Timed with the centennial of the Panama-Pacific International Exposition (PPIE) of 1915, Jewel City presents a large and representative selection of artworks from the fair, emphasizing the variety of paintings, sculptures, photographs, and prints that greeted attendees. It is unique in its focus on the works of art that were scattered among the venues of the expositionÑthe most comprehensive art exhibition ever shown on the West Coast. Notably, the PPIE included the first American presentations of Italian Futurism, Austrian Expressionism, and Hungarian avant-garde painting, and there were also major displays of paintings by prominent Americans, especially those working in the Impressionist style. This lavishly illustrated catalogue features works by masters such as Winslow Homer, John Singer Sargent, Claude Monet, Paul CŽzanne, Robert Henri, Edward Weston, Imogen Cunningham, Edvard Munch, Oskar Kokoschka, Umberto Boccioni, and many more. The volume also explores the PPIEÕs distinctive murals program, developments in the art of printmaking, and the legacy of the French Pavilion, which hosted an abundance of works by Auguste Rodin and inspired the founding and architecture of the Legion of Honor museum in San Francisco. A rich and fascinating study of a critical moment in American and European art history, Jewel City is indispensable for understanding both the United StatesÕ and CaliforniaÕs role in the reception of modernism as well as the regionÕs historical place on the international art stage. Published in association with the Fine Arts Museums of San Francisco. Exhibition dates: de Young Museum, San Francisco: October 17, 2015ÐJanuary 10, 2016

The world’s fair of 1915 celebrated both the completion of the Panama Canal and the rebuilding of San Francisco following the devastating 1906 earthquake and fire. The exposition spotlighted the canal and the city as gateways to the Pacific, where the American empire could now expand after its victory in the Spanish-American War. Empire on Display is the first book to examine the Panama-Pacific International Exposition through the lenses of art history and cultural studies, focusing on the event’s expansionist and masculinist symbolism. The exposition displayed evidence—visual, spatial, geographic, cartographic, and ideological—of America’s imperial ambitions and accomplishments. Representations of the Panama Canal play a central role in Moore’s argument, much as they did at the fair itself. Embodying a manly empire of global dimensions, the canal was depicted in statues and a gigantic working replica, as well as on commemorative stamps, maps, murals, postcards, medals, and advertisements. Just as San Francisco’s rebuilding symbolized America’s will to overcome the forces of nature, the Panama Canal represented the triumph of U.S. technology and sheer determination to realize the centuries-old dream of opening a passage between the seas. Extensively illustrated, Moore’s book vividly recalls many other features of the fair, including a seventy-five-foot-tall Uncle Sam. American railroads, in their heyday in 1915, contributed a five-acre scale model of Yellowstone, complete with miniature geysers that erupted at regular intervals. A mini–Grand Canyon featured a village where some twenty Pueblo Indians lived throughout the fair. Moore interprets these visual and cultural artifacts as layered narratives of progress, civilization, social Darwinism, and manliness. Much as the globe had ostensibly shrunk with the completion of the Panama Canal, the Panama-Pacific International Exposition compressed the world and represented it in miniature to celebrate a reinvigorated, imperial, masculine, and technologically advanced nation. As San Francisco bids to host another world’s fair, in 2020, Moore’s rich analytic approach gives readers much to ponder about symbolism, American identity, and contemporary parallels to the past.

A magical city sat next to the San Francisco Bay in 1915 to celebrate the construction of the Panama Canal and America's success in the World. Known as the Panama-Pacific International Exposition, The San Francisco World's Fair was a massive event that entertained more than 18 million people who visited the Western United States while The Great War raged across the World in Europe. More than 20 countries participated and enthralled guests with a visionary display of palaces, technological achievements and art. The Panama-Pacific International Exposition Company first printed this book as "The Blue Book" in 1915, a lavish celebration of the success of the fair. Restored by World's Fair historian, Mark Bussler (Director of Expo: Magic of the White City and author of The World's Fair of 1893 Ultra Massive Photographic Adventure Series), this massive reprinting preserves the original pictures, text, and type font while adding new spreads and modern layouts.

Inspired by Chicago’s successful 1893 World Columbian Exposition, the cities of Portland, Seattle, San Diego, and San Francisco all held fairs between 1905 and 1915. From the start of the Lewis and Clark Exposition to the close of the Panama-California Exposition a decade later, millions of Americans visited exhibits, watched live demonstrations and performances, and wandered amusement zones. Millions more thumbed through brochures or read news articles. Fair publicity directors embraced the emerging science of consumer marketing. Conceived to attract new citizens, showcase communities, and highlight farming and industrial opportunities, the four expositions’ promotional campaigns and vendor and exhibit choices offer a unique opportunity to examine western leaders’ perceptions of their city and region, as well as their future goals and how they both fed and tried to mitigate misconceptions of a wild, wooly West. They also expose biased attitudes toward Native Americans, Mexican Americans, Filipinos, and others. Boosting a New West explores the fairs’ cultural and social meaning by focusing on and comparing the promotions that surrounded them. It details their origins and describes why each city chose to host, conveying the expected economic, social, and cultural benefits. It also shows how organizers articulated their significance to urban, regional, and national audiences, and how they attempted to shape a new western identity.

When the more than eighteen million visitors poured into the Panama-Pacific International Exposition in San Francisco in 1915, they encountered a vision of the world born out of San Francisco’s particular local political and social climate. By seeking to please various constituent groups ranging from the government of Japan to local labor unions and neighborhood associations, fair organizers generated heated debate and conflict about who and what represented San Francisco, California, and the United States at the world’s fair. The Panama-Pacific International Exposition encapsulated the social and political tensions and conflicts of pre–World War I California and presaged the emergence of San Francisco as a cosmopolitan cultural and economic center of the Pacific Rim. Empress San Francisco offers a fresh examination of this, one of the largest and most influential world’s fairs, by considering the local social and political climate of Progressive Era San Francisco. Focusing on the influence exerted by women, Asians and Asian Americans, and working-class labor unions, among others, Abigail M. Markwyn offers a unique analysis both of this world’s fair and the social construction of pre–World War I America and the West.