In the seventeenth century, Japanese popular prose flourished as waves of newly literate readers gained access to the printed word. Commercial publishers released vast numbers of titles in response to readers’ hunger for books that promised them potent knowledge. However, traditional literary histories of this period position the writings of Ihara Saikaku at center stage, largely neglecting the breadth of popular prose. In the first comprehensive study of the birth of Japanese commercial publishing, Laura Moretti investigates the vibrant world of vernacular popular literature. She marshals new data on the magnitude of the seventeenth-century publishing business and highlights the diversity and porosity of its publishing genres. Moretti explores how booksellers sparked interest among readers across the spectrum of literacies and demonstrates how they tantalized consumers with vital ethical, religious, societal, and interpersonal knowledge. She recasts books as tools for knowledge making, arguing that popular prose engaged its audience cognitively as well as aesthetically and emotionally to satisfy a burgeoning curiosity about the world. Crucially, Moretti shows, readers experienced entertainment within the didactic, finding pleasure in the profit gained from acquiring knowledge by interacting with transformative literature. Drawing on a rich variety of archival materials to present a vivid portrait of seventeenth-century Japanese publishing, Pleasure in Profit also speaks to broader conversations about the category of the literary by offering a new view of popular prose that celebrates plurality.

A provocative history of the changing values that have given rise to our present discontents. We pursue power, pleasure, and profit. We want as much as we can get, and we deploy instrumental reasoning—cost-benefit analysis—to get it. We judge ourselves and others by how well we succeed. It is a way of life and thought that seems natural, inevitable, and inescapable. As David Wootton shows, it is anything but. In Power, Pleasure, and Profit, he traces an intellectual and cultural revolution that replaced the older systems of Aristotelian ethics and Christian morality with the iron cage of instrumental reasoning that now gives shape and purpose to our lives. Wootton guides us through four centuries of Western thought—from Machiavelli to Madison—to show how new ideas about politics, ethics, and economics stepped into a gap opened up by religious conflict and the Scientific Revolution. As ideas about godliness and Aristotelian virtue faded, theories about the rational pursuit of power, pleasure, and profit moved to the fore in the work of writers both obscure and as famous as Hobbes, Locke, and Adam Smith. The new instrumental reasoning cut through old codes of status and rank, enabling the emergence of movements for liberty and equality. But it also helped to create a world in which virtue, honor, shame, and guilt count for almost nothing, and what matters is success. Is our world better for the rise of instrumental reasoning? To answer that question, Wootton writes, we must first recognize that we live in its grip.

Drawing on an international range of examples, from Che Guevarra to "The Crying Game," Profit and Pleasure leads the discussion of sexuality to a consideration of material reality and the substance of men and women's everyday lives.

Lorena Walsh offers an enlightening history of plantation management in the Chesapeake colonies of Virginia and Maryland, ranging from the founding of Jamestown to the close of the Seven Years' War and the end of the "Golden Age" of colonial Chesapeake agriculture. Walsh focuses on the operation of more than thirty individual plantations and on the decisions that large planters made about how they would run their farms. She argues that, in the mid-seventeenth century, Chesapeake planter elites deliberately chose to embrace slavery. Prior to 1763 the primary reason for large planters' debt was their purchase of capital assets--especially slaves--early in their careers. In the later stages of their careers, chronic indebtedness was rare. Walsh's narrative incorporates stories about the planters themselves, including family dynamics and relationships with enslaved workers. Accounts of personal and family fortunes among the privileged minority and the less well documented accounts of the suffering, resistance, and occasional minor victories of the enslaved workers add a personal dimension to more concrete measures of planter success or failure.

The Word of God. It is undoubtedly the key resource for a faithful, fulfilling Christian life. Has your study of the Bible been consistent and fruitful or do you struggle to be energized and disciplined? Experiencing Pleasure and Profit in Bible Study gives you a unique opportunity to be encouraged, challenged, and inspired by Dwight L. Moody, one of the most renowned evangelists and Bible teachers of all time. He recognized the common struggle people have to regularly and thoroughly study the Bible. He passionately addresses fundamental topics such as: How to Deepen Your Love for the Bible The Inspired Word of God How to Study the Bible Studying Great Bible Doctrines and Topics Knowing God's Word is essential for you to have a vibrant, growing Christian life. This classic work, refreshed and updated, will renew your enthusiasm to discover the life-changing truths contained in the precious Word of God.

Christmas Trees for Pleasure and Profit is for anyone who enjoys being and working outdoors and is seeking a profitable hobby or small business venture. Robert Wray has updated this fourth edition to include the latest techniques and tools for harvesting trees, new methods of transport, the most recent data on herbicides, and advice on how to run a Christmas-tree business today. A perennial bestseller, this illustrated guide covers selecting land, choosing species, planting, harvesting, and managing a plantation. Wray provides guidance for choosing species suitable for the grower's situation, where and how to get planting stock, and how to care for it. The planting process is described in detail, including both hand and machine methods. The book presents useful techniques for protecting the growing trees from weeds, animals, fire, insects, and disease, and offers a full description of shearing or shaping trees to improve their form and densityùkeys to a successful crop. As the grower's job is not done until the trees are sold, issues of grading, harvesting, advertising, and marketing are examined. A chapter on finances deals with costs, profits, and taxes. From novice to experienced grower, there is something in this book for everyone.