Celebrates the early years of Anheuser-Busch, today's prevailing leader in the brewing industry. Over 400 color photos trace the company's colorful advertising from the late 1800s through the mid-20th century on lithographed prints, signs, trays, calendars, corkscrews, jewelry, and much more. Features Budweiser, Faust, Malt-Nutrine, Bevo, and other brands, as well as many rarely seen items. Values included with captions.

How the King of Beers collapsed without a fight and what it means for America's place in the post-Recession world How did InBev, a Belgian company controlled by Brazilians, take over one of America's most beloved brands with scarcely a whimper of opposition? Chalk it up to perfect timing—and some unexpected help from powerful members of the Busch dynasty, the very family that had run the company for more than a century. In Dethroning the King, Julie MacIntosh, the award-winning financial journalist who led coverage of the takeover for the Financial Times, details how the drama that unfolded at Anheuser-Busch in 2008 went largely unreported as the world tumbled into a global economic crisis second only to the Great Depression. Today, as the dust settles, questions are being asked about how the "King of Beers" was so easily captured by a foreign corporation, and whether the company's fall mirrors America's dwindling financial and political dominance as a nation. Discusses how the takeover of Anheuser-Busch will be seen as a defining moment in U.S. business history Reveals the critical missteps taken by the Busch family and the Anheuser-Busch board Argues that Anheuser-Busch had a chance to save itself from InBev's clutches, but infighting and dysfunctionality behind the scenes forced it to capitulate From America's heartland to the European continent to Brazil, Dethroning the King is the ultimate corporate caper and a fascinating case study that's both wide reaching and profound.

"Since 1926, when this narrative of the Seventh Cavalry's defeat at the hands of the followers of Sitting Bull was first offered to the public, much has been written on the subject, by numerous authors of varying ability. The story of Custer's last fight -- the story of the Little Big Horn -- and the mystery that still enshrouds Custer's fate, continue to fascinate the student of our Indian wars. It is a subject that strangely evokes the interest of each succeeding generation, despite the fact that two-thirds of a century has now elapsed since the Yellow Hair and his cohorts passed into history. Little that is new, and nothing of any moment has been discovered since 1926; and as the years pass, it becomes increasingly unlikely that anything of importance will be discovered. For that reason, and because nearly all those who participated in the fight, officers, soldiers and Indians alike, have now crossed the great divide, the author has found necessary only minor changes in the text, changes that affect the narrative and the substance not at all. Both remain precisely as originally written. The book has received both praise and criticism, as was to be expected. On the whole, however, it has stood the test of the years, and is again offered as the author's earnest and unbiased effort to present an accurate word-picture of the greatest of all combats between the American soldier and the American Indian"--Preface

“Bitter Brew deftly chronicles the contentious succession of kings in a uniquely American dynasty. You’ll never crack open a six again without thinking of this book.” —John Sayles, Director of Eight Men Out and author of A Moment in the Sun The creators of Budweiser and Michelob beers, the Anheuser-Busch company is one of the wealthiest, most colorful and enduring family dynasties in the history of American commerce. In Bitter Brew, critically acclaimed journalist William Knoedelseder tells the riveting, often scandalous saga of the rise and fall of the dysfunctional Busch family—an epic tale of prosperity, profligacy, hubris, and the dark consequences of success that spans three centuries, from the open salvos of the Civil War to the present day.

Traces the history of the Clydesdale horse and depicts the training of Clydesdales at the Anheuser-Busch breeding facility

Welcome, beer lovers, to a time when the brew wasn't only something to be enjoyed, but actually celebrated as a healthy drink that sparked the appetite and helped you sleep. Beer has been made and sold in this country since before it even was a country. In fact, as far back as the 1600s, Manhattan (then known as New Amsterdam) was home to some of the first commercial breweries this side of the Atlantic. Still, it took more than a hundred years before companies regularly advertised their wares. We dove deep into newspaper archives to find hundreds of early ads for beers and brewers - covering the years between the American Revolution and the end of Prohibition - then put them all together to make this picture of the past. With more than 400 individual clippings, hundreds of vintage beer brands are represented! (We have also included a comprehensive index.) Inside, you will see that beer advertisements in the 18th century were often little more than polite invitations to the locals and passing ship captains. In the 19th century, every brand was "celebrated" and "the best" - while some promotional posters showed creepy caricatures loving their drinks maybe a little too much. Advertisers of the 20th century built upon all of those concepts, then added their own spin, slipping in buzzwords like "purity" and "cleanliness," "nourishment" and "food value." All of the authentic antique images in this book were carefully chosen, then digitally restored as much as possible to return them to their original glory. Ads are presented in sections based on the date of publication, so you can easily find a specific era, or simply browse the ads to see how trends and techniques changed through the years. So grab a bottle of your favorite malted beverage, and enjoy this little trip back through time. As they used to say, "After the nervous tension of a day's work, there's no better relaxation than a glass of good beer." Or a book about good beer.