When the post-war relationship between Spain and America began, Hitler's old ally was an unlikely candidate for US influence. The Cold War changed all this. Soon there were US bases on Spanish territory and a political conjuring trick was under way. This volume examines the public diplomacy strategies that the US government employed to accomplish an almost impossible mission: to keep a warm relationship with a tyrant without drifting apart from his opponents, and to somehow pave the way for a transition to democracy. The book's focus on the perspective of soft power breaks new ground in understanding US-Spanish relations. In so doing, it offers valuable lessons for understanding how public diplomacy has functioned in the past and can function today and tomorrow in transitions to democracy.

When the post-war relationship between Spain and America began, Hitler's old ally was an unlikely candidate for US influence. The Cold War changed all this. Soon there were US bases on Spanish territory and a political conjuring trick was under way. This volume examines the public diplomacy strategies that the US government employed to accomplish an almost impossible mission: to keep a warm relationship with a tyrant without drifting apart from his opponents, and to somehow pave the way for a transition to democracy. The book's focus on the perspective of soft power breaks new ground in understanding US-Spanish relations. In so doing, it offers valuable lessons for understanding how public diplomacy has functioned in the past and can function today and tomorrow in transitions to democracy.

A fascinating historical account of how and why the U.S. cultural penetration in Yugoslavia became a key feature for the attainment of Washington’s short, middle and long-term policy goals there.

Set against the backdrop of tensions in East Asia, this book analyzes how East Asia's "new middle powers" and emerging powers employ public diplomacy as a key element of their foreign policy strategy and in so doing influence regional power dynamics. The volume brings together contributions from an international and influential group of scholars, who are leading debates on public diplomacy within East Asia. Where the study of public diplomacy has so far focused primarily on the West, the essays in this book highlight the distinct strategies of East Asian powers and demonstrate that understanding public diplomacy requires studying its strategies and practices outside as much as within the Western world. A focus on public diplomacy likewise gives us a more varied picture of state-to-state relations in East Asia.

As a bridge between Europe and Asia, the West and the Middle East, Turkey sees its influence increasing. Its foreign policy is becoming more complex, making sophisticated public diplomacy an essential tool. This volume - the first in English about the subject - examines this rising power's path toward being a more consequential global player.

After 9/11, which triggered a global debate on public diplomacy, 'PD' has become an issue in most countries. This book joins the debate. Experts from different countries and from a variety of fields analyze the theory and practice of public diplomacy. They also evaluate how public diplomacy can be successfully used to support foreign policy.

The Routledge International Handbook of Diaspora Diplomacy is a multidisciplinary collection of writings by leading scholars and practitioners from around the world. It reflects on the geopolitical and technological shifts that have led to the global emergence of this form of diplomacy and provides detailed examples of how governments, intergovernmental organizations (IGOs), non-governmental organizations (NGOs) and corporations are engaging diasporas as transnational agents of intervention and change. The organization in six thematic parts provides for focused coverage of key issues, sectors and practices, while also building a comprehensive guide to the growing field. Each section features an introduction authored by the Editor, designed to provide useful contextual information and to highlight linkages between the chapters. Cross-disciplinary research and commentary is a key feature of the Handbook, providing diverse yet overlapping perspectives on diaspora diplomacy. • Part 1: Mapping Diaspora Diplomacy • Part 2: Diaspora Policies and Strategies • Part 3: Diaspora Networks and Economic Development • Part 4: Long-Distance Politics • Part 5: Digital Diasporas, Media and Soft Power • Part 6: Advancing Diaspora Diplomacy Studies The Routledge International Handbook of Diaspora Diplomacy is a key reference point for study and future scholarship in this nascent field.