When Charles Proteus Steinmetz (1865-1923) died suddenly at the height of his fame, his face was as familiar to Americans as that of Babe Ruth, Henry Ford, or Jack Dempsey. Newspapers quoted his views on religion, politics (he was a Socialist), science, and future technological wonders. All were intrigued by the Horatio Alger tale of the penniless, hunchbacked German immigrant who rose to fame as the Wizard of Science, chief engineer at General Electric, and symbol of the new breed of scientists who daily surpassed the feats of Thomas Alva Edison. This intellectual biography follows Steinmetz from his education in Germany to his rise as General Electric’s chief consulting engineer. Steinmetz obtained nearly 200 patents; he made his most important contributions in electrical energy loss (or hysteresis), the understanding and wider use of alternating current, and high-voltage power transmission. General Electric became Steinmetz’s home, his identity, and a platform from which he stepped onto the wider stage of world affairs. As leader of the American Institute of Electrical Engineers, Socialist councilman in Schenectady, New York, and part-time professor at Union College, Steinmetz attempted to “engineer” society in the direction of a technocratic utopia by promoting welfare capitalism, Lenin’s electrification of the Soviet Union, and other schemes — all with limited success. In a life filled with contrasts, perhaps even Steinmetz himself, a prominent Socialist serving as chief engineer of a major corporation, was not always able to separate the myth from the man. Steinmetz: Engineer and Socialist was the subject of the 2014 PBS documentary film, “Divine Discontent.” “Well informed by recent studies of similar mythologizing, Kline explains both the rise and decline of Steinmetz’s popular reputation.” — Robert Friedel, Science “Kline’s explanations are lucid and he offers broader insights about science and technology that will interest all cultural historians.” — Mark Pittenger, Journal of American History “Steinmetz not only provides the first comprehensive, technically sophisticated analysis of Steinmetz’s engineering achievements, but also carefully examines his influential political and social writings, and judiciously dissects the making of the ‘Wizard of Schenectady’ legend.” — David Sicilia, Reviews in American History

Choice Outstanding Academic Title Cybernetics—the science of communication and control as it applies to machines and to humans—originates from efforts during World War II to build automatic antiaircraft systems. Following the war, this science extended beyond military needs to examine all systems that rely on information and feedback, from the level of the cell to that of society. In The Cybernetics Moment, Ronald R. Kline, a senior historian of technology, examines the intellectual and cultural history of cybernetics and information theory, whose language of “information,” “feedback,” and “control” transformed the idiom of the sciences, hastened the development of information technologies, and laid the conceptual foundation for what we now call the Information Age. Kline argues that, for about twenty years after 1950, the growth of cybernetics and information theory and ever-more-powerful computers produced a utopian information narrative—an enthusiasm for information science that influenced natural scientists, social scientists, engineers, humanists, policymakers, public intellectuals, and journalists, all of whom struggled to come to grips with new relationships between humans and intelligent machines. Kline traces the relationship between the invention of computers and communication systems and the rise, decline, and transformation of cybernetics by analyzing the lives and work of such notables as Norbert Wiener, Claude Shannon, Warren McCulloch, Margaret Mead, Gregory Bateson, and Herbert Simon. Ultimately, he reveals the crucial role played by the cybernetics moment—when cybernetics and information theory were seen as universal sciences—in setting the stage for our current preoccupation with information technologies. "Nowhere in the burgeoning secondary literature on cybernetics in the last two decades is there a concise history of cybernetics, the science of communication and control that helped usher in the current information age in America. Nowhere, that is, until now . . . Readers have in The Cybernetics Moment the first authoritative history of American cybernetics."—Information & Culture "[A]n extremely interesting and stimulating history of the concepts of cybernetics . . . This is a book for everyone to read, relish, and think about."—Choice "As a whole, the book presents a comprehensive in-depth retrospective analysis of the contribution of the American scientific school to the making, formation, and development of cybernetics and information theory. An unquestionable advantage of the book is the skillful use of numerous bibliographic sources by the author that reflect the scientific, engineering, and social significance of the questions being considered, competition of ideas and developments, and also interrelations between scientists."—Cybernetics and System Analysis "Dr. Kline is perhaps uniquely situated to take on so large and complicated [a] topic as cybernetics . . . Readers unfamiliar with Wiener and his work are well advised to start with this well-written and thorough book. Those who are already familiar will still find much that is new and informative in the thorough research and reasoned interpretations."—IEEE History Center "The most comprehensive intellectual history of cybernetics in Cold War America."—Journal of American History "The book will be most valuable as historical background for the large number of disciplines that were involved in the cybernetics moment: computer science, communications engineering, information theory, and the social sciences of sociology and anthropology."—IEEE Technology and Society Magazine "Ronald Kline’s chronicle of cybernetics certainly does what an excellent history of science should do. It takes you there—to the golden age of a new, exciting field. You will almost smell that cigar."—Second-Order Cybernetics "Kline’s The Cybernetics Moment tracks the rise and fall of the cybernetics movement in more detail than any historical account to date."—Los Angeles Review of Books

From 1900 to 1960, the introduction and development of four so-called urbanizing technologies–the telephone, automobile, radio, and electric light and power–transformed the rural United States. But did these new technologies revolutionize rural life in the ways modernizers predicted? And how exactly–and with what levels of resistance and acceptance–did this change take place? In Consumers in the Country Ronald R. Kline, avoiding the trap of technological determinism, explores the changing relationships among the Country Life professionals, government agencies, sales people, and others who promoted these technologies and the farm families who largely succeeded in adapting them to rural culture.

"Charles Proteus Steinmetz presents the amazing life story of a forgotten genius who created the fundamental infrastructure that powers the modern world. Thomas Alva Edison and Nikola Tesla have the glory, but the greatest electrical wizard of them all was Charles Proteus Steinmetz (1865–1923). Revered in the late 19th and early 20th centuries as a genius, but largely forgotten today, Steinmetz made the modern world possible through his revolutionary work to develop AC electricity transmission, the technology underlying today’s power grid. More than just a great scientist, Steinmetz was also one of the most colorful characters in American life. Standing just four feet tall with a pronounced spine curvature, Steinmetz was as well known for his unconventional political opinions, his fierce advocacy for social progress and education, his unusual home life and his private menagerie as for his technical achievements."--Publisher's description.

In 1932 Zara Witkin, a prominent American engineer, set off for the Soviet Union with two goals: to help build a society more just and rational than the bankrupt capitalist system at home, and to seek out the beautiful film star Emma Tsesarskaia. His memoirs offer a detailed view of Stalin's bureaucracy—entrenched planners who snubbed new methods; construction bosses whose cover-ups led to terrible disasters; engineers who plagiarized Witkin's work; workers whose pride was defeated. Punctuating this document is the tale of Witkin's passion for Tsesarskaia and the record of his friendships with journalist Eugene Lyons, planner Ernst May, and others. Witkin felt beaten in the end by the lethargy and corruption choking the greatest social experiment in history, and by a pervasive evil—the suppression of human rights and dignity by a relentless dictatorship. Finally breaking his spirit was the dissolution of his romance with Emma, his "Dark Goddess." In his lively introduction, Michael Gelb provides the historical context of Witkin's experience, details of his personal life, and insights offered by Emma Tsesarskaia in an interview in 1989.