Two billion people now watch YouTube. Yet stars such as KSI and PewDiePie mystify many. What is the secret of their appeal? How do they cope with being in front of the lens? And who is behind their success? Chris Stokel-Walker has spoken to more than 100 insiders for this – the first independent, in-depth book on YouTube. He charts its rise from single home video to global boom industry, while getting the facts on brand deals, burnout and authenticity. Delve into the real lives of YouTubers, discover their true impact on society, and see the future of social media.

NEWSFLASH . . . VLOGGING IS GO! It's bad enough having to move house, school and country all at the same time, without making a fool of yourself on the first day of term. But that's just what Lucy's done - and one of her classmates has videoed the whole thing and put it online! Lucy's so stressed, her stammer's become worse than ever. So when a friend encourages her to create her own videos, she thinks it's a terrible idea - surely she's embarrassed herself enough for one lifetime! But when Lucy finally gives vlogging a try, she's amazed to find that people actually want to watch . . . Includes tips for making your own vlogs!

21 Laws For Successful Social Media Marketing: A Comprehensive Guide Are you struggling to make your brand stand out on social media? Do you feel like you're wasting time and resources on ineffective social media marketing strategies? Look no further than "21 Laws For Successful Social Media Marketing," the ultimate guide to maximizing your social media presence and achieving real business results. Written by social media expert John Smith, this book offers a comprehensive roadmap for building a strong, engaging social media strategy that drives growth and profitability. Why Choose "21 Laws For Successful Social Media Marketing"? Proven Strategies: Based on years of experience and research, John Smith's 21 laws provide a proven framework for social media success. Practical Advice: Each law is accompanied by practical tips and examples to help you apply the strategies to your own business. Real-World Examples: Smith draws on case studies from a variety of industries to illustrate how businesses have successfully implemented his strategies. SEO-Optimized: The book is optimized for search engines, ensuring that it's easily discoverable by readers searching for social media marketing advice. What You'll Learn In "21 Laws For Successful Social Media Marketing," you'll learn: How to create a social media strategy that aligns with your business goals Ways to identify and target your ideal audience on social media How to create compelling content that drives engagement and builds brand awareness The importance of social listening and how to use it to inform your strategy How to measure the success of your social media efforts and adjust your strategy accordingly Don't let your social media efforts go to waste. Invest in "21 Laws For Successful Social Media Marketing" and start building a powerful, effective social media strategy today.

GET EYES ON YOUR VIDS If you're the type who goes to YouTube for everything from entertainment to information to a way to communicate with your friends, this is the book you need to build a channel worth subscribing to. Packed with the advice of a video production teacher who's created her own channel, this book offers step-by-step advice for building a YouTube audience. Launch your channel – establish a home on YouTube where people can find your work Create your videos – apply production tricks to create videos that viewers watch over and over again Collaborate with your audience – build a relationship with your viewers that helps your audience grow

"With the help of his two best friends, Chuck and Annie, Davy throws himself into making viral YouTube videos with hilariously disastrous results. If he can pull this off, then everybody at his new school will know his name before even meeting him. Davy's YouTube channel has everything - awesome pranks? Check! School lunch reviews? Check! Undercover detention missions? Check! Getting duct taped to the wall? Check - wait, what? Becoming a rockstar Youtuber isn't easy, but Davy won't give up ... no matter how crazy things have to get."--Amazon.com

Book 7 of the much-loved My Life series that has the irrepressible Derek Fallon starting his own Youtube web series! Derek Fallon finally found something to get excited about at school—an extracurricular class on making videos! Together with his friends Carly, Matt, and Umberto, Derek can’t wait to create his own Youtube web series. But he soon realizes Youtube stardom is a lot of work. On top of that, it’s time for his foster monkey Frank to go to monkey college so Derek must scramble to find a reason for Frank to stay with his family—if only a little while longer. Can Derek solve both problems at once? What if Frank became a part of Derek's Youtube videos? Here's another funny and thoughtful novel in the series that centers around most every tween today’s pastime—Youtube! Christy Ottaviano Books