Do you set goals for yourself only to find they go unmet?Do you recite daily affirmations that never become realized?Do you ever listen to motivational speakers but find you quickly lose your enthusiasm? How many times have you set out to achieve your goals only to find yourself falling short of the mark? Over the years, we've been inundated by methods of achieving success -- goal setting, daily affirmations, self-help gurus, and subliminal messaging. But these standard techniques have failed us time and time again. So what does work and how do we go about living the life we've always dreamed of having? Is it even possible? Not only is it possible, with The DNA of Success, it's inevitable. Success is not something "out there" -- it's an inside job. We all possess what it takes to achieve our greatest desires. But first, to find the motivation and direction our lives lack, we need to pinpoint our Core Desires -- those things in life for which we have an intense, unwavering, and deeply felt need. Whether you want to earn more money, establish deeper relationships, boost your self-confidence, or deepen your spirituality, you must first identify your Core Desire -- that intense want that drives you from within. Do you know what you desire most in your heart?Do you have a sense of what it will take to realize those desires?Are you willing to do whatever it takes? Jack Zufelt, a top professional speaker and highly acclaimed trainer, knows that all success is a result of the power within us. As The DNA of Success explains, Core Desires are the trigger mechanisms that unleash the Conquering Force. Your Conquering Force is your innate ability to act effectively in a pursuit of your Core Desires. Once you tap into your Conquering Force, you will overcome all obstacles and resistance in your way to achieve amazing results -- every time. Don't waste your valuable time and energy writing goals, visualizing your success, or repeating mantras -- The DNA of Success smashes the myths of achievement and teaches you to find the cause of success within yourself. Through case histories, business examples, real-life stories, testimonials, success tips, and proven advice, Zufelt reveals the new, in-depth psychology and personal habits that have won him the respect of his colleagues and the praise of the many thousands he has inspired.

The DNA of Achievers: 10 Traits of Highly Successful Professionals is intended to be a business-oriented, motivational, and inspirational book all rolled into one. As the title suggests, it focuses on characteristics that are common among successful people from all walks of life. Throughout his long career, Mr. Knowles has encountered individuals who have motivated, inspired, and contributed to his success. The authors goal is to recount illustrative true-life experiences of ten traits commonly shared by successful people. His personal top ten are: 1) passion; 2) vision; 3) work ethic; 4) team-building; 5) planning; 6) talk-to-do ratio; 7) learning from failure; 8) giving back; 9) risk-taking; and 10) thinking outside the box. As a self-made entrepreneurial success story who came from a small town and became the top salesperson at Xerox Medical System, sold successful businesses he created, and became one of the worlds top entertainment managers and executives in the music industry, the author embodied all of these traits. The DNA of Achievers features nearly thirty inspirational essays by luminaries in all areas of entrepreneurship, entertainment, sports, and philanthropynot to mention a singer or two!

Life is full of rehearsed habits which are guided by the choices we make! Essentially, those choices impact our lives, either positively or negatively. Every choice we make should be carefully and deliberately considered as it is the basis for our future. So it is crucial that we select wisely from life’s menu. In Habits – the DNA of Success Dr David Molapo discusses several components that we often overlook or take for granted in the journey towards success. He outlines the major pitfalls and offers encouraging and enlightening guidance for anyone who wishes to persevere and open themselves to new, exciting challenges. The book is divided into fourteen chapters and topics include: • Confidence – a success booster • Healthy Habits • A Proactive Attitude • A Renewed Mind • Relationships • Recognising Opportunities • Living a Life that is Free of Excuses • Values Habits – The DNA of Success will be a catalyst for change in the lives of its readers and will help them become all that they were meant to be. Mediocrity is not an option; explore the potential within you – explore this gift called life.

Did you know that your personality is not set in stone and that you can easily become whatever you want to be? Do any of the following thoughts apply to you? - You feel deflated, and sometimes lose your motivation and confidence - You sometimes feel like an impostor or a fraud - You feel ashamed, frustrated and wonder what's wrong with you - You keep your dreams on the back burner; you procrastinate and put off what's important to you to make room for what's important for others - You have been successful but you have lost your mojo, you wonder how to get it back In this book, you will learn the components of success and how to define exactly what it means for you. You will discover why your previous attempts to succeed may have resulted in self-sabotage, how it happens to us and ways to avoid it moving forward. The three co-authors of this book, Nathalie Plamondon-Thomas, Maureen (Mo) Hagan and Tasha Hughes, believe that every person already has everything they need to succeed. It is in your DNA. Somewhere inside, you know exactly what to do in order to be your best. Everybody is extraordinary and unique. Everyone can achieve the life that they desire. The know-how is all within you, waiting to be discovered. In this book, you will learn about the D.N.A. System that Nathalie created working with her clients as a Life Coach and Executive Coach, combined with the experience and know-how of co-authors Maureen Hagan, Global Health and Wellness Expert, and Tasha Hughes, Women's Empowerment Coach. You will discover how to reprogram your brain to succeed - and how to stay on the right track for good. The D.N.A. System stands for: Desire - New You - Actualize. You will come away from this book with a new understanding of the internal journey of Defining - Undefining - Redefining. You will have a powerful ability to change your state: to shift from doing successful to being successful.

IF YOU BELIEVE THAT: Being your own boss can be a great career choice Success is what you decide it is Doing what you have a passion and talent for can be very profitable Monetary risk, hard work, and new ideas should be financially rewarded Understanding the business basics every successful owner focuses on—and in what order—would be beneficial Success works for you only after you’ve worked for it Marketplace battles are won before they are played Knowing what owning a business is really like would make ownership success a lot easier Change can create great opportunities Knowing when to exit a business is as important a life and business decision as becoming an entrepreneur in the first place THEN THE FACTS OF BUSINESS LIFE IS FOR YOU! Written by a successful business owner with four decades of experience, The Facts of Business Life is full of real-world concepts that owners must use and embrace if they want to become and stay successful. This multiple award-winning book has been endorsed by some of America’s top business leaders, like Steve Forbes and Ken Fisher, and has been recognized as “one of the best five business books of the year” and “a must read for entrepreneurs or those wanting to be one.” McBean begins with clear explanations and real-life examples of the seven Facts of Business Life that every successful business owner knows and executes consistently, including exactly what they are as well as how and when to use them. He then goes on to show how those facts impact on the five levels every successful business passes through, from “Ownership and Opportunity” to “Moving On When It’s Time to Go,” explaining that while the facts themselves remain the same, as a business becomes successful and moves through its life cycle, the way they are applied must change to fit changing circumstances. But there are even more reasons why this breakthrough business book is a must read, including: Its principles are based on the author’s own experience in starting and running successful businesses in a variety of industries. It shows that the most successful businesspeople create profitable opportunities rather than wait for them to present themselves. It enables readers to analyze the likelihood of their own success based on the characteristics most successful owners have. It reveals the #1 priority for all owners and their employees, and why every owner needs to continually focus on it (Hint: it’s not being profitable). It emphasizes that becoming successful is no guarantee that success will last, and that success itself can be a trap that eventually leads to failure. It shows that a business’s culture isn’t just a mission statement but also the processes created to operate the business and the employees who implement them. It discusses the steps that must be taken even before a business is started to increase the odds of its becoming a lasting success. It covers every step in a business’ life cycle, including the last one, showing that the best time to exit a business is when you don’t have to, and that unless you pick that time, someone else will. MANY BUSINESS BOOKS INCREASE THEIR READERS’ KNOWLEDGE—THE FACTS OF BUSINESS LIFE NOT ONLY INCREASES THAT KNOWLEDGE, IT SHOWS YOU HOW TO TURN IT INTO PROFITS.

Are you choosing to be, have, and experience more in your life? Whatever you are experiencing in life these heart-felt stories will enlighten, inspire, and motivate you to pursue your passion.

A Best Book of 2021 by Bloomberg BusinessWeek, Time, and The Washington Post The bestselling author of Leonardo da Vinci and Steve Jobs returns with a “compelling” (The Washington Post) account of how Nobel Prize winner Jennifer Doudna and her colleagues launched a revolution that will allow us to cure diseases, fend off viruses, and have healthier babies. When Jennifer Doudna was in sixth grade, she came home one day to find that her dad had left a paperback titled The Double Helix on her bed. She put it aside, thinking it was one of those detective tales she loved. When she read it on a rainy Saturday, she discovered she was right, in a way. As she sped through the pages, she became enthralled by the intense drama behind the competition to discover the code of life. Even though her high school counselor told her girls didn’t become scientists, she decided she would. Driven by a passion to understand how nature works and to turn discoveries into inventions, she would help to make what the book’s author, James Watson, told her was the most important biological advance since his codiscovery of the structure of DNA. She and her collaborators turned a curiosity of nature into an invention that will transform the human race: an easy-to-use tool that can edit DNA. Known as CRISPR, it opened a brave new world of medical miracles and moral questions. The development of CRISPR and the race to create vaccines for coronavirus will hasten our transition to the next great innovation revolution. The past half-century has been a digital age, based on the microchip, computer, and internet. Now we are entering a life-science revolution. Children who study digital coding will be joined by those who study genetic code. Should we use our new evolution-hacking powers to make us less susceptible to viruses? What a wonderful boon that would be! And what about preventing depression? Hmmm…Should we allow parents, if they can afford it, to enhance the height or muscles or IQ of their kids? After helping to discover CRISPR, Doudna became a leader in wrestling with these moral issues and, with her collaborator Emmanuelle Charpentier, won the Nobel Prize in 2020. Her story is an “enthralling detective story” (Oprah Daily) that involves the most profound wonders of nature, from the origins of life to the future of our species.