Please note: This is a companion version & not the original book. Sample Book Insights: #1 The act of people watching is a simple way to trick your brain into seeing things in new ways. As you watch strangers, you can imagine how they might handle a situation, which allows you to think of ideas that would be unrealistic or limited if you were thinking about them yourself.

As seen on Inc.com Discover your "Aha" moment--right now! What's the best way to become more creative? Just change how you think! This book challenges you to go against your default ways of thinking in order to write, design, and build something extraordinary. Featuring more than 100 challenges, exercises, and prompts, each page guides you as you push past the way you normally see the world and uncover all-new possibilities and ideas. The Creativity Challenge teaches you that you already have immense creative potential in you--you just need to tap into it. Whether you're feeling stumped or uninspired, these creativity prompts will help you ditch typical thinking patterns and finally unleash the possibilities hidden within your mind.

With 75 percent of screen time being spent on connected devices, digital strategies have moved front and center of marketing plans. Getting a message through to customers, and not just in front of them for a second before being thrown away, requires radical rethinking. What if that’s not enough? How often does consumer engagement go further than the “like” button? With the average American receiving close to 50 phone notifications a day, do the company messages get read or just tossed aside? The reality is that technology hasn’t just reshaped mass media; it’s altering behavior as well. Disruptive Marketing challenges you to toss the linear plan, strip away conventions, and open your mind as it takes you on a provocative, fast-paced tour of our changing world, where you’ll find that: Selling is dead, but ongoing conversation thrives Consumers generate the best content about brand People tune out noise and listen to feelings Curiosity leads the marketing team Growth depends on merging analytics with boundless creativity Packed with trends, predictions, interviews with big-think marketers, and stories from a career spent pushing boundaries, Disruptive Marketing is the solution you’ve been looking for to boost your brand into new territory!

Your guide to becoming an explanation specialist. You've done the hard work. Your product or service works beautifully - but something is missing. People just don't see the big idea - and it's keeping you from being successful. Your idea has an explanation problem. The Art of Explanation is for business people, educators and influencers who want to improve their explanation skills and start solving explanation problems. Author Lee LeFever is the founder of Common Craft, a company known around the world for making complex ideas easy to understand through short animated videos. He is your guide to helping audiences fall in love with your ideas, products or services through better explanations in any medium. You will learn to: Plan: Learn explanation basics, what causes them to fail and how to diagnose explanation problems. Package: Using simple elements, create an explanation strategy that builds confidence and motivates your audience. Present: Produce remarkable explanations with visuals and media. The Art of Explanation is your invitation to become an explanation specialist and see why explanation is now a fundamental skill for professionals.

Part Good Will Hunting, part Anne Tyler, and part Six Feet Under, LIFE AFTER GENIUS is the story of a young math prodigy who leaves college on the brink of graduation, and returns home to confront the ghosts of his past and learn some surprising truths about the nature of failure and success. Theodore Mead Fegley has always been the smartest person he knows. By age 12, he was in high school, and by 15 he was attending a top-ranking university. And now, at the tender age of 18, he's on the verge of proving the Riemann Hypothesis, a mathematical equation that has mystified academics for almost 150 years. But only days before graduation, Mead suddenly packs his bags and flees home to rural Illinois. What has caused him to flee remains a mystery to all but Mead and a classmate whose quest for success has turned into a dangerous obession. At home, Mead finds little solace. His past ghosts haunt him; his parents don't understand the agony his genius has caused him, nor his desire to be a normal kid, and his dreams seem crushed forever. He embarks on a new life's journey -- learning the family business of selling furniture and embalming the dead--that disappoints and surprises all who knew him as "the young Fegley genius." Equal parts academic thriller and poignant coming-of-age story, LIFE AFTER GENIUS follows the remarkable journey of a young man who must discover that the heart may know what the head hasn't yet learned.

Creativity isn't just for artists. It's for entrepreneurs who want to think differently, it's for employees who want to make a great impression, it's for people who want to be better at relationships, and it's for anyone who wants to live a more interesting, more rewarding life.And here's the good news: creativity is a skill you learn, not a talent you have.It's not a skill you learn from reading books or watching TED talks on YouTube. And it's not a skill you learn by following step-by-step programs. It's a skill you develop by practicing it, day after day after day.Enter 'The 30-Day Creativity Challenge': a thirty-day bootcamp designed to supercharge your creativity through thirty unique 10-minute challenges.You'll be challenged to think of twenty unusual things to do with household items, you'll turn bare sketches into beautiful images, you'll reflect on your life's biggest challenges, your deeply held beliefs and the things you've never done before but should.If you're someone who's ever said "I'm just not creative" or you just like to be challenged to think outside the box, 'The 30-Day Creativity Challenge' is for you.

Elite sport typically provides obvious rewards in terms of recognition, finance and acclaim for athletic performance. Increasingly, we are becoming aware of the risks that elite athletes, their entourage, including families, sport-science support team and coaches are exposed to. Twelve original articles, seven commentaries and a corrigendum, are structured in a five chapter format. Chapter 1, comprising the Editorial, is titled “An Overview of Mental Health in Elite Sport: Changing the Play Book” to reflect the advocacy role of this article. Chapter 2 (“Finding the Sweet Spot”) amplifies the voice of key stakeholders across three qualitative studies with three additional commentaries. Quantitative evidence is presented in Chapter 3 which has the sub-title the “State of Play.” Chapter 4, entitled the “Field of Play”, includes three original publications which present contrasting conceptual approaches to guide researchers in hypothesis generation, formulation and implementation science. Finally, in Chapter 5, “Seeing the Ball Early”, prospective perspectives are provided in three publications reinforced by two commentaries. The future thinking ideas includes the use of virtual reality training, a broadening of the concept of mental health literacy, tackling stigma and focusing on the potential positive effect of the natural environment on well-being and recovery. To date the research topic has generated widespread in the field. For example, several articles have generated an Altmetric score above 40 with one publication meriting an Altmetric score of 102. We envisage that the impact of this e-book will not simply be measured in citations, views, downloads nor social media impact, but in the discourse that emerges from this collection of contributions from a combined total of 53 authors from across three continents. It is our hope that this e-book, providing a snapshot of global challenges for elite athletes mental health and well-being, becomes a touchstone for researchers and practitioners in the field.