Why has Taiwanese film been so appealing to film directors, critics, and audiences across the world? This book argues that because Taiwan is a nation without hard political and economic power, cinema becomes a form of soft power tool that Taiwan uses to attract global attention, to gain support, and to build allies. Author Song Hwee Lim shows how this goal has been achieved by Taiwanese directors whose films win the hearts and minds of foreign audiences to make Taiwan a major force in world cinema. The book maps Taiwan's cinematic output in the twenty-first century through the three keywords in the book's subtitle-authorship, transnationality, historiography. Its object of analysis is the legacy of Taiwan New Cinema, a movement that begun in the early 1980s that has had a lasting impact upon filmmakers and cinephiles worldwide for nearly forty years. By examining case studies that include Hou Hsiao-hsien, Ang Lee, and Tsai Ming-liang, this book suggests that authorship is central to Taiwan cinema's ability to transcend borders to the extent that the historiographical writing of Taiwan cinema has to be reimagined. It also looks at the scaling down of soft power from the global to the regional via a cultural imaginary called little freshness, which describes films and cultural products from Taiwan that have become hugely popular in China and Hong Kong. In presenting Taiwan cinema's significance as a case of a small nation with enormous soft power, this book hopes to recast the terms and stakes of both cinema studies and soft power studies in academia.

Chinese glossary: Selected names and terms -- Selected Chinese filmography -- Bibliography -- Index

East Asian pop culture can be seen as an integrated cultural economy emerging from the rise of Japanese and Korean pop culture as an influential force in the distribution and reception networks of Chinese language pop culture embedded in the ethnic Chinese diaspora. Taking Singapore as a locus of pan-Asian Chineseness, Chua Beng Huat provides detailed analysis of the fragmented reception process of transcultural audiences and the processes of audiences’ formation and exercise of consumer power and engagement with national politics. In an era where exercise of military power is increasingly restrained, pop culture has become an important component of soft power diplomacy and transcultural collaborations in a region that is still haunted by colonization and violence. The author notes that the aspirations behind national governments' efforts to use popular culture is limited by the fragmented nature of audiences who respond differently to the same products; by the danger of backlash from other members of the importing country's population that do not consume the popular culture products in question; and by the efforts of the primary consuming country, the People's Republic of China to shape products through co-production strategies and other indirect modes of intervention.

Positioning Taiwan in a Global Context examines modern Taiwanese culture through the prism of global cultural interactions. Challenging the view of Taiwan as a product of transience and displacement, it highlights Taiwan’s subjectivity, viewing the island as a site of a global development that epitomizes both resistance and negotiation in the process of cultural flows. The fourteen contributions by an international team of scholars investigate the multi-layered and multidirectional interplays between the island and the outside world, exploring the impact of complex cultural encounters on the construction, writing and rewriting of Taiwan in a global context. Taking an interdisciplinary approach, the topics covered range from Taiwanese literature, cinema, food culture and tourism to cultural geography, colonial history, and folk religion, with comparisons made with Japan, China, Hong Kong, the Philippines, and the West. Focusing on continuous cross-cultural interplays, this book affords readers a deeper understanding of identity politics and a better insight into the fluidity, changeability, and constructionist nature of culture. As such, it will be will be of great interest to students and scholars of Taiwan Studies and Cultural Studies, as well as Asian film, literature and popular culture.

What does it mean for a cinematic work to be "Chinese"? Does it refer specifically to a work's subject, or does it also reflect considerations of language, ethnicity, nationality, ideology, or political orientation? Such questions make any single approach to a vast field like "Chinese cinema" difficult at best. Accordingly, The Oxford Handbook of Chinese Cinemas situates the term more broadly among various different phases, genres, and distinct national configurations, while taking care to address the consequences of grouping together so many disparate histories under a single banner. Offering both a platform for cross-disciplinary dialogue and a mapping of Chinese cinema as an expanded field, this Handbook presents thirty-three essays by leading researchers and scholars intent on yielding new insights and new analyses using three different methodologies. Chapters in Part I investigate the historical periodizations of the field through changing notions of national and political identity -- all the way from the industry's beginnings in the 1920s up to its current forms in contemporary Hong Kong, Taiwan, and the global diaspora. Chapters in Part II feature studies centered on the field's taxonomical formalities, including such topics as the role of the Chinese opera in technological innovation, the political logic of the "Maoist film," and the psychoanalytic formula of the kung fu action film. Finally, in Part III, focus is given to the structural elements that comprise a work's production, distribution, and reception to reveal the broader cinematic apparatuses within which these works are positioned. Taken together, the multipronged approach supports a wider platform beyond the geopolitical and linguistic limitations in existing scholarship. Expertly edited to illustrate a representative set of up to date topics and approaches, The Oxford Handbook of Chinese Cinemas provides a vital addition to a burgeoning field still in its formative stages.

Lee, Chan and their contributors analyse the different kinds of soft power deployed by Taiwan in its bid to strengthen its relations with its neighbours in Southeast Asia. Despite not having formal diplomatic relations with Southeast Asian countries after their diplomatic recognition of the People’s Republic of China decades ago, Taiwan continues to be a key economic and socio-cultural partner for the region at large. Successive administrations in Taiwan from the Chen to Tsai eras have circumvented the long-standing absence of diplomatic recognition with the diffusion of soft power ─ shaping what others want with attractiveness ─ through the utilization of its existing economic and socio-cultural links with Southeast Asian countries. While such soft power diffusion contributes to Taiwan’s triple quests for legitimacy as a member of international community, status as a constructive actor in the region and long-term economic prosperity for the island-state, the emergence of China as an economic superpower in the 21st century has significantly challenged such quests from Taipei. The contributors to this volume examine both the intentions and the reception of Taiwan’s approach to the nations of ASEAN. An essential read for students and researchers investigating the impact and limitations of soft power in foreign policy.