A single glance at our clothing reveals a wealth of information about how we perceive ourselves, each other, and our place in society. In this classic text, Susan B. Kaiser brings to the surface the unconscious thought processes we use to decide not just how clothes look, but what they mean. In a new section written especially for this updated edition, Kaiser addresses the increasingly multicultural emphasis of the study of clothing and appearance. She also reexamines fashion in terms of gender, ethnicity, sexuality, and social class, offering a more broad-based and inclusive vision of the social psychology of clothing.

The first comprehensive treatment of stereotypes and stereotyping, this text synthesizes a vast body of social and cognitive research that has emerged over the past-quarter century. Provided is an unusually broad analysis of stereotypes as products both of individual cognitive activities and of social and cultural forces. While devoting careful attention to harmful aspects of stereotypes, their connections to prejudice and discrimination, and effective strategies for countering them, the volume also examines the positive functions of generalizations in helping people navigate a complex world. Unique features include four chapters addressing the content of stereotypes, which consider such topics as why certain traits are the focus of stereotyping and how they become attributed to particular groups. An outstanding text for advanced undergraduate- and graduate-level courses, the volume is highly readable and features many useful examples.

In this ground-breaking work, the distinguished anthropological theorist, Michael Brian Schiffer, presents a profound challenge to the social sciences. Through a broad range of examples, he demonstrates how theories of behaviour and communication have too often ignored the fundamental importance of objects in human life. In The Material Life of Human Beings, the author builds upon the premise that the most important feature of human life is not language but the relationships which take place between people and objects. The author shows that artifacts are involved in all modes of human communication - be they visual, auditory or tactile. By creatively folding elements of postmodernist thought into a scientific framework, he creates new concepts and models for understanding and analysing communication and behavior. Challenging established theories within the social sciences, Michael Brian Schiffer offers a reassessment of the centrality of materiality to everyday life.