan takes these experienced users through all the components of the software, from importing footage and organizing media to export and sharing. Along the way, they’ll learn the best ways to edit footage and add transitions, effects, and filters, do basic color correcting, work with audio, and utilize a variety of HD workflow techniques, to name a few. Within a weekend, users will learn the best ways to start editing in this groundbreaking program in this must-have guide.

In today's remote-oriented, work-from-home world, clear, persuasive communication is more important than ever. People don't read, they skim. Persuasive images that attract, hold, and motivate an audience is essential. Techniques of Visual Persuasion shows how to use images to grab the viewer's attention long enough to powerfully share a message and move them to action. These techniques help you improve: Persuasive techniques Communication skills Business presentations Photos and images Videos and motion graphics To communicate clearly and effectively today, you need to consider how a message looks, as well as what a message says. This book is essential reading for anyone who wants to create change.

Gain in-depth knowledge of Premiere Pro, and learn how the software “thinks.” You'll acquire new skills that will help you choose the best workflow for your project, and simplify and accelerate your video editing process. Learn how you can edit a lot faster with smarter workflows that automate several steps in the editing process. You'll also see how custom settings, presets, keyboard shortcuts and templates saves hours of work. By tailoring the software to your needs you save clicks on just about every task. With many traditional jobs now being done by one person, its important to understand audio smoothing, color grading, motion graphics, and advanced editing techniques. You’ll learn these skills and disciplines and see how they'll enhance your project's workflow. All the authors are professional editors and want to know exactly how to cut your film as fast as possible with top quality output. There is invaluable information in The Cool Stuff in Premiere Pro that’s not available anywhere else – not even in Adobe’s own manuals. What You'll Learn Edit faster, no matter what the project Understand the technical stuff, like timeline settings, render codecs, color subsampling, export settings, effect controls and monitor settings Know when to send your clips to other Adobe software, and how to treat them there. Master the Premiere Pro timeline, even stacks of timelines, and edit, trim and adjust with ease Who This Book Is For Video journalists (and everyone else) will learn how to edit faster and get home in time for dinner. Bloggers will learn how to make their online video and audio “pop”. Film cutters will learn how to organize, rough cut and fine tune huge amounts of material effectively and how to output for digital cinema. Experienced video editors will learn how to deal with multi-track audio and to work faster in every step of the edit. Marketing people who edit video for social media and web pages will learn simpler ways to make a faster cut. Teachers in media studies will understand the logic in Premiere Pro, and be better prepared for teaching video editing.

For readers who want to get up to speed on Adobe Premiere Pro, they need look no further than this fast-paced but thorough guide to Adobe’s flagship editing program. Three experienced editors take them step by step through the entire editing process in Premiere Pro in which they’ll learn how to perform professional editing tasks such as project management, multi-format editing, color correction, audio mixing, titling, effects, and delivering video to tape, the web, and mobile devices. Plus the whole process moves at an accelerated pace so readers can get back to editing even faster. The goal is within a weekend, they’ll learn everything they need to know to use Premiere Pro confidently for their own projects and client work. Readers will be able to put their advanced editing skills to work immediately by using the accompanying hands-on lesson files to work through the steps in the book. They’ll further improve their knowledge through engaging video tutorials, handy quick-reference guides, and keyboard shortcut sheets all made available on the book’s DVD. All of Peachpit's eBooks contain the same content as the print edition. You will find a link in the last few pages of your eBook that directs you to the media files. Helpful tips: If you are able to search the book, search for "Where are the lesson files?" Go to the very last page of the book and scroll backwards. You will need a web-enabled device or computer in order to access the media files that accompany this ebook. Entering the URL supplied into a computer with web access will allow you to get to the files. Depending on your device, it is possible that your display settings will cut off part of the URL. To make sure this is not the case, try reducing your font size and turning your device to a landscape view. This should cause the full URL to appear.

CD-ROM contains project files and sample media for three tutorials.