Why did Hitler put a price on Clark Gable's head? How did Audie Murphy get into the army at 17? Why did Henry Fonda dive to a sunken Kamikaze plane?

We all love heroes... We all love to hate villains... But how well do movies create characters that we love and hate? Psychologist Scott Allison and writing expert Greg Smith present a new way of understanding heroes and villains. Inside this book you'll find: * An innovative new classification scheme of heroes and villains * The key to good characters in the movies: Transformation * The Eight Great Arcs of Transformations in heroes and villains * How heroes and villains transform morally, emotionally, and physically * How the hero's journey differs from the villain's journey * 50 reviews of movie heroes and villains in 2014 "Allison and Smith have deftly crafted THE premier text of heroes and villains in contemporary cinema. A shiny portrait that brilliantly dissects the hero-villain dichotomy through a dense mixture of passion, knowledge, and humor to offer profound insights into the hero-villain relationship." -- Jason Roy, The Hero Construction Company

Writing expert Greg Smith and noted psychologist Scott Allison describe the elements of the classic hero journey and offer reasons why heroes are psychologically important to us all. Inside this book you'll find: *A new classification scheme identifying movie heroes as Lone Heroes, Duos, or Ensembles. *A review of 75 movies released in 2013, showing which movies are effective in portraying the hero's journey and which movies fell flat. *Best and Worst Movies, along with the year's Best Movie Heroes. *The Five Great Truths about movie heroes.

The HERO Effect is based on Kevin Brown's highly sought after keynote experience.In a fresh and entertaining style, Kevin shares ideas, strategies and principles that will inspire and equip readers to show up every day and make a positive difference. At the heart of Kevin's message is a simple, yet powerful philosophy for life that drives every thought, every action and ultimately every result we achieve both personally and professionally. Your team will be motivated to reach beyond what is required and do something remarkable!This book is designed to help individuals and organizations:Achieve greater results by eliminating "ordinary" thinking and mastering the habit of excellence.Own the moments that matter (and they all matter) by taking responsibility for their attitude, their actions and their results.Create meaningful relationships and deliver an extraordinary experience for every "customer" at work and at home.

Develop, expand, and share your gifts as a leader to inspire others to use their own individual talents in extraordinary ways—from one of the country’s most sought-after motivational speakers with a 30+ year career in franchise development. In Unleashing Your Hero, renowned speaker Kevin Brown shares how the heroes who transformed his life are people just like you. People who stepped up and used their talents to make a positive difference within the hectic moments of everyday life. The same person your employees are looking to and trusting in for guidance and support. Through his real-life examples and stories, Kevin will: Provide you with a new definition of what it means to be a hero who inspires others to rise above and beyond in extraordinary ways. Unpack the four characteristics of a hero, based on the entertaining and enlightening true stories of heroes who entered and forever enriched his life. Help you recognize the extraordinary gifts within you and learn how to share those gifts to make life better for yourself and those you influence. The unconventional yet probable path to business and personal success outlined in Unleashing Your Hero will help you and those you lead build extraordinary, fulfilling, impactful lives—at a time when your employees and your organization need the hero within you more than ever.