Emerging markets, like many countries in sub-Saharan Africa present evident opportunities for products and services companies. Many organisations see these markets as the next frontiers, however, tapping into this opportunity usually comes with the challenge of achieving sustainable profitability. Over time, these emerging markets, especially those in Africa, have been through consistently high growth and also experienced declines. This book seeks to explain the scenario and shares a framework for how organisations should approach such emerging markets to achieve sustainable success. It explains via illustrations and cases how organisations will need to be mindful of the volatility ahead and build that into the plan through a combination of the approaches to customer insight, product portfolio development, value creation, route to market design and execution, product promotions, the place of technology in unlocking opportunities, human resources practices, supply chain, ethical considerations in competing and winning at the base of the pyramid in Sub-Saharan Africa.

Africa welcomes business investment and offers some of the world's highest returns and impacts Africa has tremendous economic potential and offers rewarding opportunities for global businesses looking for new markets and long-term investments with favorable returns. Africa has been one of the world's fastest-growing regions over the past decade, and by 2030 will be home to nearly 1.7 billion people and an estimated $6.7 trillion worth of consumer and business spending. Increased political stability in recent years and improving regional integration are making market access easier, and business expansion will generate jobs for women and youth, who represent the vast majority of the population. Current economic growth and poverty-alleviation efforts mean that more than 43 percent of the continent's people will reach middle- or upper-class status by 2030. Unlocking Africa's Business Potential examines business opportunities in the eight sectors with the highest potential returns on private investment—the same sectors that will foster economic growth and diversification, job creation, and improved general welfare. These sectors include: consumer markets, agriculture and agriprocessing, information and communication technology, manufacturing, oil and gas, tourism, banking, and infrastructure and construction. The book's analysis of these sectors is based on case studies that identify specific opportunities for investment and growth, along with long-term market projections to inform decision-making. The book identifies potential risks to business and offers mitigation strategies. It also provides policymakers with solutions to attract new business investments, including how to remove barriers to business and accelerate development of the private sector.

This open access book presents a picture of the current energy challenges on the African continent (and the Sub-Saharan region in particular) and proposes pathways to an accelerated energy transition. Starting with an analysis of the status quo and the outlook for Africa’s energy demand and energy access, it provides an account of the available resources, including hydrocarbons and renewable energy resources, which are playing an increasingly crucial role. It then moves on to analyze the level of investment required to scale-up Africa’s energy systems, shedding light on the key barriers and elaborating on potential solutions. It also provides a suggestion for improving the effectiveness of EU–Africa cooperation. While mainly intended for policymakers and academics, this book also speaks to a broader audience interested in gaining an overview of the challenges and opportunities of the African energy sector today and in the future.

Due to such factors as poor economic conditions, climate change, and conflict, food security remains an issue around the world and especially in developing nations. Rapid changes in technology over the last decade has brought a renewed focus on how information and communication technologies (ICTs) and application systems are deployed to improve rural competitiveness. Unfortunately, agricultural stakeholders in developing countries, particularly in Africa, have not been able to reap comparable benefits from adopting agricultural information systems as compared to their counterparts in the developed economies. Understanding the challenges that hinder the effective adoption of agricultural information systems and identifying opportunities or innovations is imperative to improve the agricultural sectors and overcome the problems in these developing economies. Opportunities and Strategic Use of Agribusiness Information Systems is an essential reference book that examines the key challenges that hinder the effective adoption of agricultural information systems. Moreover, it identifies and evaluates opportunities for the strategic deployment of ICTs and information systems to drive agricultural development for the benefit of agricultural sector stakeholders in emerging countries. While highlighting such topics as agricultural entrepreneurship, food value chain, and innovation systems, it is intended to provide sound and relevant frameworks and tools that will aid agricultural industry practitioners, smallholder farmers, and managers of agricultural extension systems looking to make more effective and responsible decisions when selecting, planning, deploying, and managing agribusiness information systems. It is additionally targeted for agricultural funding organizations, government policymakers, academicians, researchers, and students concerned with exploiting the potential of a variety of ICTs and information systems in the quest to achieve food security and poverty reduction in emerging economies.

Many countries rely on cultural sites and destinations to support their economies. However, they are faced with the ongoing challenge of sustaining tourist attractions and maintaining the equilibrium between the local community and tourist populations. Sustainable Tourism: Breakthroughs in Research and Practice features current research that takes an in-depth look at cooperative strategies and governance for conserving and promoting tourism within both developed and developing economies. Highlighting a range of topics such as tourism development, environmental protection, and responsible hospitality, this publication is an ideal reference source for entrepreneurs, business managers, economists, business professionals, policymakers, academicians, researchers, and graduate-level students interested in the latest research on sustainable tourism.

With the world increasingly anxious about the sustainability of life as we know it on Earth, it’s a great time to consider how to unlock sustainable development. Patrick Ssempeera shares a collection of ideas focused on Africa, which is less industrialized than much of the world but quickly catching up. He tackles a variety of topics in eight chapters that encompass attitude, spirituality, shaping people into nurturing adults, government policy, promoting renewability, and fostering healthy and intimate integrations. Get answers to questions such as: • What can Africa learn from rampant levels of pollution in China and elsewhere? • How is love of culture connected to sustainable development? • What can Africans do to work toward a self-driven future? • How can spiritual leaders promote a sustainable agenda? The author also explores how politics, education, optimism, industrialization, and globalization are connected to sustainable development. Steeped in history, filled with insights, and laced with diagrams, this book is an essential resource for anyone interested in sustainable development—particularly in Africa.