Dietary Supplements
Title | Dietary Supplements PDF eBook |
Author | United States. Federal Trade Commission. Bureau of Consumer Protection |
Publisher | |
Pages | 32 |
Release | 1998 |
Genre | Advertising |
ISBN |
Complying with the Made in USA Standard
Title | Complying with the Made in USA Standard PDF eBook |
Author | United States. Federal Trade Commission |
Publisher | |
Pages | 56 |
Release | 1998 |
Genre | Buy national policy |
ISBN |
Dot com disclosures information about online advertising.
Title | Dot com disclosures information about online advertising. PDF eBook |
Author | |
Publisher | DIANE Publishing |
Pages | 83 |
Release | |
Genre | |
ISBN | 142895838X |
The U.S. Federal Trade Commission (FTC) presents the full text of the booklet entitled "Dot Com Disclosures" in PDF format. The booklet highlights information that businesses should consider as they develop online advertisements to ensure compliance with the law. The FTC highlights the applicability of FTC law to Internet advertising, clear and conspicuous disclosures in online advertisements, and specific issues in applying certain rules and guides to Internet activities.
Food Law in the United States
Title | Food Law in the United States PDF eBook |
Author | Michael T. Roberts |
Publisher | Cambridge University Press |
Pages | 487 |
Release | 2016-01-08 |
Genre | Law |
ISBN | 1107117607 |
This is the first comprehensive legal treatise on US food law for lawyers, judges, students, and consumer advocates.
False and Misleading Advertising
Title | False and Misleading Advertising PDF eBook |
Author | United States. Congress. House. Committee on Government Operations |
Publisher | |
Pages | 242 |
Release | 1958 |
Genre | Advertising |
ISBN |
Advertising and Public Relations Law
Title | Advertising and Public Relations Law PDF eBook |
Author | Carmen Maye |
Publisher | Routledge |
Pages | 431 |
Release | 2019-06-25 |
Genre | Business & Economics |
ISBN | 1351051725 |
Addressing a critical need, Advertising and Public Relations Law explores the issues and ideas that affect the regulation of advertising and public relations speech, some of the most dynamic and prevalent areas of professional communications today. This updated third edition explores the categorization of different kinds of speech and their varying levels of First Amendment protection as well as common areas of litigation for communicators such as defamation, invasion of privacy, and copyright and trademark infringement. Features of this edition include: A new chapter on Internet-related laws affecting advertising and public relations speech. History and background of major legal theories affecting professional communicators. Extended excerpts from major court decisions. Overviews of relevant federal and state regulatory schemes, including those promulgated and enforced by the FTC, FCC, FDA and others. Appendices providing a legal glossary, a chart of the judicial system, sample model releases and copyright agreement forms. The volume is developed for upper-level undergraduate and graduate students in media, advertising and public relations law or regulation courses. It also serves as an essential reference for advertising and public relations practitioners.
Business Law I Essentials
Title | Business Law I Essentials PDF eBook |
Author | MIRANDE. DE ASSIS VALBRUNE (RENEE. CARDELL, SUZANNE.) |
Publisher | |
Pages | 180 |
Release | 2019-09-27 |
Genre | |
ISBN | 9781680923025 |
A less-expensive grayscale paperback version is available. Search for ISBN 9781680923018. Business Law I Essentials is a brief introductory textbook designed to meet the scope and sequence requirements of courses on Business Law or the Legal Environment of Business. The concepts are presented in a streamlined manner, and cover the key concepts necessary to establish a strong foundation in the subject. The textbook follows a traditional approach to the study of business law. Each chapter contains learning objectives, explanatory narrative and concepts, references for further reading, and end-of-chapter questions. Business Law I Essentials may need to be supplemented with additional content, cases, or related materials, and is offered as a foundational resource that focuses on the baseline concepts, issues, and approaches.