This broad text provides a complete overview of most standard statistical methods, including multiple regression, analysis of variance, experimental design, and sampling techniques. Assuming a background of only two years of high school algebra, this book teaches intelligent data analysis and covers the principles of good data collection. * Provides a complete discussion of analysis of data including estimation, diagnostics, and remedial actions * Examples contain graphical illustration for ease of interpretation * Intended for use with almost any statistical software * Examples are worked to a logical conclusion, including interpretation of results * A complete Instructor's Manual is available to adopters

First half of book presents fundamental mathematical definitions, concepts, and facts while remaining half deals with statistics primarily as an interpretive tool. Well-written text, numerous worked examples with step-by-step presentation. Includes 116 tables.

Statistical Methods in Customer Relationship Management focuses on the quantitative and modeling aspects of customer management strategies that lead to future firm profitability, with emphasis on developing an understanding of Customer Relationship Management (CRM) models as the guiding concept for profitable customer management. To understand and explore the functioning of CRM models, this book traces the management strategies throughout a customer’s tenure with a firm. Furthermore, the book explores in detail CRM models for customer acquisition, customer retention, customer acquisition and retention, customer churn, and customer win back. Statistical Methods in Customer Relationship Management: Provides an overview of a CRM system, introducing key concepts and metrics needed to understand and implement these models. Focuses on five CRM models: customer acquisition, customer retention, customer churn, and customer win back with supporting case studies. Explores each model in detail, from investigating the need for CRM models to looking at the future of the models. Presents models and concepts that span across the introductory, advanced, and specialist levels. Academics and practitioners involved in the area of CRM as well as instructors of applied statistics and quantitative marketing courses will benefit from this book.

A practical `cut to the chase′ handbook that quickly explains the when, where, and how of statistical data analysis as it is used for real-world decision-making in a wide variety of disciplines. In this one-stop reference, the authors provide succinct guidelines for performing an analysis, avoiding pitfalls, interpreting results and reporting outcomes.

Important text offers lucid explanation of how to regulate variables and maintain control over statistics in order to achieve quality control over manufactured products, crops and data. Topics include statistical control, establishing limits of variability, measurements of physical properties and constants, and specification of accuracy and precision. First inexpensive paperback edition.

In recent years there has been an explosion of network data – that is, measu- ments that are either of or from a system conceptualized as a network – from se- ingly all corners of science. The combination of an increasingly pervasive interest in scienti c analysis at a systems level and the ever-growing capabilities for hi- throughput data collection in various elds has fueled this trend. Researchers from biology and bioinformatics to physics, from computer science to the information sciences, and from economics to sociology are more and more engaged in the c- lection and statistical analysis of data from a network-centric perspective. Accordingly, the contributions to statistical methods and modeling in this area have come from a similarly broad spectrum of areas, often independently of each other. Many books already have been written addressing network data and network problems in speci c individual disciplines. However, there is at present no single book that provides a modern treatment of a core body of knowledge for statistical analysis of network data that cuts across the various disciplines and is organized rather according to a statistical taxonomy of tasks and techniques. This book seeks to ll that gap and, as such, it aims to contribute to a growing trend in recent years to facilitate the exchange of knowledge across the pre-existing boundaries between those disciplines that play a role in what is coming to be called ‘network science.

This book is intended for use as the textbook in a second course in applied statistics that covers topics in multiple regression and analysis of variance at an intermediate level. Generally, students enrolled in such courses are p- marily graduate majors or advanced undergraduate students from a variety of disciplines. These students typically have taken an introductory-level s- tistical methods course that requires the use a software system such as SAS for performing statistical analysis. Thus students are expected to have an - derstanding of basic concepts of statistical inference such as estimation and hypothesis testing. Understandably, adequate time is not available in a ?rst course in stat- tical methods to cover the use of a software system adequately in the amount of time available for instruction. The aim of this book is to teach how to use the SAS system for data analysis. The SAS language is introduced at a level of sophistication not found in most introductory SAS books. Important features such as SAS data step programming, pointers, and line-hold spe- ?ers are described in detail. The powerful graphics support available in SAS is emphasized throughout, and many worked SAS program examples contain graphic components.