It’s not profit over people that will make your business successful—it’s when you combine people and profits that you become A HERO LEADER Today’s leaders need to engage, connect with, listen to and include their employees and customers in the conversation surrounding the business. The Hero Factor discusses the importance of a strong company culture as the backbone of any successful business. Companies with leadership that dismisses the importance of transparency in today’s world are more likely to be called out for not living up to the mission statements on their websites. Dive in and learn how to implement the traits that will help them become a hero entrepreneur, change their organization, live their values, and create a winning culture where they: Invest in people as a path to more inclusion Recast the role of business leadership beyond politics Serve others/the common good Avoid failure, reasons why not, and the lure of the dark side when things get tough Know the line between hero and martyr Create the next generation of hero leaders

Veteran entrepreneur and former Kodak CMO, Jeffrey Hayzlett knows what it takes to go from zero to hero in a world where every leader, business, and brand is held accountable by their customers and employees. Designed to challenge readers to examine their own values and behaviors, The Hero Factor shines a light on what happens to companies when their values no longer align with their mission and helps them transform their organizations as they learn to live the values they preach.

The world still needs heroes. Are you with us? Enter the first-ever original novel for Overwatch, the worldwide gaming sensation from Blizzard Entertainment! In the technologically advanced African city of Numbani, in the not-so-distant future, humans live in harmony with humanoid robots known as omnics. But when a terrorist tries to shatter that unity, a hero named Efi Oladele rises! Efi has been making robots since she was little -- machines to better her community and improve people's lives. But after she witnesses Doomfist's catastrophic attack on the city's OR15 security bots, Efi feels the call to build something greater: a true guardian of Numbani.While Doomfist sows discord between humans and omnics, Efi engineers an intelligent and compassionate robot, Orisa, named after the powerful spirits who guide her people. Orisa has a lot to learn before she's ready to defeat Doomfist, but Efi has some learning to do, too, especially when it comes to building -- and being -- a hero. With Doomfist rallying his forces, and the military powerless to stop him, can Efi mold Orisa into the hero of Numbani before it's too late?This action-packed novel features the fan-favorite characters Efi, Orisa, Doomfist, and Lucio in an all-new, original story straight from the minds of the Overwatch game team and critically acclaimed author Nicky Drayden!

An investigation of society's heroes during any time period will reveal the personnel deemed worthy of being emulated at that particular time by that particular society. There will be many old and time-tested figures, sometimes with new faces and new profiles; there will also be a mix of new faces. Thus the hero--like history itself--is constantly in transition, and both the hero and the transition are fundamental to the study of a culture. These essays turn the pantheon of heroes around before our eyes and reveal the many complicated aspects of hero worship.

Companies need more than just web analysts and data-savvy marketers to be successful–they need action heroes! While most of us never battle evil scientists or defuse nuclear warheads, successful web analysts benefit from the same attributes that fictional action heroes embody. As a web analyst, your main goal is to improve your organization’s online performance. You can become an “action hero” by translating analysis insights into action that generates significant returns for your company. How you approach analysis is critical to your overall success. In this book, web analytics expert Brent Dykes addresses the unique challenges facing analysts and online marketers working within small and large companies, teaching you how to move beyond reporting and toward analysis to drive action and change. Taking a principle-based rather than a tool-specific approach, Brent introduces you to the Action Hero Framework that breaks down the analysis process into three key stages: Prioritize (what to analyze), Analyze (how to analyze), and Mobilize (how to drive action). And he reinforces these topics with real-world examples and practical tips from seasoned analysts at leading companies. Defines the type of environment in which action heroes thrive–not just survive–as well as how to defeat the villains of web analytics that stand in the way Arms web professionals with a strategic framework for executing online analysis, as well as an arsenal of analysis techniques Reveals how companies need to be both data-driven and action-agile to drive business value from web analytics For more action hero resources and information, check out the book’s companion site at www.Analyticshero.com. "The ideas in this book will take you days (or even weeks) to work your way through, and they fly in the face of the emotional approach to marketing. The question is: would you rather have your competition lead the way with data and science when it comes to reaching your market, or are you going to go first? That's how it is with action heroes--no guts, no glory." - Seth Godin Author We Are All Weird "Don't let the jaunty, breezy style of this book throw you off. Brent successfully - and entertainingly - packs years of experience into these pages along with case studies and insightful help on getting the most out of web analytics, adding value to your company and boosting your career trajectory." - Jim Sterne Founder of eMetrics Marketing Optimization Summit, author of "Social Media Metrics" and Chairman of the Digital Analytics Association

A new story collection featuring 26 adventures across time and space! The Heroes and Monsters Collection brings together our favourite short stories from the last ten years of Doctor Who. In these tales the Doctor and his companions face the Daleks, the Cybermen and many more terrifying foes. Also includes three brand-new stories for 2015, featuring the War Doctor, Clara and the Twelfth Doctor. With all the humour and thrilling action of the iconic television programme, the Heroes and Monsters Collection is a wonderful read for any Doctor Who fan.

An inspirational guide presents practical lessons for listening to God's voice to live a more joyful, rewarding life, along with real-life stories from women who have learned to live divinely while dealing with many challenges.