Stanley Squirrel wants to be just like all the other squirrels, but he can't because he has an extra long tail. His tail gets in the way when the squirrels are playing and pretty soon all the animals are annoyed by his tail. Will Stanley be accepted, long tail and all? Suggested age for readers: 4-9

Mr. Lion has spent a good part of his life moving from jungle to jungle. Hes just looking for a place where he can be left alone. Hes sad because everyone laughs at him and makes fun of him because his tail is so long. In fact, Mr. Lions tail is longer than the giraffes neck, the elephants trunk, and the rhinoceross horn, and its even longer than the snakes whole body. In this jungle, though, the animals dont laugh; its rude to laugh at someone who is different. They admire Mr. Lions tail, and several of the animals try to make friends with the lion. But he just wants to be left alone. One day, tragedy strikes in the jungle. The animals call upon Mr. Lion to help them rescue a monkey who is in trouble after trying to cross a flooded river. The lion realizes he has a special talent, and his tail, though very long, is an important part of who he is.

Stanley Squirrel wants to be just like all the other squirrels, but he can't because he has an extra long tail. His tail gets in the way when the squirrels are playing and pretty soon all the animals are annoyed by his tail. Will Stanley be accepted, long tail and all?

Mr. Lion has spent a good part of his life moving from jungle to jungle. He's just looking for a place where he can be left alone. He's sad because everyone laughs at him and makes fun of him because his tail is so long. In fact, Mr. Lion's tail is longer than the giraffe's neck, the elephant's trunk, and the rhinoceros's horn, and it's even longer than the snake's whole body. In this jungle, though, the animals don't laugh; it's rude to laugh at someone who is different. They admire Mr. Lion's tail, and several of the animals try to make friends with the lion. But he just wants to be left alone. One day, tragedy strikes in the jungle. The animals call upon Mr. Lion to help them rescue a monkey who is in trouble after trying to cross a flooded river. The lion realizes he has a special talent, and his tail, though very long, is an important part of who he is.

What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone? "The Long Tail" is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting from a one-size-fits-all model of mass appeal to one of unlimited variety for unique tastes. From supermarket shelves to advertising agencies, the ability to offer vast choice is changing everything, and causing us to rethink where our markets lie and how to get to them. Unlimited selection is revealing truths about what consumers want and how they want to get it, from DVDs at Netflix to songs on iTunes to advertising on Google. However, this is not just a virtue of online marketplaces; it is an example of an entirely new economic model for business, one that is just beginning to show its power. After a century of obsessing over the few products at the head of the demand curve, the new economics of distribution allow us to turn our focus to the many more products in the tail, which collectively can create a new market as big as the one we already know. The Long Tail is really about the economics of abundance. New efficiencies in distribution, manufacturing, and marketing are essentially resetting the definition of what's commercially viable across the board. If the 20th century was about hits, the 21st will be equally about niches.

Here's Hank stars the same Hank as in the bestselling Hank Zipzer series, only this time he's in 2nd grade! Hank is a kid who doesn't try to be funny, but he somehow always makes the kids in his class laugh. He's pretty bad at memorizing stuff, and spelling is his worst subject. (But so are math and reading!) In the second book in this new series, Hank has finally persuaded his dad to get the family a dog, and Hank couldn't be more excited! Mesmerized by a little wiener dog chasing his tail (making him look like a Cheerio) at the animal shelter, Hank declares him to be the new Zipzer dog. But when Cheerio gets loose in the park, Mr. Zipzer furiously announces that the dog must go. Can Hank convince his father that he wasn't the one who let Cheerio off his leash, or will he really lose his new pet and best friend?

Describes the activities of rambunctious cat Penelope.