A Professional Business Development Cruise
Title | A Professional Business Development Cruise PDF eBook |
Author | Mike Marchev |
Publisher | Createspace Independent Publishing Platform |
Pages | 42 |
Release | 2015-10-07 |
Genre | |
ISBN | 9781517590437 |
This is my 3rd Annual Training Cruise Workbook
Cruise Business Development
Title | Cruise Business Development PDF eBook |
Author | Alexis Papathanassis |
Publisher | Springer |
Pages | 278 |
Release | 2016-04-20 |
Genre | Business & Economics |
ISBN | 3319273531 |
This book addresses innovation management and product development in the cruise tourism industry. It explains how experience management has evolved from a strictly company-level, product- or service-focused tactical task to an industry-wide strategic challenge, and analyses the role of intangible reputational aspects of cruise experiences, as well as peripheral components and stakeholders, as increasingly important factors for customer acquisition and retention. Safety and risk issues are a central theme, as well as the cruise sector’s environmental and socio-economic impacts. Lastly, the book considers the increasing size of cruise vessels and the accompanying standardisation of facilities and itineraries, in conjunction with the hybridisation of cruise passengers in connection with expanding the competitive boundaries and intensity of competition in the cruise sector. The book approaches these issues as more than a mere public relations campaign, recognising the fact that they have since become the very essence of strategic cruise business development.
The Business and Management of Ocean Cruises
Title | The Business and Management of Ocean Cruises PDF eBook |
Author | Michael Vogel |
Publisher | CABI |
Pages | 291 |
Release | 2012 |
Genre | Business & Economics |
ISBN | 1845938453 |
After decades of solid growth, the worldwide ocean cruise sector has become a noticeable economic factor and a significant employer. In the way it combines social, technological and natural systems to form its products, cruise tourism is an increasingly attractive area of study; particularly with regards to the managerial challenges posed by the interaction of these systems. This book brings together industry know-how, managerial experience and academic rigour to cover some of the most important and interesting managerial challenges associated with ocean cruises.
The Business and Management of Ocean Cruises
Title | The Business and Management of Ocean Cruises PDF eBook |
Author | Michael Vogel, Alexis Papathanassis and Ben Wolber |
Publisher | CABI |
Pages | 275 |
Release | 2012 |
Genre | Cruise lines |
ISBN | 9781845938468 |
This book is divided into six parts, which are organized to guide the reader step by step from the macro level of the cruise industry to the micro level of operations management on board cruise ships. Part I (chapters 1-4) sets the scene for the book by characterizing the conditions under which cruise lines operate. Part II (chapters 5-8) includes four chapters that address issues of significance for corporate managers in the cruise sector. Part III (chapters 9-11) deal with aspects of the marketing mix employed by cruise lines to attract passengers and fill their ships. Part IV (chapters 12-15) is concerned with managerial functions related directly to the cruise product. Part V (chapters 16-19) focuses on operational management functions on board cruise ships. The final Part VI (chapter 20) looks at future development possibilities for the cruise sector.
Winning Conversations: Mastering the Art of Business Development
Title | Winning Conversations: Mastering the Art of Business Development PDF eBook |
Author | William Scheessele |
Publisher | Lulu.com |
Pages | 204 |
Release | 2009-04-25 |
Genre | Business & Economics |
ISBN | 055706421X |
"Take Control of your Destiny with a Proactive Business Development Methodology that Guarantees Revenue Results"Proactive Business Development Professional generally have no concerns in a changing environment. In a challenging economy 80% of the business that was available under good circustances still exists. Those who know professional business development continue to feast, while their reactive competition is waiting to reactively bid.Mastering the Art of Business Development is the original training book written by William B. Scheessele, the process and principles discussed are as relevant today as they were when this book was written. This book explains the MBDi proprietory and trademarked process and the twelve core competencies of business development professionals. Including the four cornerstones of business development and how to utilize them to achieve win/win situations for the individual, the company and the client.
The Financial Times Guide to Business Development
Title | The Financial Times Guide to Business Development PDF eBook |
Author | Ian Cooper |
Publisher | Pearson UK |
Pages | 193 |
Release | 2012-08-07 |
Genre | Business & Economics |
ISBN | 027375954X |
With over 500 tips, tactics, techniques and thought provoking business questions, this is the authoritative guide to attracting more customers, profit, revenue and business success. Whether you are a budding entrepreneur, existing business owner, manager or director, this is the most comprehensive, pragmatic, common sense collection of business development techniques ever brought together into one book. It is structured so that you can easily find and dip into specific topics or view the whole book from a more overall strategic standpoint.
The Financial Times Guide to Business Development
Title | The Financial Times Guide to Business Development PDF eBook |
Author | Ian Cooper |
Publisher | Pearson UK |
Pages | 176 |
Release | 2012-09-10 |
Genre | Business & Economics |
ISBN | 0273759558 |
With over 500 tips, tactics, techniques and thought provoking business questions, this is the authoritative guide to attracting more customers, profit, revenue and business success. Whether you are a budding entrepreneur, existing business owner, manager or director, this is the most comprehensive, pragmatic, common sense collection of business development techniques ever brought together into one book. It is structured so that you can easily find and dip into specific topics or view the whole book from a more overall strategic standpoint.