The Complete AI-Powered Copywriting Course & ChatGPT Course

The Complete AI-Powered Copywriting Course & ChatGPT Course
Title The Complete AI-Powered Copywriting Course & ChatGPT Course PDF eBook
Author Brian Smith
Publisher THE PUBLISHER
Pages 61
Release 2024-03-11
Genre Computers
ISBN

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The Complete AI-Powered Copywriting Course & ChatGPT Course is a comprehensive guide that explores the intersection of artificial intelligence and copywriting. Covering everything from the basics of AI-powered copywriting to advanced techniques and ethical considerations, this course provides a step-by-step approach to leveraging AI tools and ChatGPT for effective copywriting across various platforms. Readers will learn how to use AI-powered copywriting tools, create compelling copy, optimize content for SEO, enhance email marketing and social media campaigns, improve customer support, and implement AI-driven strategies in e-commerce. The book also delves into ethical considerations, measurement of success, future trends, emotional intelligence in AI-copywriting, human-AI collaboration, and the legal and regulatory aspects of AI-powered copywriting. With case studies, practical examples, and expert insights, this course equips copywriters and marketers with the skills and knowledge needed to thrive in an AI-driven world, while also emphasizing the importance of maintaining authenticity and ethical practices.

The Complete Copywriting Course

The Complete Copywriting Course
Title The Complete Copywriting Course PDF eBook
Author Brian Smith
Publisher THE PUBLISHER
Pages 85
Release 2024-03-08
Genre Business & Economics
ISBN

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The Complete Copywriting Course is a comprehensive guide designed to equip readers with the essential skills and knowledge needed to excel in the field of copywriting. Divided into 15 chapters, the book covers a wide range of topics and techniques, from understanding the basics of copywriting to mastering advanced strategies. Readers will learn how to effectively craft compelling headlines, create persuasive copy, and master the art of storytelling in their writing. The book also delves into important aspects such as SEO copywriting techniques, writing for different platforms, and ethical considerations in copywriting. Furthermore, readers will gain insight into the legal aspects of copywriting, including copyright and trademark considerations, and staying compliant with advertising laws. The book concludes with a discussion on the future of copywriting, exploring trends, innovations, and the importance of sustainability and social responsibility in the field. Whether you are a beginner looking to start a career in copywriting or a seasoned professional seeking to enhance your skills, The Complete Copywriting Course provides the essential tools and knowledge to succeed.

Good with Words

Good with Words
Title Good with Words PDF eBook
Author Patrick Barry
Publisher Maize Books
Pages 0
Release 2019-05-31
Genre Authorship
ISBN 9781607854746

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If your success at work or in school depends on your ability to communicate persuasively in writing, you'll want to get Good with Words. Based on a course that law students at the University of Michigan and the University of Chicago have called "outstanding," "A-M-A-Z-I-N-G," and "the best course I have ever taken," the book brings together a collection of concepts, exercises, and examples that have also helped improve the advocacy skills of people pursuing careers in many other fields--from marketing, to management, to medicine. "There is nobody better than Patrick Barry when it comes to breaking down how to write and edit. His techniques don't just make you sound better. They make you think better. I'm jealous of the people who get to take his classes." --Professor Lisa Bernstein, University of Chicago Law School and Oxford University Center for Corporate Regulation "Whenever I use Patrick Barry's materials in my class, the student reaction is the same: 'We want more of them.'" --Professor Dave Babbe, UCLA School of Law "Working one-on-one with Patrick Barry should be mandatory for all lawyers, regardless of seniority. This book is the next best thing." --Purvi Patel, Partner at Morrison Foerster LLP "I am proud to say that, when it comes to writing, I speak Patrick Barry. What I mean is that I use, pretty much every day, the writing vocabulary and techniques he offers in this great book. So read it. Share it. And then, if you can, teach it. There are a lot of good causes in the world that could use a new generation of great advocates." --Professor Bridgette Carr, Assistant Dean of Strategic Initiatives and Director of the Human Trafficking Clinic at the University of Michigan Law School "Patrick Barry is my secret weapon. I use his techniques every time I write, and I also teach them to all my students." --Professor Shai Dothan, Copenhagen Faculty of Law "I know the materials in this book were originally created for lawyers and law students. But I actually find them really helpful for doctors as well, given that a lot of what I do every day depends on effective communication. There is a tremendous upside to becoming 'Good with Words." --Dr. Ramzi Abboud, Washington University School of Medicine in St. Louis.

Hypnotic Writing

Hypnotic Writing
Title Hypnotic Writing PDF eBook
Author Joe Vitale
Publisher John Wiley & Sons
Pages 295
Release 2006-12-22
Genre Business & Economics
ISBN 0470009799

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Discover the secrets of written persuasion! "The principles of hypnosis, when applied to copywriting, add a new spin to selling. Joe Vitale has taken hypnotic words to set the perfect sales environment and then shows us how to use those words to motivate a prospect to take the action you want. This is truly a new and effective approach to copywriting, which I strongly recommend you learn. It's pure genius." -Joseph Sugarman, author of Triggers "I've read countless book on persuasion, but none come close to this one in showing you exactly how to put your readers into a buying trance that makes whatever you are offering them irresistible." -David Garfinkel, author of Advertising Headlines That Make You Rich "I am a huge fan of Vitale and his books, and Hypnotic Writing (first published more than twenty years ago), is my absolute favorite. Updated with additional text and fresh examples, especially from e-mail writing, Joe's specialty, Hypnotic Writing is the most important book on copywriting (yes, that's really what it is about) to be published in this century. Read it. It will make you a better copywriter, period." -Bob Bly, copywriter and author of The Copywriter's Handbook "I couldn't put this book down. It's eye opening and filled with genuinely new stuff about writing and persuading better. And it communicates it brilliantly and teaches it brilliantly-exemplifying the techniques by the writing of the book itself as you go along." -David Deutsch, author of Think Inside the Box, www.thinkinginside.com "Hypnotic Writing is packed with so much great information it's hard to know where to start. The insights, strategies, and tactics in the book are easy to apply yet deliver one heck of a punch. And in case there's any question how to apply them, the before-and-after case studies drive the points home like nothing else can. Hypnotic Writing is not just about hypnotic writing. It is hypnotic writing. On the count of three, you're going to love it. Just watch and see." -Blair Warren, author of The Forbidden Keys to Persuasion

AI in Digital Marketing

AI in Digital Marketing
Title AI in Digital Marketing PDF eBook
Author Maria Johnsen
Publisher Walter de Gruyter GmbH & Co KG
Pages 576
Release 2024-08-19
Genre Computers
ISBN 1501519123

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This book presents a comprehensive and innovative exploration of the role of Artificial Intelligence (AI) in the digital marketing arena. It begins with historical context and fundamental AI principles, and subsequently, details AI's applications across a spectrum of areas, including data analytics, content creation, customer targeting, Search Engine Optimization (SEO), Pay Per Click (PPC) advertising, Social Media Marketing (SMM), and Email Marketing. A distinctive feature lies in the author's extensive real-world experience, providing many useful business applications of AI. The book is designed for marketing professionals, business executives, educators, and students, and offers numerous examples and case studies.

1337 Use Cases for ChatGPT & other Chatbots in the AI-Driven Era

1337 Use Cases for ChatGPT & other Chatbots in the AI-Driven Era
Title 1337 Use Cases for ChatGPT & other Chatbots in the AI-Driven Era PDF eBook
Author Florin Badita
Publisher Florin Badita
Pages 801
Release 2023-01-03
Genre Business & Economics
ISBN

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"1337 Use Cases for ChatGPT & other Chatbots in the AI-Driven Era" is a book written by Florin Badita that explores the potential uses of advanced large language models (LLMs) like ChatGPT in various industries and scenarios. The book provides 1337 use cases and around 4000 examples of how these technologies can be applied in the future. The author, Florin Badita, is a data scientist, social entrepreneur, activist, and artist who has written about his experiences with data analysis on Medium. He is on the Forbes 30 under 30 list, a TedX speaker, and Landecker Democracy Fellow 2021-2022. He is known for his work in activism, founding the civic group Corruption Kills in 2015, GIS, data analysis, and data mining. The book covers a variety of tips and strategies, including how to avoid errors when converting between different units, how to provide context and examples to improve the LLM's understanding of the content, and how to use the Markdown language to format and style text in chatbot responses. The book is intended for anyone interested in learning more about the capabilities and potential uses of ChatGPT and other language models in the rapidly evolving world of artificial intelligence. After the introduction part and the Table of content, the book is split into 20 categories, each category then being split into smaller categories with at least one use-case and multiple examples A real example from the book: Category: 4 Science and technology [...] Sub-Category: 4.60 Robotics 4.60.1 Text Generation General example text prompt: "Generate a description of a new robot design" Formula: "Generate [description] of [robot design]" Specific examples of prompts: "Generate a detailed description of a robot designed for underwater exploration" "Generate a brief overview of a robot designed for assisting with construction tasks" "Generate a marketing pitch for a robot designed to assist with household chores" 4.60.2 Programming Assistance General example text prompt: "Write code to implement a specific behavior in a robot" Formula: "Write code to [implement behavior] in [robot]" Specific examples of prompts: "Write code to make a robot follow a specific path using sensors and control algorithms" "Write code to make a robot respond to voice commands using natural language processing" "Write code to make a robot perform basic tasks in a manufacturing setting, such as moving objects from one location to another"

Practical Digital Marketing and AI Psychology

Practical Digital Marketing and AI Psychology
Title Practical Digital Marketing and AI Psychology PDF eBook
Author J. Jonathan Gabay
Publisher Taylor & Francis
Pages 347
Release 2024-08-05
Genre Business & Economics
ISBN 1040098924

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Practical Digital Marketing and AI Psychology explores how successful brands utilise both psychology and cutting-edge artificial intelligence technologies to maximise digital marketing strategies. Psychology has long been a foundation for successful marketing strategies, and evolving AI technologies are opening up new opportunities for marketers to help brands build trust and loyalty online. In this exceptional book, award-winning writer Jonathan Gabay delves into fascinating psychological digital marketing techniques and concepts, explaining the practical psychology and science you need to lift your marketing career to the next level. Gabay explores how new technologies can be harnessed to increase their impact significantly. The book provides practical tips and contemporary best-practice examples, including prompt engineering, the psychology behind mission statements and logo design, gamification, the possibilities and pitfalls of social media, among many more areas that will ensure your brand is trusted, valued, and desired. This definitive book is perfect for marketing students up to PhD level and digital marketing, PR, and sales professionals looking for a fascinating, compelling read, packed with ideas and examples, that combines academic excellence with practical advice – all written and presented in a highly accessible style.