Triggered largely by claims that small businesses were the main source of new jobs, an ‘explosion’ of interest in enterprise, entrepreneurs and small business has led to the establishment of a conventional wisdom about enterprise. Mistaken theories can become influential and examining the conventional enterprise wisdom indicates that much of it is questionable. If that is the case, a reassessment is needed. While wilful blindness and continuing to do more of the same is a natural response, it will not lead to improvements in knowledge. A new paradigm requires a step change in thinking, which is not easy to initiate. Nevertheless, accepting the evidence for the errors in current understanding and practice is a necessary first step if enterprise and its benefits are to be better understood and promoted. This book examines the conventional wisdom around enterprise, entrepreneurs and small businesses and illustrates not only why and how this could have evolved, but also why it could be based on a set of mistaken assumptions. Correcting the foundational knowledge on which enterprise and policy and practice rely and finding a new paradigm will result in better teaching and more effective policy. It will therefore be of interest to researchers, academics, students and policy makers in the fields of enterprise and entrepreneurship.

Bringing hard data to the way we think about entrepreneurial success, this bold call to action draws on the latest scientific evidence to dispel the most pervasive startup myths and light a path to entrepreneurship for those eclipsed by the hype. When you think of a successful entrepreneur, who comes to mind? Bill Gates? Mark Zuckerberg? Or maybe even Jesse Eisenberg, the man who played Zuckerberg in The Social Network? It may surprise you that most successful founders look very different from Zuckerberg or Gates. In fact, most startup origin stories are very different from the famous "unicorns" that have achieved valuations of over $1 billion, from Facebook to Google to Uber. In The Unicorn's Shadow: Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors, Wharton School professor Ethan Mollick takes us to the forefront of an empirical revolution in entrepreneurship. New data and better research methods have overturned the conventional wisdom behind what a successful founder looks like, how they succeed, and how the startup ecosystem works. Among the issues he examines: Which founders are most likely to succeed?Where do the best startup ideas come from?What's the most foolproof way of securing the funding needed to take a company to the next level?Should your sales pitch really be something out of Hollywood?What's the best way to grow and scale your company and create a thriving culture that won't hinder expansion? Mollick argues that entrepreneurship is too important, both for society and for the individuals who start companies, to be eclipsed by the shadows of unicorns. He shows we can democratize entrepreneurship—but only by following an evidence-based approach that puts to rest the false narratives that surround it.

In this new paperback edition of the classic bestseller, you'll be taken on a hilarious, fast-paced ride through the history of ideas. Author Scott Berkun will show you how to transcend the false stories that many business experts, scientists, and much of pop culture foolishly use to guide their thinking about how ideas change the world. With four new chapters on putting the ideas in the book to work, updated references and over 50 corrections and improvements, now is the time to get past the myths, and change the world. You'll have fun while you learn: Where ideas come from The true history of history Why most people don't like ideas How great managers make ideas thrive The importance of problem finding The simple plan (new for paperback) Since its initial publication, this classic bestseller has been discussed on NPR, MSNBC, CNBC, and at Yale University, MIT, Carnegie Mellon University, Microsoft, Apple, Intel, Google, Amazon.com, and other major media, corporations, and universities around the world. It has changed the way thousands of leaders and creators understand the world. Now in an updated and expanded paperback edition, it's a fantastic time to explore or rediscover this powerful view of the world of ideas. "Sets us free to try and change the world."--Guy Kawasaki, Author of Art of The Start "Small, simple, powerful: an innovative book about innovation."--Don Norman, author of Design of Everyday Things "Insightful, inspiring, evocative, and just plain fun to read. It's totally great."--John Seely Brown, Former Director, Xerox Palo Alto Research Center (PARC) "Methodically and entertainingly dismantling the cliches that surround the process of innovation."--Scott Rosenberg, author of Dreaming in Code; cofounder of Salon.com "Will inspire you to come up with breakthrough ideas of your own."--Alan Cooper, Father of Visual Basic and author of The Inmates are Running the Asylum "Brimming with insights and historical examples, Berkun's book not only debunks widely held myths about innovation, it also points the ways toward making your new ideas stick."--Tom Kelley, GM, IDEO; author of The Ten Faces of Innovation

Entrepreneurship, Innovation, and Crisis: SME Responses to the COVID-19 Pandemic aims to address the conditions for the operations of SMEs during the time of the COVID-19 pandemic as well as the governmental support for entrepreneurs in such industries as tourism, manufacturing, recycling, education, and printing as well as the creative industry. Through the presentation of various strategies for the functioning and development of companies under crisis conditions along with new management approaches for coping with them, this book discusses the conditions for the operations of SMEs during the time of the COVID-19 pandemic as well as the support for entrepreneurs that has been offered by the governments of different countries. This approach will allow our results to be useful for a wide audience – making it especially valuable to researchers, academics, policymakers, and advanced students who are interested in crises, entrepreneurship, small and medium-sized enterprises, and strategic management.

What happens when a successful entrepreneur, who built and managed the world's largest independent payphone company when he was still in his early thirties, begins questioning his identity as a value-creator? What happens when he pauses and reflects on the nature of consciousness, value and personal identity - only to redefine, for himself, the relationship between the entrepreneur and society? Triggered off by a heart attack at thirty-eight, Ravi Kailas's search takes us through the challenging, yet ultimately rewarding process of shedding the self to discover service. His story is set against the backdrop of inspirations that are deep and varied: from Vipassana meditation to Alexander the Great, from Ashoka to Chuck Feeney, from the pioneers of trusteeship like Jamsetji Tata to a deep analysis of the relevance of trusteeship to modern-day inequality across the globe.Myth of the Entrepreneur is an intimate exploration of Kailas's journey to understand what constitutes true value, and how each of us can interrogate this concept of 'value' to lead more fruitful, connected and liberated lives. For today's young executives, this book will be an indispensable guide as they search for satisfaction in an ambitious, sometimes ruthless, world.

In this entrepreneurial age, it's very tempting to leave your job to start your own business. Before you do, learn all you can from the best. This book is just that. World renowned bestselling author and business consultant Brian Tracy tells you about one of today's most needed skill sets, entrepreneurship, covering these important topics: MYTHS of entrepreneurship BEST business choice for you FINANCING the business SHIFTING from employee mindset to entrepreneurial mindset CREATING a realistic business plan HIRING the best and managing for success FUELING your business growth with sales and marketing This book is designed to help anyone who wants to start or grow a business. Let Brian Tracy teach you the science of entrepreneurship, tested and proven not just for years, but for millennia. If you simply study the ideas in this book, and apply them, you too, can become a successful entrepreneur. KIRKUS REVIEW A hard-line path to successful entrepreneurship for beginners...Aspiring entrepreneurs will benefit from Tracy's straightforward strategies.

For many years, entrepreneurship has been considered as one of the most important solutions to the three-pronged challenges, poverty, unemployment and inequality, of most African countries. A recent development that has undoubtedly compounded the challenges that African entrepreneurs face and further impede the economic growth impact is Covid-19. This pandemic has exerted severe damage to economies and businesses globally. For the African setting, the implications of Covid-19 on businesses and individuals would be enormous, as African societies are rarely equipped to absorb unexpected shocks of this magnitude as the social and welfare schemes are far below requirements. This book illuminates entrepreneurship in the African setting, focusing on the prospects, challenges, and the post-Covid-19 pandemic future. It aims to offer a rich repository of information on strategies and techniques for sustaining entrepreneurial activities that can enrich African nations and will be of relevance to academics, researchers, advanced students, entrepreneurs, governments, and government agencies who are interested in understanding issues relating to entrepreneurship development within the African continent.