What are the greatest events of all time? Why do some events move, entertain or sell to us, while others just don't? Answering these questions and more In Any Event is an essential guide to all aspects of event management. Whether you are planning a crucial meeting, product launch, a road show or VIP conference, this book showcases the most important elements that go towards making any event a success, explaining how things can be made to go not just right but brilliantly. Written by an event management expert, Simon Maier, and featuring advice, international case studies and interviews with people in the know, it will become a must-have for anyone who wants to wow their audience.

Having returned to his home on the island after helping to solve a forty-year-old mystery in the Bay Area and ready to return to his present peaceful life, Dag Peyton meets a very wise local man and inadvertently stumbles headlong into yet another mystery that leads him and his friends into a reality they never dreamed they would experience.

By the time he was thirty, Syd Kessler was a millionaire many times over, the epitome of the poor kid making good. But inside him, a hollowness was taking hold, and later, in middle age, he fell seriously ill. In the dark days of a long recovery, Kessler explored the Kabbalah and the discoveries of quantum physics, developing a system of moral principles from the truths of how the universe began and operates. His set of principles -- from Big Bang to Moral Cause and Effect to Selfless Selfishness to Closure and Energy -- are revolutionary. They will heighten your sense of self and purpose and transform your relationships in every part of your life.

This monograph explores the tense, aspect, mood, and evidentiality of Korean, which has a rich verbal inflectional system, and proposes novel treatments within the framework of compositional semantics. One of the major contributions is the demonstration that Korean has two types of deictic tense—simple deictic and spatial deictic tense. Spatial deictic tense refers to the notion of the speaker's 'perceptual field' (or deictic range), as well as to temporality, functioning to set up a condition for a systematic evidential distinction. The research in this volume shows that the basic paradigm of evidentiality of Korean derives from the standard TMA system combined with the notion of space. This volume also shows that perfect and past tense utilize different primitives. The intended readership of this volume extends beyond Koreanists to scholars interested specifically in tense, mood, aspect, and evidentiality as well as in general theories of grammar and semantics-pragmatics.

Are you struggling to create memorable and valuable experiences for your customers? Look no further than "Unforgettable: The Science of Creating Memorable Experiences" by Phil Mershon. In today's attention economy, event organizers face the challenge of keeping attendees engaged amidst an abundance of distractions. Many events leave attendees feeling bored, uninspired, or even critical of their experience. Inside this book, you'll: Discover how to create life-changing experiences that leave a lasting impact on your audience. Learn how to minimize five common negative forces that can detract from any event. Find out how to craft meaningful moments tailored to any audience you are targeting. Master the event planning strategies and actions that make the greatest impact. Design a memorable and valuable experience for your customers, while avoiding average events that leave your audience feeling bored and uninspired. With Unforgettable, you will learn how to create life-changing experiences that will leave a lasting impact on your audience. Drawing on his extensive experience working with churches, corporations, and nonprofits, as well as his recent work with Social Media Examiner, Phil Mershon shares an inspirational model that reveals how to minimize five common negative forces and uniquely craft meaningful moments for each audience served. Using the metaphor of baking bread, Phil shows event planners and owners how different ways of combining the primary ingredients of any event can make it average, boring, or unforgettable. Unforgettable provides a special focus on the event ingredients that make the biggest impact, such as content and connections, as well as some of the hidden choices that event organizers may take for granted. With the event management tools and models available in "Unforgettable: The Science of Creating Memorable Experiences," anyone can design a memorable and valuable experience for customers. Don't settle for average events that leave your audience feeling bored and uninspired. Use Unforgettable to create experiences that are life-changing and unforgettable, while minimizing negative forces and crafting meaningful moments for each audience served. Get this book today!

Why has Warby Parker been able to make such dramatic inroads against the behemoths in the long established eyeglass market? How has Method revolutionized the soap aisle? Amid the cacophony of online retailers, why has Etsy seen such explosive growth, with 2013 annual sales north of $1 billion? These companies all have been disruptive because they are operating from a strong social/environmental purpose. They are proving a counterintuitive truth – purpose can drive profits. But it’s not just innovative startups that are getting in on the action. Blue chip companies such as Nike, Coca-Cola and IBM are innovating within their organization to create a positive social and environmental impact globally. This is not a trend. It’s the future of business. Based on in-depth interviews with founders, Profit & Purpose profiles a number of the most successful pioneers of this new way forward, telling the stories of thirteen social enterprises ranging from non-profits like Charity:Water and DonorsChoose.org, to for-profits, like Method and Burts Bees; from startups like Etsy and Warby Parker, to multinational corporations with market capitalizations in the hundreds of billions, like Coca-Cola, IBM and Nike. Kyle Westaway digs beneath the public stories of these organizations’ success to reveal how they have harness the power of purpose. Taking readers behind the scenes, he shows how these leading social enterprises progressed from concept to scale, how they overcame common pitfalls, and how they managed to find an optimal balance between their mission and their business mandates. Westaway reveals that though there is no magic bullet formula that guarantees success, there are seven core practices that distinguish these market leaders from the pack of contenders. They are: DISCOVER THROUGH CURIOSITY // Finding the right opportunity catalyzes impact. DESIGN WITH HUMILTY // Prioritizing users creates killer products. BUILD THROUGH HUSTLE // Rallying people creates critical momentum for launch. FUND BY COMMITMENT // Aligning funders around a vision creates true partnerships. CONNECT WITH AUTHENTICITY // Authentic connection builds a movement. SCALE THROUGH COMMUNITY // Focusing on culture ensures smart growth. EVALUATE WITH HONESTY // Honest measurement ensures continual improvement. Profit & Purpose takes the literature on social entrepreneurship an important step forward, providing the practical tools for turning good intentions into breakaway success.