The Fleischer brothers, Max and Dave, were animation pioneers. Creators of Betty Boop, Koko the Clown, and the Bouncing Ball, they also brought Popeye the Sailor Man to the screen and produced the first feature-length animated cartoon—on the theory of relativity! Max invented the Rotoscope and for a while the brothers kept pace with Disney in performance and profit. But after 1942 the studio closed and their films vanished. What happened and how they developed are examined for the first time in this work—for many years out of print and a collector's item. It is here, updated and enlarged with hundreds of sketches and storyboard layouts where these classic cartoons can once again receive the attention and adulation they deserve.

Max Fleischer (1883–1972) was for years considered Walt Disney’s only real rival in the world of cartoon animation. The man behind the creation of such legendary characters as Betty Boop and the animation of Popeye the Sailor and Superman, Fleischer asserted himself as a major player in the development of Hollywood entertainment. Out of the Inkwell: Max Fleischer and the Animation Revolution is a vivid portrait of the life and world of a man who shaped the look of cartoon animation. Also interested in technical innovation, Fleischer invented the rotoscope—a device that helped track live action and allowed his cartoons to revolutionize the way animated characters appeared and moved on-screen. In the 1920s, Fleischer created a series of “Out of the Inkwell” films, which led to a deal with Paramount. Their character KoKo the Clown introduced new animation effects by growing out of Fleischer’s pen on-screen. As the sound revolution hit film, the studio produced shorts featuring the characters interacting with songs and with the now-famous bouncing ball that dances across lyrics projected on the screen. Max Fleischer’s story is also one of a creative genius struggling to fit in with the changing culture of golden age cinema. Out of the Inkwell captures the twists and turns, the triumphs and disappointments, and most of all the breathless energy of a life vibrantly lived in the world of animation magic.

The history of animated cartoons has for decades been dominated by the accomplishments of Walt Disney, giving the impression that he invented the medium. In reality, it was the work of several pioneers. Max Fleischer--inventor of the Rotoscope technique of tracing animation frame by frame over live-action footage--was one of the most prominent. By the 1930s, Fleischer and Disney were the leading producers of animated films but took opposite approaches. Where Disney reflected a Midwestern sentimentality, Fleischer presented a sophisticated urban attitude with elements of German Expressionism and organic progression. In contrast to Disney's naturalistic animation, Fleischer's violated physical laws, supporting his maxim: "If it can be done in real life, it isn't animation." As a result, Fleischer's cartoons were rough rather than refined, commercial rather than consciously artistic--yet attained a distinctive artistry through Fleischer's innovations. This book covers his life and work and the history of the studio that bore his name, with previously unpublished artwork and photographs.

Morton Fleischer has written a book that is focused on the mind roadmap steps he has followed to become a successful entrepreneur and businessman. From his beginnings as a janitor in the local dime store store to now, he has formed more than twenty real estate companies, taking three of them public on the New York Stock Exchange (NYSE). He is an experienced financier, entrepreneur and real estate investor who has chosen to spend his "twilight" years trying to address the "sticky" problem of bringing the economically disadvantaged into the mainstream of America through education. He is the sponsor of "Fleischer Scholars" which is currently being implemented at three universities (Arizona State University, the University of Arkansas, and Washington University in St. Louis). The Fleischer Scholars Program is a week-long in person summer Enrichment program that assists high school students entering their senior year in making the transition to college. Scholars are provided a unique opportunity to experience college life, entrepreneurship, and business during a week-long residential program. While "Building Your Mental Balance Sheet" was written with the students specifically in mind, it can be applied at any age and in any circumstance. The book combines KNOWLEDGE with a MIND ROADMAP to guide students to success in business and life. It utilizes a "Three-Legged Stool" as the basis for programming their minds to move beyond their current life situation, obtain a college education, become master adaptive learners, enjoy success, and then go back into their communities as leaders and role models. "Dear Mort: You are truly a man for all seasons. Your fine book should ideally be included in high-school curricula nation-wide. Most of today's young generation has no idea that free enterprise made America great!" - William F

Every two years, media coverage of American elections turns into a horse-race story about who's leading the polls and who said what when. Give young adult readers clear explanations about how our election process actually works, why it matters, and how they can become involved. Using real-world examples and anecdotes, this book provides readers with thorough, nonpartisan explanations about primaries, the electoral college, checks and balances, polls, fundraising, and more. Updated with facts, figures, and analysis, this edition provides the next generation of voters with essential guidance about the past, present, and future of American elections. "[A] very readable, engaging, and entertaining history of American elections and politics for young people. Highly recommended."—starred, Booklist "Fleischer presents a potentially didactic subject matter in a digestible and organized manner. Recommended for middle to high school students, educators, and others interested in becoming civically informed and engaged."—School Library Journal