This groundbreaking book places story at center-stage to explore the role of narrative in enterprise-architecture. Via business story-structures such as the Market-Cycle, and genres such as "We Sell Certainty, " it shows how stories underpin every aspect of the enterprise and how to use story within the architecture to enhance overall enterprise effectiveness.

This is the epic and heroic story of the aircraft carrier USS Enterprise and of the courageous men who fought and died on her from Pearl Harbor to the end of the conflict. Acclaimed military historian Barrett Tillman recounts the World War II exploits of America’s most decorated warship and its colorful crews— tales of unmatched daring and heroism.

First published by Random House in 1962. First published by Naval Institute Press, with a new introduction, in 1988.

"Yesterday's Enterprise" consistently ranks as one of the all time fan favorite episodes of the Star Trek : The Next Generation television series. Stillwell chronicles the behind-the-scenes of this acclaimed episode from its inception to the final product and beyond.

An incisive look at the intellectual and cultural history of free enterprise and its influence on American politics Throughout the twentieth century, "free enterprise" has been a contested keyword in American politics, and the cornerstone of a conservative philosophy that seeks to limit government involvement into economic matters. Lawrence B. Glickman shows how the idea first gained traction in American discourse and was championed by opponents of the New Deal. Those politicians, believing free enterprise to be a fundamental American value, held it up as an antidote to a liberalism that they maintained would lead toward totalitarian statism. Tracing the use of the concept of free enterprise, Glickman shows how it has both constrained and transformed political dialogue. He presents a fascinating look into the complex history, and marketing, of an idea that forms the linchpin of the contemporary opposition to government regulation, taxation, and programs such as Medicare.

After the death of Gary Mitchell, Kirk must learn to rely on his new first officer, a Vulcan named Spock.

This groundbreaking account of the development of American business from the colonial period to the present explains that the history of the United States can best be understood not as a search for freedom—but as a search for wealth and prosperity. The Land of Enterprise charts the development of American business from the colonial period to the present. It explores the nation’s evolving economic, social, and political landscape by examining how different types of enterprising activities rose and fell, how new labor and production technologies supplanted old ones—and at what costs—and how Americans of all stripes responded to the tumultuous world of business. In particular, historian Benjamin Waterhouse highlights the changes in business practices, the development of different industries and sectors, and the complex relationship between business and national politics. From executives and bankers to farmers and sailors, from union leaders to politicians to slaves, business history is American history, and Waterhouse pays tribute to the unnamed millions who traded their labor (sometimes by choice, often not) or decided what products to consume (sometimes informed, often not). Their story includes those who fought against what they saw as an oppressive system of exploitation as well as those who defended free markets from any outside intervention. The Land of Enterprise is not only a comprehensive look into our past achievements, but offers clues as to how to confront the challenges of today’s world: globalization, income inequality, and technological change.