Throughout history, selling and entertainment have gone hand in hand - from the medieval pedlar and the medicine show, to generations of TV commercials featuring song and dance, comedy, and cartoon animals, right up to today’s celebrities who launch their own multi-million dollar brands.

There once was a pedlar that sold caps and people came out just to see him walk by with all of the caps stacked on top of his head. Then one day no one came out so he walked away from the town and feel asleep under a tree but when he woke up all of the caps except one had gone!