Not one size fits all. Yet, some books teach business with minimal focus on the context for business. In reality, firms — large and small — are highly affected by the context in which they operate; yet, context is not uniformly conceptualized, theorized, and operationalized by scholars of business and management. While most theories have come from developed countries with bountiful contexts, the diverse contexts of Western Asia are little understood. Religious factors are profoundly dominant in Western Asia, and businesses in this diverse area operate with considerations that are rarely considered in research. This book reveals a variety of schools of thought that have molded several business models and mechanisms, which are, to some extent, different from the context of Western economies.

Straddling North Africa and Western Asia, the Middle East has been a cradle of civilisation and entrepreneurship — well before the arrival of Islam. In this region, gender roles were traditionally specified by culture, with women often expected to stay within the family environment, while men would trade in society at large. This book contributes to the literature on a highly neglected field of study: women entrepreneurs in the Middle East. Recognising that entrepreneurship does not take place in a vacuum, it focuses on contexts, and the ecosystems of this region with largely patriarchal societies, that are influenced by culture, religion, and colonial experience.This book provides readers with a topical analysis of women entrepreneurs in the Middle East on the context, ecosystems, and future perspectives for the region. Authors have presented the reality of 11 countries from the region based on women entrepreneurs' historical backgrounds, challenges, and achievements, as well as the contribution towards economic development in their local/immediate communities and the Middle East at large. Following the country analysis by the authors of each chapter, the editors provide a general assessment of the future of women entrepreneurs in the region by focusing on the current entrepreneurship policy and strategies of various countries in the region. This volume will be an essential reading for anyone researching or working on projects related to women's entrepreneurship and small businesses in the Middle East.

This book introduces the reader to the business of clothes, with flashbacks into the past, business models of today, and ideas for a sustainable future. Historical perspectives discuss the cotton industry in India, Bangladesh, Greece, and Central Asia, which help trace the evolution of the clothing industry during the 20th century. Chapters also discuss fashion marketing, greenwashing, blockchain in the fashion supply chain, social media, sustainability issues, and sensory models. Several business models are explained; topics covered include blue ocean strategy, the unstitched market, the luxury sector, access-based consumption, and ethics. Among other topics explored are the future retail experience, consumer value creation, technology, and the impact of virtual atmospheres. The book also includes helpful case studies in understanding the country and culture-specific nuances of the clothing business.

This volume represents a comprehensive state-of-the-art picture of family business and entrepreneurship issues in countries belonging to the Gulf Cooperation Council. It provides major theoretical and empirical evidence which depicts the current processes in each GCC country including problems, faced by family business owners and entrepreneurs, such as succession, financial constraints, and conflicts. The chapters offer recommendations to policy makers on how to improve the general business environment and encourage potential investors, researchers, academicians, and professionals to be more involved in the region. The book is an outcome of a long-lasting endeavor and includes contributions from highly reputed authors and experts from the region and abroad.

International Entrepreneurship in Emerging Markets: Contexts, Behaviours, and Successful Entry aims to provide a comprehensive understanding of international entrepreneurship in emerging markets. This collection of prominent, context-based chapters focuses on entrepreneurial activities in SMEs and analyses a specific dimension of international entrepreneurship in countries belonging to emerging markets. In a constantly evolving international business context, economies can play a crucial role in the promotion and support of firms looking for expanding their market globally. As such, internationalisation, considered as among the most challenging strategies, can provide an opportunity for Small and Medium-Sized Enterprises (SMEs) to seek for performance and growth. In this vein, although international business literature has prominently focused on developed countries, the contribution of emerging markets (EMs) has become as increasingly important contenders on the global scene. Emerging markets are known as growing fast economies, in which they provide an opportunity for SMEs to operate. Therefore, entrepreneurial firms, SMEs in particular, can take advantage of the context unique characteristics of emerging markets to successfully operate and grow not only in domestic but also in international markets. This book is essential reading for researchers, scholars, and practitioners seeking international entrepreneurial activities related to emerging markets.