In Essentials of Psychology, authors Saul Kassin, Gregory J. Privitera, and Krisstal D. Clayton propel students into a clear, vibrant understanding of psychological science with an integrative, learn-by-doing approach. Students assume the role of a psychologist, carrying out experiments and making predictions. Compelling storytelling, real-life examples, and the authors’ active practice approach encourages critical thinking and engagement.

This highly successful introductory psychology textbook is written to fulfill three main goals. The first is to provide concise, yet accurate coverage of the science of psychology. The second is to present a complete learning package, which includes a built-in study guide and application o the PQ4R method of learning and studying. The third is to stimulate critical thinking in students so that they can distinguish between science and superstition and continue to educate themselves for a lifetime.

Does your personality match your choice of major? Is Facebook bringing you down? How might changing your habits help you get your Z�s? Why are some people drawn to ride monster roller coasters? Written in an engaging style that speaks directly to the reader with examples of psychological concepts drawn from daily life, Nevid's ESSENTIALS OF PSYCHOLOGY: CONCEPTS AND APPLICATIONS, 6th Edition, makes the study of psychology come alive while providing solid grounding in key knowledge to help you succeed in the course. An effective learning system helps you absorb and remember important information, while numerous hands-on activities enable you to apply what you learn. This edition also includes an expanded focus on psychology in the digital world. The text is available with MindTap, a digital learning experience featuring an e-book, videos, interactive study tools and more.

Did you know that Facebook use can affect grades, and that only about 1% of students in a research study could correctly draw the Apple logo? Written in an engaging style that speaks directly to readers with examples of psychological concepts drawn from daily life, this brief introductory text makes the study of psychology interesting while providing solid grounding in the subject's knowledge base to help you succeed in the course. With built-in learning aids, ESSENTIALS OF PSYCHOLOGY: CONCEPTS AND APPLICATIONS, 5th Edition features an effective learning system that helps you absorb and remember important information. In MindTap, the text's online learning experience, you'll fine author podcasts and videos that you can access from your smart phone, direct links to TEDTalks, interactive learning activities, cool apps, and more.