The Psychology of Fashion offers an insightful introduction to the exciting and dynamic world of fashion in relation to human behaviour, from how clothing can affect our cognitive processes to the way retail environments manipulate consumer behaviour. The book explores how fashion design can impact healthy body image, how psychology can inform a more sustainable perspective on the production and disposal of clothing, and why we develop certain shopping behaviours. With fashion imagery ever present in the streets, press and media, The Psychology of Fashion shows how fashion and psychology can make a positive difference to our lives.

Social Psychology of Dress presents and explains the major theories and concepts that are important to understanding relationships between dress and human behavior. These concepts and theories are derived from such disciplines as sociology, psychology, anthropology, communication, and textiles and clothing. Information presented will provide summaries of empirical research, as well as examples from current events or popular culture. The book provides a broad-based and inclusive discussion of the social psychology of dress, including: - The study of dress and how to do it - Cultural topics such as cultural patterns including technology, cultural complexity, normative order, aesthetics, hygiene, ethnicity, ritual - Societal topics such as family, economy-occupation, social organizations and sports, fraternal organizations - Individual-focused theories on deviance, personality variables, self, values, body image and social cognition - Coverage of key theories related to dress and identity provide a strong theoretical foundation for further research Unique chapter features bring in industry application and current events. The end-of-chapter summaries, discussion questions and activities give students opportunities to study and research dress. Teaching resources including an instructor's guide, test bank and PowerPoint presentations with full-color versions of images from the textbook. Social Psychology of Dress STUDIO - Study smarter with self-quizzes featuring scored results and personalized study tips - Review concepts with flashcards of essential vocabulary - Download worksheets to complete chapter activities

Harness the power of your wardrobe to achieve your dreams with this timely take on personal style from a world-renowned fashion psychologist. You may get dressed every day without really thinking about what you're putting on, but did you know that what you wear has a powerful effect on how you feel? Or that your clothes influence the way others perceive you? By making a few adjustments to your wardrobe, and learning to style from the inside out, you'll not only elevate your look, but level up your entire life. Dawnn Karen is a pioneer in the field of fashion psychology, and she has spent years studying the relationship between attire and attitude. In Dress Your Best Life she goes far beyond well-known makeover advice, pushing you to ask yourself: Are my clothing choices hurting me or helping me to achieve my life goals? Her book will help you discover your unique style story, become a smarter shopper, use color to your advantage, match moods to clothing choices, and embrace new or different standards of beauty. This knowledge is a power that you'll exercise every time you open your closet door or walk into an important meeting in just the right outfit. Packed with practical tips and cutting-edge advice, Dress Your Best Life will teach you to harness the power of fashion for the life you want to live.

It's 8:00 A.M., and you've got a big day ahead. Face to face with your closet, you pull out the suit that's needed altering for two years, the blouse that doesn't go with anything, and the shoes that...why did you buy them, anyway? With the reject pile rising as fast as your frustration, you shout the lament of women everywhere: "I DON'T HAVE A THING TO WEAR!" Stop the material madness! Let two top fashion experts show you what's really hiding in your closet: a true reflection of your inner self. Now you can understand your attitudes and beliefs about clothes and shopping dress for your real life -- not the past or the future identify your fashion persona (hint: it's not what you think!) avoid impulse buys and other shopping traps make every item in your closet work for you! Practical and fun, with revealing quizzes and other great tools, I Don't Have A Thing To Wear sheds light on the darkest corners of the closet -- and lets you shine!

A single glance at our clothing reveals a wealth of information about how we perceive ourselves, each other, and our place in society. In this classic text, Susan B. Kaiser brings to the surface the unconscious thought processes we use to decide not just how clothes look, but what they mean. In a new section written especially for this updated edition, Kaiser addresses the increasingly multicultural emphasis of the study of clothing and appearance. She also reexamines fashion in terms of gender, ethnicity, sexuality, and social class, offering a more broad-based and inclusive vision of the social psychology of clothing.