Studies of gender and American political life most often focus only on women. This book fills the gap by examining and comparing the roles and behavior of both men and women in political decision-making, public policy, and political institutions. Now updated and expanded, the book presents a full complement of empirical studies of real and imagined gender gaps. New to this edition are chapters on the media, legislative behavior, foreign policy, and the future of the gender dimension in American politics. The book is structured to parallel the typical course on the American political system.

An election year expose, this extraordinary inside report explains how the campaign money machines have become the new corruption in politics, and how members of Congress have become financially bound to scores of special interest groups.

In this classic work of sociology, Doug McAdam presents a political-process model that explains the rise and decline of the black protest movement in the United States. Moving from theoretical concerns to empirical analysis, he focuses on the crucial role of three institutions that foster protest: black churches, black colleges, and Southern chapters of the NAACP. He concludes that political opportunities, a heightened sense of political efficacy, and the development of these three institutions played a central role in shaping the civil rights movement. In his new introduction, McAdam revisits the civil rights struggle in light of recent scholarship on social movement origins and collective action. "[A] first-rate analytical demonstration that the civil rights movement was the culmination of a long process of building institutions in the black community."—Raymond Wolters, Journal of American History "A fresh, rich, and dynamic model to explain the rise and decline of the black insurgency movement in the United States."—James W. Lamare, Annals of the American Academy of Political and Social Science

Integrated Marketing Communication: Celebrity and the American Political Process uses an integrated marketing communication perspective to examine the brand of the celebrity as it is brought into the American political system, primarily in the form of celebrity endorsements and branding, as candidates, causes, and movements use celebrities as a strategy to reach voters. Jennifer Brubaker posits that while the relationship between celebrities and political issues is hardly new, it has evolved into a significant connection—in the past, it was a novelty to see a politically active celebrity; today, it’s becoming an expectation related to fame. Using integrated marketing communication and persuasion theory, Brubaker argues that establishing candidates’ brand identity is a critical factor in determining whether they win or lose an election, and celebrity-politics relationships are a central tool in building a candidates’ brand identity. Scholars of political science, communication, marketing, and history will find this book particularly useful.

In Dynamics of American Political Parties, Mark D. Brewer and Jeffrey M. Stonecash examine the process of gradual change that inexorably shapes and reshapes American politics. Parties and the politicians that comprise them seek control of government in order to implement their visions of proper public policy. To gain control parties need to win elections, and winning elections requires assembling an electoral coalition that is larger than that crafted by the opposition. Parties are always looking for opportunities to build such winning coalitions, and opportunities are always there, but they are rarely, if ever, without risk. Uncertainty rules and intra-party conflict rages as different factions and groups within the parties debate the proper course(s) of action and battle it out for control of the party. Parties can never be sure how their strategic maneuvers will play out, and, even when it appears that a certain strategy has been successful, party leaders are unclear about how long apparent success will last. Change unfolds slowly, in fits and starts.

Why are our politicians almost universally perceived as liars? What made candidate Bill Clinton's draft record more newsworthy than his policy statements? How did George Bush's masculinity, Ronald Reagan's theatrics with a microphone, and Walter Mondale's appropriation of a Wendy's hamburger ad make or break their presidential campaigns? Ever since Watergate, says Thomas E. Patterson, the road to the presidency has led through the newsrooms, which in turn impose their own values on American politics. The results are campaigns that resemble inquisitions or contests in which the candidates' game plans are considered more important than their goals. Lucid and aphoristic, historically informed and as timely as a satellite feed, Out of Order mounts a devastating inquest into the press's hijacking of the campaign process -- and shows what citizens and legislators can do to win it back.

Drawing together leading scholars, the book provides a revealing new map of the US political economy in cross-national perspective.