4th Annual Proceedings of the Conference on Marketing Strategies for Central and Eastern Europe, December 4-6, 1996, Vienna, Austria
Title | 4th Annual Proceedings of the Conference on Marketing Strategies for Central and Eastern Europe, December 4-6, 1996, Vienna, Austria PDF eBook |
Author | Petr Chadraba |
Publisher | |
Pages | |
Release | 1996 |
Genre | |
ISBN |
Proceedings of the 9th annual conference on marketing and business strategies for Central & Eastern Europe, December 5-7,2001 Vienna, Austria
Title | Proceedings of the 9th annual conference on marketing and business strategies for Central & Eastern Europe, December 5-7,2001 Vienna, Austria PDF eBook |
Author | Petr Chadraba |
Publisher | |
Pages | 277 |
Release | 2001 |
Genre | |
ISBN |
Proceedings of the 7th annual conference on marketing strategies for Central&Eastern Europe
Title | Proceedings of the 7th annual conference on marketing strategies for Central&Eastern Europe PDF eBook |
Author | Petr Chadraba |
Publisher | |
Pages | 447 |
Release | 1999 |
Genre | |
ISBN |
Proceedings of the 12th Annual Conference on Marketing and Business Strategiesfor Central & Eastern Europe, Vienna, December 2-4, 2004
Title | Proceedings of the 12th Annual Conference on Marketing and Business Strategiesfor Central & Eastern Europe, Vienna, December 2-4, 2004 PDF eBook |
Author | Petr Chadraba |
Publisher | |
Pages | 282 |
Release | 2004 |
Genre | |
ISBN |
Index of Conference Proceedings
Title | Index of Conference Proceedings PDF eBook |
Author | British Library. Document Supply Centre |
Publisher | |
Pages | 870 |
Release | 2003 |
Genre | Conference proceedings |
ISBN |
Proceedings of the 1996 Academy of Marketing Science (AMS) Annual Conference
Title | Proceedings of the 1996 Academy of Marketing Science (AMS) Annual Conference PDF eBook |
Author | Elizabeth J. Wilson |
Publisher | Springer |
Pages | 304 |
Release | 2015-01-23 |
Genre | Business & Economics |
ISBN | 9783319131450 |
This volume includes the full proceedings from the 1996 Academy of Marketing Science (AMS) Annual Conference held in Phoenix, Arizona. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behaviour, marketing management, international marketing, marketing education, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Proceedings of the 1995 Academy of Marketing Science (AMS) Annual Conference
Title | Proceedings of the 1995 Academy of Marketing Science (AMS) Annual Conference PDF eBook |
Author | Roger Gomes |
Publisher | Springer |
Pages | 361 |
Release | 2015-01-23 |
Genre | Business & Economics |
ISBN | 3319131478 |
This volume includes the full proceedings from the 1995 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, advertising, branding, international marketing, marketing education, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.