The history, statistics, and fun facts! Although yellow-and-black For Dummies books are pervasive today — found all over the world and wherever books are sold, covering subjects from Access to Zune — at one time they didn't exist at all. How did this brand come about? What juicy tidbits exist in the Hall of Memories to explain the brand's titling strategy (Dummies? I'm not a dummy!) and its unique elements like cartoons and icons? This special anniversary edition answers these questions and provides insight into how the launch of a single book in 1991 evolved into a global brand phenomenon. Open the book and find: The first book and how it came to market Decisions that helped establish the brand The role authors have played in making Dummies successful The evolution of Dummies packaging The brand around the globe Fun Dummies moments in history Learn about: The first Dummies book and how it came to be The brand's history and milestones Each book series, licensed products, memorable quotes, and more!

Looking for a special gift for a 20th Anniversary Celebration? Great present for the couple celebrating 20 years of marriage. Full of questions and inspirational quotes. A memory journal they both can use. A special gift from the heart that will inspire and motivate and help someone create memories and keep a record of the story of their life together. Cream paper and a matte vintage cover. Celebrate wedding anniversaries with style. Every couple would enjoy this keepsake journal to record their memories. This journal is filled with questions and inspirational quotes. Simply answer the questions to help preserve memories. A way to remember their favorite songs, movies and vacations. Books with Soul (TM) believes every life is worth a few written words to pass on or reflect upon in the future. You don't have to be an author to tell the story of your life. Just be you. Today will someday be the good old days. Remember them. Books with Soul offers inspirational journals with questions and thoughts to help record memories for the most novice of journalers. Great for couples to reflect on their years together and the years to come. Help someone write their life story. Guest books for a special anniversary celebration are also available and make great gifts to give a host of a party. Keep a guest book of all who attended. Check out, Remember When? Guest Book by Books with Soul

Twenty years ago the very first For Dummies book, DOS For Dummies, was published. From that first printing of that first book came a series unlike anything in the publishing world, one that is global in both geography - we have been published worldwide in some 30 languages - and in coverage. No single volume can hope to summarize what thousands of titles have meant to millions of readers over the years, and we don't claim to do that in this e-book. Rather, this e-book celebrates the breadth and depth of the For Dummies series, offering 20 chapters - in honor of our 20 years - from a list of books compiled by our global colleagues. We are confident the chapters we've included give you a representative glimpse at why - no matter what the topic - our products have meant so much to so many by Making Everything Easier. We've grouped our chapters into five main parts: Part I: Dummies Classics, offers four chapters from some of our best-loved books. There's a chapter from DOS For Dummies, the book that started it all, and chapters from two of our best-sellers: Windows 7 For Dummies and Sex For Dummies. And just for a bit of spice, we've included a chapter from French For Dummies. Part II: Daily Dose of Dummies, offers the kind of lifestyle, self-help, and business skills that our readers have come to treasure. There's one of our famous Part of Tens chapters from Cognititive Behavioural Therapy for Dummies and a chapter from Meditation For Dummies to help you get your center. Chapters from Leadership For Dummies and Marketing For Dummies help you develop new skills for the marketplace. Part III, Fun with Dummies, celebrates life and all it has to offer. We've got chapters here from The Royal Wedding For Dummies, Guitar For Dummies, Digital Photography SLR All-in-One For Dummies, Puppies for Dummies, Knitting For Dummies, and Wine For Dummies. Part IV, Get Social, highlights how we help you grow and develop new skills. Chapters here come from Facebook For Dummies, Social Media Marketing For Dummies, and Dating For Dummies. Part V, Going Global, shares the worldwide appeal of the For Dummies series. These chapters from British History For Dummies, Canadian History For Dummies, and Rugby Union For Dummies were created by our global colleagues and authors and show how the For Dummies approach applies not only to whatever the subject is at hand, but also wherever the discussion is taking place. Download and enjoy!

Target sparked the democratization of design two decades ago, as the first retailer to forge partnerships with well-known and emerging designers to offer high style without the high price tag. This idea altered the fashion and style landscape forever--and became a retail game changer. Now readers can discover the inside story from those who were there--the designers, photographers, creators, superfans, and, of course, the Target guests. For 20 years, Target's design partnerships have made a mark on culture at large, with the retailer's brand promise of "Expect More. Pay Less." embracing the belief that design should be accessible, too. At the center of Design for All are the designers -- offering exclusive collections in stores or at another Target first, the pop-up shop. From Michael Graves to Isaac Mizrahi, John Paul Gaultier to Philippe Starck, Jason Wu, Alexander McQueen, Gwen Stefani and more, Target has collaborated with more than 180 designers throughout the past two decades. And this book covers it all with new glimpses behind some of the most iconic collections including Missoni, Stephen Sprouse, and Lily Pulitzer. Target: 20 Years of Design for All is the definitive tale of Target's impact on culture and retail with page after page recounting every one of those memorable years. Through beautiful photographs, advertising stills, sketches, and interviews with designers, influencers and Target insiders, this book offers everything readers love about Target. It's chic and approachable. Stylish and inclusive. With surprises around every corner.

Over 70 stunning paintings showcasing master colored pencil artists from all over the globe. Every featured artist also generously shares tips, techniques and insights into their personal own style. CP Treasures will absolutely become a highly treasured volume in any colored pencil artist's library.

Meditate on the Spiritual Significance of Marriage In the 20th Anniversary Edition of this Gold Medallion Award winner, Mike Mason goes on a poetic search to understand the wondrous dynamics of committed love. In highly readable, first-person style, Mason’s writing stimulates readers’ thoughts and prayers and propels couples to deeper intimacy. “A marriage is not a joining of two worlds,” says the author, “but an abandoning of two worlds in order that one new one might be formed.” Rich chapters on “Otherness,” “Vows,” “Intimacy,” “Sex,” “Submission,” and an all-new chapter on “Oneness” lift readers to view the eternal, spiritual nature of this faith-filled, “impossible,” wild—yet wonderful—frontier. “An outstanding achievement. Rarely has a book aroused in me so much enthusiasm as has the combination of wisdom, depth, dignity, and glow that I find in these chapters.” -J.I. Packer “Absolutely exquisite. It reaches down deep into our innermost being, revealing, revitalizing, rewarding. A real classic.” -Gigi Graham Tchividjian “A drop everything book. Mason deals with the stunning paradoxes of the mystery, the problems, and the glories of marriage. I don’t need to read any other book on the subject.” -Elisabeth Elliot Story Behind the Book "Over the twenty years since its publication, many couples have told me that they’ve read my book aloud to each other. This always amazes me and gives me great joy. I’m also amazed that many single people have read it. Either way, my goal is for hearts to be warmed by the mystery of divine love. I want couples to enter into deeper intimacy by thinking together about the mystery of marriage—about how their love, besides being a gift of God, reflects the very love He has for Himself in the Trinity. For God is not a bachelor, and throughout the Bible marriage is a supreme picture of the nature of God’s love and of His kingdom. I want people who read my book to feel so soaked in these wonderful, divine mysteries that it deepens their reverence for marriage and inspires them to greater love." -Mike Mason

Why do consumers pay a premium for a Dell or Hewlett-Packard laptop, when they could get a generic machine with similar features for a lower price? The answer lies in the power of branding. A brand is not just a logo. It is the image your company creates of itself, from your advertising look to your customer interaction style. It makes a promise for your business, and that promise becomes the sticking point for customer loyalty. And that loyalty and trust is why, so to speak, your laptops sell and your competitors’ don’t. Whatever your business is, whether it’s large or small, global or local, Branding For Dummies gives you the nuts and bolts know-how to create, improve, or maintain a brand. This plain-English guide will help you brand everything from products to services to individuals. It gives you step-by-step advice on assembling a top-notch branding team, positioning your brand, handling advertising and promotion, avoiding blunders, and keeping your brand viable, visible, and healthy. You’ll get familiar with branding essentials like: Defining your company’s identity Developing logos and taglines Launching your brand marketing plan Managing and protecting your brand Fixing a broken brand Making customers loyal brand champions Filled with easy-to-navigate icons, charts, figures, top ten lists, and humor, Branding For Dummies is the straight-up, jargon-free resource for making your brand stand out from the pack—and for positioning your business to reap the ensuing rewards.