"This book explains what the Web is and how to write web pages. It also covers topics like what the Internet is, how it works, what webservers are and how to administer them, in some detail. There are chapters on writing HTML (webpages), Perl CGIs, CSS, PHP, webpage forms, and some basic JavaScripts. This book does not cover Flash, SQL, or ASP. The information provided is, however, sufficient for you to build an attractive and functional website for deployment on a Mac OS X, Linux or UNIX server."--Page 4 of cover.

Attention, Web writers! This book will show you how to craft prose that grabs your guests' attention, changes their attitudes, and convinces them to act. You'll learn how to make your style fast, tight, and scannable. You'll cook up links that people love to click, menus that mean something, and pages of text that search engines rank high. You'll learn how to write great Web help, FAQs, responses to customers, marketing copy, press releases, news articles, e-mail newsletters, Webzine raves, or your own Web resume. Case studies show real-life examples you can follow. No matter what you write on the Web, you'll see how to personalize, build communities, and burst out of the conventional with your own honest style.

Progressive enhancement is an approach to web development that aims to deliver the best possible experience to the widest possible audience, and simplifies coding and testing as well. Whether users are viewing your sites on an iPhone, the latest and greatest high-end system, or even hearing them on a screen-reader, their experience should be easy to understand and use, and as fully-featured and functional as possible. Designing with Progressive Enhancement will show you how. It’s both a practical guide to understanding the principles and benefits of progressive enhancement, and a detailed exploration of examples that will teach you—whether you’re a designer or a developer—how, where, and when to implement the specific coding and scripting approaches that embody progressive enhancement. In this book, you’ll learn: Why common coding approaches leave users behind, and how progressive enhancement is a more inclusive and accessible alternative How to analyze complex interface designs, see the underlying semantic HTML experience that will work everywhere, and layer on advanced enhancements safely A unique browser capabilities testing suite that helps deliver enhancements only to devices that can handle them Real-world best practices for coding HTML, CSS, and JavaScript to work with progressive enhancement, and cases where forward-looking HTML5 and CSS3 techniques can be applied effectively today How to factor in accessibility features like WAI-ARIA and keyboard support to ensure universal access Detailed techniques to transform semantic HTML into interactive components like sliders, tabs, tree controls, and charts, along with downloadable jQuery-based widgets to apply directly in your projects

The mystery is revealed at last in detailed color diagrams and explanations, graphically depicting the technologies that make the Internet work and how they fit together. You'll be able to understand and even one-up your computer geek friends after reading chapters on the Internet's underlying architecture, communication on the Internet, how the Web works, multimedia, and security and parental controls. For anyone interested in the Internet. Annotation copyrighted by Book News, Inc., Portland, OR

If you don¿t understand the information design principles that guide content display on the Web, all the bells and whistles on the planet can¿t guarantee a return on your Web investment. What can isReturn on Design: Smarter Web Design That Works. In these pages, the focus is on the information design essentials that can determine a Web site¿s success or failure. In seven chapters authorAni Phyooutlines her seven-step process for designing successful Web sites, from "Understanding Requirements" to "Ongoing Testing and Revision." Along the way, this designer/instructor covers a range of topics, including assembling the right team, settling on (and then collecting) visual content, usability testing, and more-using lots of personal insights, examples, and anecdotes to make her points resonate. Through it all, the book never loses its focus on returns: the critical cost-cutting techniques and choices that will enable you to deliver more impact for less outlay in today¿s cost-conscious economy.