Building the most magical place on earth was no fairy tale. Learn the story behind the creation of Walt Disney World. In 1964, when Walt Disney and his brother Roy decided to build a second theme park in the Florida swamplands, they kept it super hush-hush. Why? Well, if word got out that they planned to buy up lots of land, the price would have skyrocketed. So the Disneys cleverly covered up their trail, avoiding the Orlando airport and even using made-up names, like Walt and Roy Davis, for their flights. The deception worked. In covering the history of the "Most Magical Place On Earth," Joan Holub takes readers both behind the scenes and underneath the park (there are secret employee-only tunnels that form one big circle under the Magic Kingdom). Loaded with fun facts, this book is a great companion to Who Was Walt Disney?

This expansive, must-have coffee table book paints a robust portrait of the Walt Disney World Resort, across half a century, through diverse and vibrant voices and mostly unseen Disney theme park concept art and photographs. Walt Disney's vision for the Florida Project begins with Disneyland and the 1964-1965 New York World's Fair. After an imaginative and expansive design, a unique land acquisition process, and an innovative construction period, the Walt Disney World Resort celebrated its Grand Opening in October 1971. It featured a theme park dubbed the Magic Kingdom and three recreational resorts: Disney's Contemporary Resort, Disney's Polynesian Village, and Disney's Fort Wilderness Resort & Campground. As Walt Disney World consistently grew and further evolved through the five decades that followed, certain themes reverberated: an appreciation for nostalgia, a joy for fantasy, a hunger for discovery, and an unending hope for a better tomorrow. Inspirational and memorable theme parks, water parks, sports arenas, recreational water sports, world-class golf courses, vast shopping villages, and a transportation network unlike any other in the world resulted in fun, festive, and familiar characters, traditions, spectacles, merchandise, and so much more. The resort has come to represent the pulse of American leisure and has served as a backdrop for life's milestones both big and small, public and private. Walt Disney World: A Portrait of the First Half Century serves as a treasure trove for vacationers, students of hospitality, artists, and all Disney collectors. Searching for that perfect gift for the Disney theme park fan in your life? Explore more archival-quality books from Disney Editions: Holiday Magic at the Disney Parks The Disney Monorail: Imagineering a Highway in the Sky Walt Disney's Ultimate Inventor: The Genius of Ub Iwerks One Day at Disney: Meet the People Who Make the Magic Across the Globe Marc Davis in His Own Words: Imagineering the Disney Theme Parks Yesterday's Tomorrow: Disney's Magical Mid-Century Eat Like Walt: The Wonderful World of Disney Food Maps of the Disney Parks: Charting 60 Years from California to Shanghai The Haunted Mansion: Imagineering a Disney Classic Poster Art of the Disney Parks

The Walt Disney World Resort near Orlando, Florida is one of the world's most famous vacation destinations. This iconic resort is now located in what once was thousands of acres of swamp and marshland. Through spy-like moves and innovative strategies, Walt Disney and his cadre of creative leaders turned this massive swamp land into today's Disney World. This books shares the amazing behind the scenes story of how Disney's Florida resort, code-named Project Future, rose from the marshes of Central Florida to become one of the world's most popular theme park resorts.

Discover the story of Disneyland, Walt Disney's visionary theme park in Anaheim, California. This bountiful visual history includes stunning color photographs, concept drawings, as well as ephemera from the historical collections of the Walt Disney Company and the golden age of photojournalism, to trace the park's development and immersive...

The latest edition to the successful Hidden Magic series features updated information on the latest attractions at Walt Disney World, including Star Wars: Galaxy’s Edge and Mickey and Minnie’s Runaway Railway! Whether it’s your first or fiftieth visit to Walt Disney World, you’ll be surprised at how much you can miss during your trip. But with this guide to Disney’s hidden treasures you’ll learn: -You can search for more than the usual hidden Mickey. There are other beloved characters like Donald Duck and Minnie Mouse hidden around the parks. -The book Belle reads in Beauty and the Beast is a real book...and you can find out what it is by heading to Maurice’s cottage. -Imagineers hide symbols of themselves around the park to “sign” their work. Including all-new information on Toy Story Land, Star Wars: Galaxy’s Edge, and Mickey and Minnie’s Runaway Railway, The Hidden Magic of Walt Disney World, 3rd Edition will inspire you to relive the magic year after year!

Documents the stunning accomplishments of Disney's imaginative genius. It is not a flattering portrait. Library Journal

Provides facts and little-known details of Walt Disney World Resort in Orlando, Florida.