This publication provides a central reference on price spreads and related data on marketing farm food products. It should be a useful research tool and a source of information for those who frequently need to explain changes in farm-to-consumer price spreads. This publication brings together statistics and analyses from other publications and unpublished manuscripts. A selected annotated bibliography refers the reader to other references.

The ninth edition of "Marketing of Agricultural Products" contains completely updated content, tables, figures, and references including the 1997 Census of Agriculture and Business, as well as Trade data, and U.S. Department of Agriculture studies. It blends marketing and economic theory with real world analytical tools to assist readers in better understanding the food system and making profitable marketing decisions. This edition includes increased treatment of food value-adding and marketing management, including advertising, new product development, sales promotion, pricing, and logistics. For farmers, consumers, or those in food marketing.