In order to fight capitalism in the digital age, we must understand Marx!

In order to fight capitalism in the digital age, we must understand Marx!

More than 130 years after Karl Marx’s death and 150 years after the publication of his opus magnum Capital: Critique of Political Economy, capitalism keeps being haunted by period crises. The most recent capitalist crisis has brought back attention to Marx’s works. This volume presents 16 contributions that show how Marx’s analyses of capitalism, the commodity, class, labour, work, exploitation, surplus-value, dialectics, crises, ideology, class struggles, and communism, help us to understand the Internet and social media in 21st century digital capitalism. Marx is back! This book is a key resource on the foundations of Marxist Internet and Digital Media Studies.

This introductory text is a critical theory toolkit on how to how to make use of Karl Marx’s ideas in media, communication, and cultural studies. Karl Marx’s ideas remain of crucial relevance, and in this short, student-friendly book, leading expert Christian Fuchs introduces Marx to the reader by discussing 15 of his key concepts and showing how they matter for understanding the digital and communicative capitalism that shapes human life in twenty-first century society. Key concepts covered include: the dialectic, materialism, commodities, capital, capitalism, labour, surplus-value, the working class, alienation, means of communication, the general intellect, ideology, socialism, communism, and class struggles. Students taking courses in Media, Culture and Society; Communication Theory; Media Economics; Political Communication; and Cultural Studies will find Fuchs' concise introduction an essential guide to Marx.

This third volume in Christian Fuchs’s Media, Communication and Society book series illuminates what it means to live in an age of digital capitalism, analysing its various aspects, and engaging with a variety of critical thinkers whose theories and approaches enable a critical understanding of digital capitalism for media and communication. Each chapter focuses on a particular dimension of digital capitalism or a critical theorist whose work helps us to illuminate how digital capitalism works. Subjects covered include: digital positivism; administrative big data analytics; the role and relations of patriarchy, slavery, and racism in the context of digital labour; digital alienation; the role of social media in the capitalist crisis; the relationship between imperialism and digital labour; alternatives such as trade unions and class struggles in the digital age; platform co-operatives; digital commons; and public service Internet platforms. It also considers specific examples, including the digital labour of Foxconn and Pegatron workers, software engineers at Google, and online freelancers, as well as considering the political economy of targeted-advertising-based Internet platforms such as Facebook, Google, YouTube, and Instagram. Digital Capitalism illuminates how a digital capitalist society’s economy, politics, and culture work and interact, making it essential reading for both students and researchers in media, culture, and communication studies, as well as related disciplines.

Karl Marx remarked that the only way to write about the origins of capitalism is in the letters of blood and fire used to drive workers from the common lands, forests, and waters in the sixteenth century. In this collection of essays, George Caffentzis argues that the same is true for the annals of twenty-first-century capitalism. Information technology, immaterial production, financialization, and globalization have been trumpeted as inaugurating a new phase of capitalism that puts it beyond its violent origins. Instead of being a period of major social and economic novelty, however, the course of recent decades has been a return to the fire and blood of struggles at the advent of capitalism. Emphasizing class struggles that have proliferated across the social body of global capitalism, Caffentzis shows how a wide range of conflicts and antagonisms in the labor-capital relation express themselves within and against the work process. These struggles are so central to the dynamic of the system that even the most sophisticated machines cannot liberate capitalism from class struggle and the need for labor. Themes of war and crisis permeate the text and are given singular emphasis, documenting the peculiar way in which capital perpetuates violence and proliferates misery on a world scale. This collection draws upon a careful rereading of Marx’s thought in order to elucidate political concerns of the day. Originally written to contribute to the debates of the anticapitalist movement over the last thirty years, this book makes Caffentzis’s writings readily available as tools for the struggle in this period of transition to a common future.

Schiller explores how corporate domination is changing the political and social underpinnings of the Internet. He argues that the market driven policies which govern the Internet are exacerbating existing social inequalities.