This revised and updated edition of the Punjabi Saga, the classic trilogy comprising the saga of the Tandon family, is a fascinating blend of autobiography and national history. A must read for everyone interested in India's history, society and culture.

In the nineteenth century, a tiny community from the deserts of Rajasthan spread out to every corner of India. The Marwaris controlled much of the country’s inland trade by the time of the First World War. They then turned their hand to industry and, by the 1970s, owned most of India’s private industrial assets. Today, Marwari businessmen account for a quarter of the Indian names on the Forbes billionaires list.// What makes the Marwaris so successful? Is it their indomitable enterprise, or their incredible appetite for risk? In this new book, Thomas Timberg shows how the Marwaris rely on a centuries-old system for conserving and growing capital which has stood them in good stead, alongside a strong sense of business ethics which has earned them respect.// Family businesses in general and the Marwaris in particular might have a vital role to play in shaping India’s economic future.

In attempting to carve out a place for themselves in local and global contexts, young Sikhs mobilize efforts to construct, choose, and emphasize different aspects of religious and cultural identification depending on their social setting and context. Young Sikhs in a Global World presents current research on young Sikhs with multicultural and transnational life-styles and considers how they interpret, shape and negotiate religious identities, traditions, and authority on an individual and collective level. With a particular focus on the experiences of second generation Sikhs as they interact with various people in different social fields and cultural contexts, the book is constructed around three parts: 'family and home', 'public display and gender', and 'reflexivity and translations'. New scholarly voices and established academics present qualitative research and ethnographic fieldwork and analyse how young Sikhs try to solve social, intellectual and psychological tensions between the family and the expectations of the majority society, between Punjabi culture and religious values.

This book is the third in the trilogy of books looking at the comparatively less-known destinations of Sikh migration to non-English speaking countries. The first one was Sikhs in Latin America, followed by Sikhs in Asia Pacific. Earlier Sikh migration was focused on the British Commonwealth and the USA. Once restrictions were placed on entering the UK, the Sikhs were forced to explore the possibility of migrating to other countries including Continental Europe. The pace of migration picked up in 1970s. Later there were more asylum seekers in the 1980s and 1990s adding to the migration numbers. Some could enter Europe through legal channels, while others found alternative routes as undocumented migrants. Sikhs found employment mostly as unskilled labour but now they have been able to create niche professions such as dairying in Italy and restaurants/bars in Finland. There is now a large second generation who is fully qualified to enter other professions. The author describes how Sikhs have kept up their traditions through ‘Nagar Kirtans’, Turban, Youth Summer camps, and ‘sewa’. There are almost 140 gurdwaras in Europe with a meagre population of less than a quarter million.This book is the third in the trilogy of books looking at the comparatively less-known destinations of Sikh migration to non-English speaking countries. The first one was Sikhs in Latin America, followed by Sikhs in Asia Pacific. Earlier Sikh migration was focused on the British Commonwealth and the USA. Once restrictions were placed on entering the UK, the Sikhs were forced to explore the possibility of migrating to other countries including Continental Europe. The pace of migration picked up in 1970s. Later there were more asylum seekers in the 1980s and 1990s adding to the migration numbers. Some could enter Europe through legal channels, while others found alternative routes as undocumented migrants. Sikhs found employment mostly as unskilled labour but now they have been able to create niche professions such as dairying in Italy and restaurants/bars in Finland. There is now a large second generation who is fully qualified to enter other professions. The author describes how Sikhs have kept up their traditions through ‘Nagar Kirtans’, Turban, Youth Summer camps, and ‘sewa’. There are almost 140 gurdwaras in Europe with a meagre population of less than a quarter million. Please note: Taylor & Francis does not sell or distribute the Hardback in India, Pakistan, Nepal, Bhutan, Bangladesh and Sri Lanka.

This book examines the role western-education and social standing played in the development of Indian nationalism in the early twentieth century. It highlights the influences that education abroad had on a significant proportion of the Indian population. A large number of Indian students - including key figures such as Mohandas Karamchand Gandhi, Mohammad Ali Jinnah and Jawaharlal Nehru - took up prominent positions in government service, industry or political movements after having spent their student years in Britain before the Second World War. Having reaped the benefits of the British educational system, they spearheaded movements in India that sought to gain independence from British rule. The author analyses the long-term impact of this short-term migration on Britain, South Asia and Empire and deals with issues of migrant identities and the ways in which travel shaped ideas about the 'Self' and 'Home'. Through this study of the England-Returned, attention is drawn to contemporary concerns about the politicisation of foreign students and the antecedents of the growing South Asian student population in the USA and Europe today, as well as of Britain's growing South Asian diaspora.

This book examines the emergence of professional advertising in western India during the interwar period. It explores the ways in which global manufacturers advanced a 'brand-name capitalism' among the Indian middle class by promoting the sale of global commodities during the 1920s and 1930s, a time when advertising was first introduced in India as a profession and underwent critical transformations. Analysing the cultural strategies, both verbal and visual, used by foreign businesses in their advertisements to capture urban consumers, Haynes argues that the promoters of various commodities crystalized their campaigns around principles of modern conjugality. He also highlights the limitations of brand-name capitalism during this period, examining both its inability to cultivate markets in the countryside or among the urban poor, and its failure to secure middle-class customers. With numerous examples of illustrated advertisements taken from Indian newspapers, the book discusses campaigns for male sex tonics and women's medicines, hot drinks such as Ovaltine and Horlicks, soaps such as Lifebuoy, Lux and Sunlight, cooking mediums such as Dalda and electrical household technologies. By examining the formation of 'brand-name capitalism' and two key structures that accompanied it- the advertising agency and the field of professional advertising- this book sheds new light on the global consumer economy in interwar India, and places developments in South Asia into a larger global history of consumer capitalism.

A novel approach by an Indian and two Pakistanis to bring the humane and positive episodes of the Indo-Pak partition to light. A series of interviews of the survivors of Indo-Pak partition who owe their survival to the other community. Tales of hope and faith in the crisis of humanity, when people were killing each other in the name of religion.