The Purposeful Nine and Soulful Advantage
Title | The Purposeful Nine and Soulful Advantage PDF eBook |
Author | Andre Beaupre |
Publisher | Soulful Advantage |
Pages | 0 |
Release | 2021-11-08 |
Genre | Business ethics |
ISBN |
"B corporations are a new kind of business that balance purpose and profit. This community of leaders-now numbering over 4,000-is driving a global movement of people using business as a force for good. The inspirational leaders and engaging stories in The Purposeful Nine and Soulful Advantage represent the essence of B Corps because they are stakeholder-driven, always considering the impact of their decisions on their workers, customers, community, suppliers, and environment. This book is a recommended read for business leaders focused on taking corporate purpose to an even higher level." -Bart Houlahan Co-Founder and Co-CEO, B Lab The Purposeful Nine and Soulful Advantage is for business leaders driven to catalyze more purpose within their companies and gain competitive advantage. It tells the stories of nine inspiring, purposeful businesses and for-profit social enterprises authentically committed to-and benefitting from-a strategy of making the world a better place. Unlike the majority of books focused on large consumer companies and well-known brands-think Ben & Jerry's, Microsoft, TOMS, Starbucks, Stonyfield Organic, LEGO, Timberland, IKEA, Unilever, Patagonia, Disney, Dove, Google, Warby Parker, etcetera. The Purposeful Nine and Soulful Advantage spotlights a fresh, diverse group of successful organizations that have been authentically purposeful for decades. Each story comes alive through the first-person perspective of the inspiring founders, CEOs, and sustainability leaders who reveal why they became more purposeful, what they did and how it created competitive advantage. Author, strategic communications veteran, and corporate purpose professional Andre Beaupre has captured the behind-the-scenes decisions and actions across a variety of triple bottom line essentials, including mission and values, workplace culture, sustainability, philanthropy, community engagement, social justice, and diversity/equity/inclusion. Measurable benefits experienced by the Purposeful Nine include mission-aligned, high-performance workplace cultures, recruitment and retention gains, new business impact, improved financial results, brand reputation enhancement, increased stakeholder loyalty, and value-driven customer/partner/supplier relationships. Not sure how to grow purpose? This book is brimming with ideas that will inform and inspire you to reach that goal. Business can, and must be, a force for good. By sharing first-person stories from the leaders who made purpose happen, the book will inspire a wide array of organizations to begin-or broaden-their impact.
Motivate Yourself
Title | Motivate Yourself PDF eBook |
Author | Andro Donovan |
Publisher | John Wiley & Sons |
Pages | 232 |
Release | 2016-06-03 |
Genre | Business & Economics |
ISBN | 0857086995 |
Do you want to feel more productive, more present and more inspired by your own life? Motivate Yourself offers practical strategies to improve your productivity and gives you the know how to create the life you want. Learn how to move past your self-doubt and propel yourself into living your dream. With practical exercises featured within each chapter, this book will help break those emotional barriers that hold you back and set you on the path to becoming fully engaged and more productive. Kick start your productivity journey today and: Quieten that negative inner voice that inhibits your personal growth Wake up to the possibility and opportunity of a different way of living Learn how to motivate those around you with productivity at the center of everything you do Challenge yourself to discover who you really are and what you are truly capable of achieving
Company of One
Title | Company of One PDF eBook |
Author | Paul Jarvis |
Publisher | Mariner Books |
Pages | 273 |
Release | 2019 |
Genre | Business & Economics |
ISBN | 1328972356 |
What if the real key to a richer and more fulfilling career was not to create and scale a new start-up, but rather, to be able to work for yourself, determine your own hours, and become a (highly profitable) and sustainable company of one? Suppose the better--and smarter--solution is simply to remain small? This book explains how to do just that. Company of One is a refreshingly new approach centered on staying small and avoiding growth, for any size business. Not as a freelancer who only gets paid on a per piece basis, and not as an entrepreneurial start-up that wants to scale as soon as possible, but as a small business that is deliberately committed to staying that way. By staying small, one can have freedom to pursue more meaningful pleasures in life, and avoid the headaches that result from dealing with employees, long meetings, or worrying about expansion. Company of One introduces this unique business strategy and explains how to make it work for you, including how to generate cash flow on an ongoing basis. Paul Jarvis left the corporate world when he realized that working in a high-pressure, high profile world was not his idea of success. Instead, he now works for himself out of his home on a small, lush island off of Vancouver, and lives a much more rewarding and productive life. He no longer has to contend with an environment that constantly demands more productivity, more output, and more growth. In Company of One, Jarvis explains how you can find the right pathway to do the same, including planning how to set up your shop, determining your desired revenues, dealing with unexpected crises, keeping your key clients happy, and of course, doing all of this on your own.
The Conscious Creative
Title | The Conscious Creative PDF eBook |
Author | Kelly Small |
Publisher | House of Anansi |
Pages | 219 |
Release | 2020-08-04 |
Genre | Self-Help |
ISBN | 1487008031 |
An actionable guide to mindfulness and practical ethics for any creative professional who wants to make a living without selling their soul. It can be difficult to live according to our values in a complicated world. At a time when capitalism seems most unforgiving but the need for paying work remains high, it is important to learn how we can be more mindful and intentional about our impact — personal, social, economic, and environmental. As designer and creative director Kelly Small had to do to navigate a crisis of ethics and burnout in their career in advertising, we can admit our complicity in problematic systems and take on the responsibility of letting our own conscience guide our decisions. Start with one or many of these 100+ rigorously researched, ultra-practical action steps: Co-create and collaborate Get obsessed with accessibility Demand diverse teams Commit to self-care Make ethics a competitive edge Be mindful of privilege Create for empowerment, not exploitation With a humorous and irreverent tone, Small reveals how when we release unnecessary judgement and become action-oriented, we can clarify the complicated business of achieving an ethical practice in the creative industries. Discover the power of incremental, positive changes in our daily work-lives and the fulfillment of purposeful work.
Good Is the New Cool
Title | Good Is the New Cool PDF eBook |
Author | Afdhel Aziz |
Publisher | Simon and Schuster |
Pages | 304 |
Release | 2016-10-25 |
Genre | Business & Economics |
ISBN | 1682450473 |
“We are at a crossroads: either we can try to prop up the old, broken marketing model, or we can create a new model, one that is fit for the unique challenges of today.” —From Good Is the New Cool Marketing has an image problem. Media-savvy millennials, and their younger Gen Z counterparts, no longer trust advertising, and they demand increased social responsibility from their brands—while still insisting on cutting-edge products with on-trend design. As always, brands need to be cool—but now they need to be good, too. It’s a tall order, and with new technology empowering consumers to bypass advertisements altogether, it won’t be long before the old, advertising-based marketing model goes the way of the major label. If only there was a new model, one that allowed companies to address environmental, civic, and economic issues in a way that grew their brand and business, while giving back to society, and re-branding branding as a powerful force for good. Enter Good is The New Cool, a bold new manifesto from marketing experts Afdhel Aziz and Bobby Jones. In provocative, whip-smart, and streetwise style, they take aim at conventional marketing, posing the questions few have had the vision and courage to ask: If the system is broken, how can we fix it? Rather than sinking money into advertising, why not create a new model, in which great marketing optimizes life? With seven revolutionary new principles—from “Treat People as Citizens, Not Consumers,” to “Lead with the Cool”—and insights and interviews from a new generation of marketers, social entrepreneurs, and leaders of such brands as Zappos, Citibank, The Honest Company, as well as the culture creators working with artists like Lady Gaga, Pharrell, and Justin Bieber, this rule-breaking book is the new business model for the twenty-first century, and a call to action for anyone committed to building a better tomorrow. This visionary book won’t just change your business—it will change the world.
Dignity: Its Essential Role in Resolving Conflict
Title | Dignity: Its Essential Role in Resolving Conflict PDF eBook |
Author | Donna Hicks |
Publisher | Yale University Press |
Pages | 245 |
Release | 2021-09-14 |
Genre | Psychology |
ISBN | 0300263503 |
A noted conflict-resolution expert explores dignity, its role in human conflict, and its power to improve relationships Drawing on her extensive experience in international conflict resolution and on insights from evolutionary biology, psychology, and neuroscience, Donna Hicks explains what the elements of dignity are, how to recognize dignity violations, how to respond when we are not treated with dignity, how dignity can restore a broken relationship, why leaders must understand the concept of dignity, and more. By choosing dignity as a way of life, Hicks shows, we open the way to greater peace within ourselves and to a safer and more humane world for all. For the Tenth Anniversary Edition of Dignity, Hicks has written a new preface that reflects on her experience helping communities and individuals understand the power of dignity and how it can lead to a more peaceful world. “Anyone who understands the importance of personal feelings and their fuel for conflict should consider Dignity as a powerful advisory and motivational guide.”—Midwest Book Review Winner of the 2012 Educator’s Award, given by the Delta Kappa Gamma Society International.
The Sense of an Ending
Title | The Sense of an Ending PDF eBook |
Author | Julian Barnes |
Publisher | Vintage |
Pages | 158 |
Release | 2011-10-05 |
Genre | Fiction |
ISBN | 0307957330 |
BOOKER PRIZE WINNER • NATIONAL BESTSELLER • A novel that follows a middle-aged man as he contends with a past he never much thought about—until his closest childhood friends return with a vengeance: one of them from the grave, another maddeningly present. A novel so compelling that it begs to be read in a single setting, The Sense of an Ending has the psychological and emotional depth and sophistication of Henry James at his best, and is a stunning achievement in Julian Barnes's oeuvre. Tony Webster thought he left his past behind as he built a life for himself, and his career has provided him with a secure retirement and an amicable relationship with his ex-wife and daughter, who now has a family of her own. But when he is presented with a mysterious legacy, he is forced to revise his estimation of his own nature and place in the world.