World Intellectual Property Report 2013: Brand - Reputation and Image in the Global Marketplace (Spanish version)
Title | World Intellectual Property Report 2013: Brand - Reputation and Image in the Global Marketplace (Spanish version) PDF eBook |
Author | World Intellectual Property Organization |
Publisher | |
Pages | 144 |
Release | |
Genre | Law |
ISBN | 9789280524772 |
WIPO's World Intellectual Property Report 2013 explores the role that brands play in today’s global marketplace. The Report looks at how branding behavior and trademark use have evolved in recent history, how they differ across countries, what is behind markets for brands, what lessons economic research holds for trademark policy, and how branding strategies influence companies' innovation activities.
World Intellectual Property Report 2013: Brand - Reputation and Image in the Global Marketplace
Title | World Intellectual Property Report 2013: Brand - Reputation and Image in the Global Marketplace PDF eBook |
Author | World Intellectual Property Organization |
Publisher | WIPO |
Pages | 141 |
Release | 2013 |
Genre | Law |
ISBN | 9280524119 |
WIPO's World Intellectual Property Report 2013 explores the role that brands play in today’s global marketplace. The Report looks at how branding behavior and trademark use have evolved in recent history, how they differ across countries, what is behind markets for brands, what lessons economic research holds for trademark policy, and how branding strategies influence companies' innovation activities.
World Intellectual Property Report
Title | World Intellectual Property Report PDF eBook |
Author | World Intellectual Property Organization |
Publisher | WIPO |
Pages | 146 |
Release | 2015 |
Genre | Law |
ISBN | 9280526804 |
WIPO's latest World Intellectual Property Report (WIPR) explores the role of IP at the nexus of innovation and economic growth, focusing on the impact of breakthrough innovations.
Global Innovation Index 2016
Title | Global Innovation Index 2016 PDF eBook |
Author | Cornell University |
Publisher | WIPO |
Pages | 450 |
Release | 2016 |
Genre | Law |
ISBN |
The Global Innovation Index ranks the innovation performance of 128 countries and economies around the world, based on 82 indicators. This edition explores the impact of innovation-oriented policies on economic growth and development. High-income and developing countries alike are seeking innovation-driven growth through different strategies. Some countries are successfully improving their innovation capacity, while others still struggle.
Global Brand Database
Title | Global Brand Database PDF eBook |
Author | World Intellectual Property Organization |
Publisher | WIPO |
Pages | 12 |
Release | 2019-01-17 |
Genre | Law |
ISBN |
This flyer briefly outlines the content, features and options available within WIPO's Global Brand Database.
The Global Innovation Index 2013
Title | The Global Innovation Index 2013 PDF eBook |
Author | Cornell University |
Publisher | WIPO |
Pages | 416 |
Release | 2013 |
Genre | Law |
ISBN |
The Global Innovation Index ranks the innovation performance of 142 countries and economies around the world, based on 84 indicators. This edition explores the impact of innovation-oriented policies on economic growth and development. High-income and developing countries alike are seeking innovation-driven growth through different strategies. Some countries are successfully improving their innovation capacity, while others still struggle.
The New Intellectual Property of Health
Title | The New Intellectual Property of Health PDF eBook |
Author | Alberto Alemanno, |
Publisher | Edward Elgar Publishing |
Pages | 373 |
Release | 2016-09-30 |
Genre | Law |
ISBN | 1784718793 |
This timely book provides the first legal and policy analysis of the intellectual property (IP) aspects of a rapidly-growing category of regulatory measures affecting the presentation and advertising of certain health-related goods, namely tobacco, alcohol, food, and pharmaceuticals.