Color can be tricky when it comes to print versus electronics. Print uses ink to produce color, whereas electronics use light. Print uses a subtractive color model based on cyan, magenta, yellow, and black. Electronics use an additive color model based on red, green, and blue. Due to these differences, print renders color differently in comparison to electronics. Vibrancy and color consistency between print and electronics will invariably differentiate. The degree of differentiation can range from a subtle shade to a different color altogether. There is no foolproof way to reconcile the color conundrum between print and electronics. The best solution to meeting color expectations between the two modes are hard copy color charts. The charts will not change the differences between the two modes. What the charts will do is allow a self-publisher to see how a color renders in print versus electronic sources. By knowing this, self-publishers can modify color choices to colors that will render acceptably well within both modes.

A practical guide for a booming market. Every aspiring self-published author needs this guide, which covers everything from design to sales. It reveals all the tools they'll need, including worksheets for estimating costs, timing, and resources; up-to-date information on production and design; formats for many genres; strategies for publicity and sales; plus success stories from self- published authors. * Publishers Marketing Association estimates there are 73,000 small and self- publishers in the U.S., with 8,000-11,000 new ones each year * Of the approximately 2.8 million books in print, 78% of the titles come from small/self-publishers (PMA) * For small and self-publishers, sales increased 21% annually from 1997-2002; in 2002, these 73,000 publishers grossed $29.4 billion * 81% of the population feels they have a book inside them; 6 million have written a manuscript; and another 6 million have a manuscript making the rounds

Due to demand Computer Color has been revised and expanded and now features 14,000 more process colours. A perforated card is included to facilitate matching colours and the book is spiral-bound for ease of use.

The colors you see on your screen will never match the colors in your prints exactly. CMYK printing is the standard in the printing industry. CMYK stands for cyan, magenta, yellow, black and is the color profile used in print. How choose the right color? A print test is necessary. First look at the print CMYK Color Guide. The color guide is an inspiration for design of your documents, graphic, brands, logos, books, covers... // Table of Contents: /Front page - 1 p. /Cards - 3-41 pp. (I: Cyan, Magenta, Yellow, Black; II: Black-Cyan; III: Black-Magenta; IV: Black-Yellow; V: Cyan-Magenta; VI-XV: Cyan-Magenta-Yellow; XVI-XVIII: Cyan-Magenta-Yellow-Black; XIX: Text and Background; XX: Lines) /End page - 43, 44 pp. // Best regards and thank you for buying! :)

This updated, expanded, and oversized inspirational resource presents 1,100 color palettes, with light, bright, dark, and muted varieties for each one, making it the most expansive palette selection tool available. Color Index XL provides aspiring designers, artists, and creative individuals working with color with an indispensable, one-stop method for reviewing and selecting current, up-to-date color palettes for their creative projects. Designer and lecturer Jim Krause's classic resource is back with a new approach that presents each group of palettes in an oversized form for easy visual review, and bleeding to the edge of the page (edge indexing) for quick access. By providing variations for each palette, Krause ensures that creatives can find the best color selection for each project's needs. This book serves as the perfect resource for teachers, students, and professionals of all kinds in the art and design space who want to stay up-to-date on the ever-evolving trends in color.

This book explains how medical photography is part of the workflow in many specialties: it is needed for registries, to preserve information, for follow up, second opinion and teaching, among others. The book gathers information on this field, providing valuable practical tips for those that have never used photography for medical uses as well as those who use it regularly. Covering specialities ranging from dermatology, plastic surgery, dentistry, ophthalmology and endoscopy to forensic medicine, specimen photography and veterinary medicine, it highlights standardization for each procedure and relevance to ethical, patients’ perception of medical photography, cybersecurity and legal aspects. The book also presents practical sections explaining how to organize a photographic file, coding, reimbursement, compliance, use of social media and preservation as well as in depth concepts on sharp focus on blurred vision. This volume will appeal to all clinicians and practitioners interested in acquiring a high level of technical skill in medical photography.