Paul Rand

Paul Rand
Title Paul Rand PDF eBook
Author Franc Nunoo-Quarcoo
Publisher Center for Art and Visual Culture, University of Maryland
Pages 400
Release 2003
Genre Architecture
ISBN

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Edited by Franc Nunoo-Quarcoo. Texts by Derek Birdsall, Ivan Chermayeff, Shigeo Fukuda, Milton Glaser, Diane Gromeala, Jessica Helfand, Steven Heller, Armin Hoffmann, Takenobu Igharashi, John Meada, Richard Sapper, Wolfgang Weingart and Massimo Vignelli.

Letters of Ayn Rand

Letters of Ayn Rand
Title Letters of Ayn Rand PDF eBook
Author Ayn Rand
Publisher Penguin
Pages 705
Release 1997-02-01
Genre Biography & Autobiography
ISBN 1101137282

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The publication of the letters of Ayn Rand is a cause for celebration, not only among the countless millions of Ayn Rand admirers the world over, but also among all those interested in the key political, philosophical, and artistic issues of our century. For there is no separation between Ayn Rand the vibrant, creative woman and Ayn Rand the intellectual dynamo, the rational thinker, who was also a passionately committed champion of individual freedom. These remarkable letters begin in 1926, with a note from the twenty-year-old Ayn Rand, newly arrived in Chicago from Soviet Russia, an impoverished unknown determined to realize the promise of the land of opportunity. They move through her struggles and successes as a screenwriter, a playwright, and a novelist, her sensational triumph as the author of The Fountainhead and Atlas Shrugged, and her eminence as founder and shaper of Objectivism, one of the most challenging philosophies of our time. They are written to such famed contemporaries as Cecil B. DeMille, Frank Lloyd Wright, H.L. Mencken, Alexander Kerensky, Barry Goldwater and Mickey Spillane There are letters to philosophers, priests, publishers, and political columnists; to her beloved husband, Frank O' Connor; and to her intimate circle of friends and her growing legion of followers. Her letters range in tone from warm affection to icy fury, and in content from telling commentaries on the events of the day to unforgettably eloquent statements of her philosophical ideas. They are presented chronologically, with explanatory notes by Michael S. Berliner, who identifies the recipients of the letters and provides relevant background and context. Here is a chronicle that captures the inspiring drama of a towering literary genius and seminal thinker, and--often day-by-day--her amazing life.

Design, Form, and Chaos

Design, Form, and Chaos
Title Design, Form, and Chaos PDF eBook
Author Paul Rand
Publisher Yale University Press
Pages 233
Release 2017-01-01
Genre Design
ISBN 0300230915

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Paul Rand's stature as one of the world's leading graphic designers is incontestable. For half a century his pioneering work in the field of advertising design and typography has exerted a profound influence on the design profession; he almost single-handedly transformed "commercial art" from a practice that catered to the lowest common denominator of taste to one that could assert its place among the other fine arts. Among the numerous clients for whom he has been a consultant and/or designer are the American Broadcasting Company, IBM Corporation, and Westinghouse Electric Corporation. In this witty and instructive book, Paul Rand speaks about the contemporary practice of graphic design, explaining the process and passion that foster good design and indicting faddism and trendiness. Illustrating his ideas with examples of his own stunning graphic work as well as with the work of artists he admires, Rand discusses such topics as: the values on which aesthetic judgments are based; the part played by intuition in good design; the proper relationship between management and designers; the place of market research; how and when to use computers in the production of a design; choosing a typeface; principles of book design; and the thought processes that lead to a final design. The centerpiece of the book consists of seven design portfolios - with diagrams and ultimate choices - that Rand used to present his logos to clients such as Next, IDEO, and IBM.

The Fountainhead

The Fountainhead
Title The Fountainhead PDF eBook
Author Ayn Rand
Publisher Penguin
Pages 753
Release 2005-04-26
Genre Fiction
ISBN 1101137185

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The revolutionary literary vision that sowed the seeds of Objectivism, Ayn Rand's groundbreaking philosophy, and brought her immediate worldwide acclaim. This modern classic is the story of intransigent young architect Howard Roark, whose integrity was as unyielding as granite...of Dominique Francon, the exquisitely beautiful woman who loved Roark passionately, but married his worst enemy...and of the fanatic denunciation unleashed by an enraged society against a great creator. As fresh today as it was then, Rand’s provocative novel presents one of the most challenging ideas in all of fiction—that man’s ego is the fountainhead of human progress... “A writer of great power. She has a subtle and ingenious mind and the capacity of writing brilliantly, beautifully, bitterly...This is the only novel of ideas written by an American woman that I can recall.”—The New York Times

Thoughts on Design

Thoughts on Design
Title Thoughts on Design PDF eBook
Author Paul Rand
Publisher Chronicle Books
Pages 97
Release 2014-08-19
Genre Design
ISBN 1452130655

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One of the seminal texts of graphic design, Paul Rand's Thoughts on Design is now available for the first time since the 1970s. Writing at the height of his career, Rand articulated in his slender volume the pioneering vision that all design should seamlessly integrate form and function. This facsimile edition preserves Rand's original 1947 essay with the adjustments he made to its text and imagery for a revised printing in 1970, and adds only an informative and inspiring new foreword by design luminary Michael Bierut. As relevant today as it was when first published, this classic treatise is an indispensable addition to the library of every designer.

Soldiers of Reason

Soldiers of Reason
Title Soldiers of Reason PDF eBook
Author Alex Abella
Publisher Houghton Mifflin Harcourt
Pages 416
Release 2009
Genre Business & Economics
ISBN 9780156033442

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This history of the RAND Corporation, written with full access to its archives, is a page-turning chronicle of the rise of the secretive think tank that has been the driving force behind the American government for 60 years.

Lost and Founder

Lost and Founder
Title Lost and Founder PDF eBook
Author Rand Fishkin
Publisher Penguin Group
Pages 321
Release 2024-05-14
Genre Business & Economics
ISBN 0593853962

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Rand Fishkin, the founder and former CEO of Moz, reveals how traditional Silicon Valley "wisdom" leads far too many startups astray, with the transparency and humor that his hundreds of thousands of blog readers have come to love. Everyone knows how a startup story is supposed to go: A young, brilliant entrepreneur has a cool idea, drops out of college, defies the doubters, overcomes all odds, makes billions, and becomes the envy of the technology world. This is not that story. It's not that things went badly for Rand Fishkin; they just weren't quite so Zuckerberg-esque. His company, Moz, maker of marketing software, is now a $45 million/year business, and he's one of the world's leading experts on SEO. But his business and reputation took fifteen years to grow, and his startup began not in a Harvard dorm room but as a mother-and-son family business that fell deeply into debt. Now Fishkin pulls back the curtain on tech startup mythology, exposing the ups and downs of startup life that most CEOs would rather keep secret. For instance: A minimally viable product can be destructive if you launch at the wrong moment. Growth hacking may be the buzzword du jour, but initiatives can fizzle quickly. Revenue and growth won't protect you from layoffs. And venture capital always comes with strings attached. Fishkin's hard-won lessons are applicable to any kind of business environment. Up or down the chain of command, at both early stage startups and mature companies, whether your trajectory is riding high or down in the dumps: this book can help solve your problems, and make you feel less alone for having them.