E-Retailing
Title | E-Retailing PDF eBook |
Author | Eleonora Pantano |
Publisher | Routledge |
Pages | 314 |
Release | 2004-08-26 |
Genre | Business & Economics |
ISBN | 1134385889 |
Most experts agree that the advent of internet retailing has transformed the marketplace, but until now students of the subject have had to search far and wide for comprehensive up-to-date analyses of the new business landscape. Coverage of the recent dot-com boom and bust obscured the fact that e-retailing is now firmly established in global business, promising growth rates that will continue to rise globally. This much-needed book provides readers with a guide to the implementation and operation of a successful e-retailing business, and has been written for students, entrepreneurs and researchers at all levels. By identifying and explaining the underlying principles of e-retailing and its relationship with conventional retail methods, this research-based book leads readers through this exciting and emerging subject. Throughout, case studies are explored, including: Ipod Nike Amazon e-Bay McDonald's Nokia. With accessibly written features such as key learning points, questions, think points and further reading, e-Retailing is core reading for anyone using, studying or researching the internet or e-retailing.
We the Media
Title | We the Media PDF eBook |
Author | Dan Gillmor |
Publisher | "O'Reilly Media, Inc." |
Pages | 336 |
Release | 2006-01-24 |
Genre | Computers |
ISBN | 0596102275 |
Looks at the emerging phenomenon of online journalism, including Weblogs, Internet chat groups, and email, and how anyone can produce news.
Digital Media, Youth, and Credibility
Title | Digital Media, Youth, and Credibility PDF eBook |
Author | Miriam J. Metzger |
Publisher | MIT Press |
Pages | 212 |
Release | 2008 |
Genre | Business & Economics |
ISBN | 0262562324 |
The difficulties in determining the quality of information on the Internet--in particular, the implications of wide access and questionable credibility for youth and learning. Today we have access to an almost inconceivably vast amount of information, from sources that are increasingly portable, accessible, and interactive. The Internet and the explosion of digital media content have made more information available from more sources to more people than at any other time in human history. This brings an infinite number of opportunities for learning, social connection, and entertainment. But at the same time, the origin of information, its quality, and its veracity are often difficult to assess. This volume addresses the issue of credibility--the objective and subjective components that make information believable--in the contemporary media environment. The contributors look particularly at youth audiences and experiences, considering the implications of wide access and the questionable credibility of information for youth and learning. They discuss such topics as the credibility of health information online, how to teach credibility assessment, and public policy solutions. Much research has been done on credibility and new media, but little of it focuses on users younger than college students. Digital Media, Youth, and Credibility fills this gap in the literature. Contributors Matthew S. Eastin, Gunther Eysenbach, Brian Hilligoss, Frances Jacobson Harris, R. David Lankes, Soo Young Rieh, S. Shyam Sundar, Fred W. Weingarten
News on the Internet
Title | News on the Internet PDF eBook |
Author | David Tewksbury |
Publisher | OUP USA |
Pages | 207 |
Release | 2012-03-23 |
Genre | Business & Economics |
ISBN | 0195391977 |
Media has always played an intermediary role in the way that citizens receive and process news, but, with the speed of information transmission, the segmentation of news sources, and the rise of citizen journalism, issues of authority, audience, and even the definition of "news" have shifted and become blurred. News on the Internet synthesizes research on developing and current patterns of online news provision with the literature on traditional, offline media to create a conceptual map for understanding the way that public affairs and news are presented and consumed on the internet.
Proceedings of the ... Conference of the American Academy of Advertising
Title | Proceedings of the ... Conference of the American Academy of Advertising PDF eBook |
Author | American Academy of Advertising. Conference |
Publisher | |
Pages | 244 |
Release | 2005 |
Genre | Advertising |
ISBN |
Trust in Media and Journalism
Title | Trust in Media and Journalism PDF eBook |
Author | Kim Otto |
Publisher | Springer |
Pages | 177 |
Release | 2018-01-07 |
Genre | Language Arts & Disciplines |
ISBN | 3658207655 |
All over Europe and the World communication scientists reflect questions on trust in journalism and media. A large scale of analysis and research gives new perspectives of reasons, impacts and consequences of trust or mistrust in media and journalism. This anthology provides an overview on empirical research to trust in media and journalism, new perspectives, methodological approaches and current results, discussed among communication scientists at European and international scientific conferences.
Proceedings of International Joint Conference on Advances in Computational Intelligence
Title | Proceedings of International Joint Conference on Advances in Computational Intelligence PDF eBook |
Author | Mohammad Shorif Uddin |
Publisher | Springer Nature |
Pages | 797 |
Release | |
Genre | |
ISBN | 9819701805 |