When one thinks of Japanese motorcycles, the names of Honda, Yamaha, Kawasaki, and Suzuki immediately come to mind. However, Japan's motorcycle industry has a colorful history dating back to the early 1900s, and includes a variety of minor manufacturers. This book tells the complete story in a timeline fashion of the Japanese motorcycle industry and all its key players over the years. Topics include the reconstruction after World War II, world expansion in the 1950s and 1960s, the golden age of Grand Prix racing, the boom and bust of the early 1980s, and the superbike revolution. Very well illustrated with everything from racing scenes to studio advertisements, and documented with production figure charts and graphs. The authoritative text is written by two motorcycle industry insiders who convey the history of Japanese motorcycle design while detailing its relationship with Japanese culture. Hdbd., 10 x 10, 192 pgs., 150 b&w and 250 color ill.

This is the story of the Japanese motorcycle industry which started from scratch after World War II and grew to make most of the motorcycles in existence today. It is told in a decade-by-decade narrative treatment commencing in the early 1950s and running through to the 1990s.

For decades the crown jewels of Japan's postwar manufacturing industry, motorcycles remain one of Japan's top exports. Japan's Motorcycle Wars assesses the historical development and societal impact of the motorcycle industry, from the influence of motor sports on vehicle sales in the early 1900s to the postwar developments that led to the massive wave of motorization sweeping the Asia-Pacific region today. Jeffrey Alexander brings a wealth of information to light, providing English translations of transcripts, industry publications, and company histories that have until now been available only in Japanese. By exploring the industry as a whole, he reveals that Japan's motorcycle industry was characterized not by communitarian success but by misplaced loyalties, technical disasters, and brutal competition.

A decade-by-decade look at the Japanese motorcycle industry that started from scratch following WWII and grew to become the dominant motor-cycle manufacturers of the century. By 1980, four manufacturers -- Honda, Kawasaki, Suzuki and Yamaha -- collectively offered an astonishing array of models. Today, early Japanese motorcycles are favorites of collectors and enthusiasts who recognize the many technological achievements of earlier performance machines. Illustrated with a combination of archival photos, modern color shots.

As this book explains, the Japanese did not suddenly become proficient in the design and development of motorcycles when they first appeared in Europe at the end of the 1950s. Instead, the Japanese had been involved with motorcycles since the beginning of the 20th century. True, early Japanese motorcycles copied Western design - a trend that continued for several years after WWII. But soon they designed a succession of highly innovative machinery, not only to the Grand Prix world's benefit but to the paying 'over-the-counter' customer, too. Honda, Kawasaki, Suzuki, and Yamaha, plus Bridgestone and Tohatsu, have all built and sold racing motorcycles which the public could also buy and enjoy.

This book covers the long history, from its origins through to the present day, of the historic Italian manufacturer Beta Motorcycles, active in the two-wheeled world for over 100 years, presenting previously unpublished material. A particularly versatile firm, Beta Motorcycles has proved capable of diversifying its products--building all kinds of motorcycles--and satisfying the mutating demands of its clientele. The Florentine marque built its own two- and four-stroke engines in-house, but has always been open to joint ventures with other European or Japanese firms. Founded as a bicycle manufacturer, Beta Motorcycles moved into the moped market in the 1960s, off-road motorcycles in the late 1970s, enduro models in the following decade and then scooters, for over 20 years, not to mentions the Trial sector in which it conquered eight World Championship titles. In more recent years the company has returned to the “classic” Motocross and Enduro categories and in 2016 collected a further two world titles, including the Constructors’ Championship. The book features a comprehensive catalog of every model and every engine produced by Beta Motorcycles over more than a century.

The book covers the history of the motorcycle in Japan, how hundreds of companies were reduced to four, and how these companies began selling in the US. I then cover how the Japanese motorcycle grew in sales numbers to such a point that many brands went out of business. I also cover how the Japanese brands became dominant in technology and had a profound influence on other brands. Today, the Japanese brands still have a great influence over the industry and have become the dominant designs world wide.