This indispensable text brings together important essays on the themes, issues, and controversies that have shaped the development of rhetorical theory since the late 1960s. An extensive introduction and epilogue by the editors thoughtfully examine the current state of the field and its future directions, focusing in particular on how theorists are negotiating the tensions between modernist and postmodernist considerations. Each of the volume's eight main sections comprises a brief explanatory introduction, four to six essays selected for their enduring significance, and suggestions for further reading. Topics addressed include problems of defining rhetoric, the relationship between rhetoric and epistemology, the rhetorical situation, reason and public morality, the nature of the audience, the role of discourse in social change, rhetoric in the mass media, and challenges to rhetorical theory from the margins. An extensive subject index facilitates comparison of key concepts and principles across all of the essays featured.

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This important volume explores alternative ways in which those involved in the field of speech communication have attempted to find a philosophical grounding for rhetoric. Recognizing that rhetoric can be supported in a wide variety of ways, this text examines eight different philosophies of rhetoric: realism, relativism, rationalism, idealism, materialism, existentialism, deconstructionism, and pragmatism. The value of this book lies in its pluralistic and comparative approach to rhetorical theory. Although rhetoric may be the more difficult road to philosophy, the fact that it is being traversed by a group of authors largely from speech communication demonstrates important growth in this field. Ultimately, there is recognition that if different thinkers can have solid reasons to adhere to disparate philosophies, serious communication problems can be eliminated. Rhetoric and Philosophy will assist scholars in choosing from among the many philosphical starting places for rhetoric.

This book takes the form of a dialogue. It presents two authors, specialized in the phenomenologу, posing questions to each other and offering complex answers for critical discussion. The book includes both presentation of different communication schools and philosophizing on the issues of communication. The authors debate numerous topics by providing the definition and etymology of communication, examining the limits of communication, and using a poli-logical base of communication. The issue which pervades all domains is that of mediation: how things, such as identities, styles, and bodies are mediated by culture, history, and tradition, and what the limits are of such mediation. This question leads to more complex issues of “mediated mediations” such that an explication of one medium is framed by another medium, leading to a question of meta-language as a fundamental, unmediated medium. This involves some fine points of mediation: perspectivity, discursivity, ethics of communication, ideology, private and public. Throughout the mutual, interrogative dialogue, the authors touch upon, but avoid the daunting commitment to, a theory of metacommunication, as well as the “transcendental” problematic of accessing the numerous theoretical, thematic, and historical aspects of communication.