Fifth printing, July, 1922.

This Émile Coué collection is formatted to the highest digital standards. The edition incorporates an interactive table of contents, footnotes and other information relevant to the content which makes the reading experience meticulously organized and enjoyable. Table of Contents: Work: Self Mastery Through Conscious Autosuggestion Thoughts and Precepts Observations on What Autosuggestion Can Do Education As It Ought To Be Tribute: The Practice of Autosuggestion by the Method of Emile Coue by C. Harry Brooks Emile Coue, The Man and His Work by Hugh Macnaghten Émile Coué (1857-1926) was a French psychologist and pharmacist who introduced a popular method of psychotherapy and self-improvement based on optimistic autosuggestion.Working as an apothecary Coué quickly discovered what later came to be known as the placebo effect. He became known for reassuring his clients by praising each remedy's efficiency and leaving a small positive notice with each given medication. The application of his mantra-like conscious autosuggestion, "Every day, in every way, I'm getting better and better" is called Couéism or the Coué method.In some American translations it was quoted differently, "Day by day, in every way, I'm getting better and better." The Coué method centered on a routine repetition of this particular expression according to a specified ritual—preferably as much as twenty times a day, and especially at the beginning and at the end of each day. Unlike a commonly held belief that a strong conscious will constitutes the best path to success, Coué maintained that curing some of our troubles requires a change in our unconscious thought, which can be achieved only by using our imagination.Although his teachings were, during his lifetime, more popular in Europe, many Americans who adopted his ideas and methods became famous by spreading his words.

Two Classics in One: Self-Mastery Through Conscious Autosuggestion by Emile Cou PLUS The Practice of Autosuggestion by C. Harry Brooks Self Mastery Through Conscious Autosuggestion: Emile Cou was a French psychologist and pharmacist who introduced a new method of healing and self-improvement using the influence and power of autosuggestion. The application of his mantra-like conscious autosuggestion, "Every day, in every way, I'm getting better and better." Cou 's method focuses on a routine repetition of this particular expression according to a specified ritual, in a given physical state, and in the absence of any sort of allied mental imagery, at the beginning and at the end of each day. Self Mastery fully details his method and explains how the concept of auto-suggestion works to bring about a desired circumstance. Although stressing that he was not primarily a healer but one who taught others to heal themselves, Cou claimed to have effected organic changes through autosuggestion. The Practice of Autosuggestion by the Method of Emile Cou, by C. Harry Brooks From the Foreword: "The method of M. Cou is in no sense opposed to the ordinary practice of medicine. It is not intended to supplant it but to supplement it. It is a new ally, bringing valuable reinforcements to the common crusade against disease and unhappiness.Induced Autosuggestion does not involve, as several hasty critics have assumed, an attack upon the Will. It simply teaches that during the actual formulation of suggestions, that is for a few minutes daily, the Will should be quiescent. At other times the exercise of the Will is encouraged; indeed we are shown how to use it properly, that is without friction or waste of energy."

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1923 Our actions spring not from our Will, but from our Imagination. Whatever idea we put in our mind, never mind what that idea may be, becomes true for us, even if it be actually untrue. Further, every idea that we put into the mind becomes a reality.